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The Athleticclubs

Founding General Manager (FIDI)

The Athleticclubs, New York, New York, us, 10261

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Overview The Founding General Manager (GM) will play a pivotal role in launching and leading our new location, FIDI. You’re not just opening doors; you’re setting the tone, building the team, and crafting a new community. This role demands a proactive, hands‑on leader who can thrive through change and momentum. You’ll own everything from pre‑opening activations to post‑launch performance, with the opportunity to shape what this location becomes.

Responsibilities Pre-Opening Phase:

Partner with NSO and Sales to lead presale activations, local outreach, and Run Club or outdoor event execution

Hire, onboard, and train Coaches and Community Managers with support from T&D and Operations

Drive local lead engagement and support early conversions in partnership with Sales

Ensure operational readiness across staffing, scheduling, software systems, inventory, uniforms, and facility set‑up

Embody and represent the brand in the local community, from events to early touch points with members

Post-Opening Phase:

Own and optimize all studio operations, from financials and labor management to cleanliness and member experience

Lead, develop, and manage the studio team — creating a culture of accountability, excellence, and fun

Deliver an average of 15 classes per week

Maintain a consistent and visible in-studio presence to support team culture, member engagement, and operational excellence. Participation in team workouts.

Track KPIs weekly and make tactical decisions to support retention, referrals, and revenue

Foster a thriving member community by ensuring high engagement, consistent programming delivery, and an elevated in-studio experience

Key Performance Indicators (KPIs) Pre-Opening:

Pre‑Sale Lead Engagement Rate

Community Event Execution Score

Hiring Completion Rate for Coaches & CMs

Launch Readiness Score

Staff Onboarding Completion

GM Conversion Contribution (tracked separately from Sales)

Soft Opening Execution Score

Post-Opening:

Studio Revenue

Labor % to Revenue (Coaches)

Squad Utilization Rate

Midday Revenue vs. Target

Referral Conversion Count

Member Count

New Member Onboarding Completion Rate

Studio Audit Score

Staff Retention (Coach & CM)

Who You Are

A natural leader with experience in studio management, team building, and community development

Passionate about our brand and confident leading teams in high‑growth, high‑energy environments

Organized, tactical, and great under pressure

Skilled at reading the room, managing people, and juggling multiple priorities

Requirements

2+ years of leadership or studio operations experience in a fitness, hospitality, or high‑growth service environment

CPR, First Aid & AED certified (or willing to obtain)

Willingness to work non‑traditional hours including mornings, evenings, and weekends

Ability to lift and carry at least 30 lbs; capable of standing for long periods and moving freely within the space

NASM CPT (or equivalent)

Benefits

4 weeks of PTO/year with immediate accrual

40 hours paid sick time

401k

Health insurance

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