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Development Counsellors International

Tourism Public Relations Senior Account Executive

Development Counsellors International, New York, New York, us, 10261

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Overview Company Join Development Counsellors International (DCI), a NYC-based place marketing agency named one of Outside Magazine’s Best Places to Work. We help destinations tell their stories and land high-profile media coverage. Learn more at www.aboutdci.com

DCI is an equal opportunity employer and has taken a Diversity Pledge to ensure our agency is advancing racial justice, identifying unconscious bias, educating our staff, and using our place marketing platform to advocate for change. Our agency is also a member of the Diversity Action Alliance and Black Travel Alliance. While this job posting is a guide, we welcome applicants that may bring diverse backgrounds, ideas and experiences to DCI.

The Role We’re searching for a

Senior Account Executive (SAE)

who lives and breathes tourism, hospitality, and food & beverage PR. Are you the next media maestro for our domestic tourism business. You’ll craft strategic pitches, build journalist relationships, land top-tier coverage, and become your team’s media guru. As an SAE, you will become the go-to internal resource for insider knowledge about traditional media professionals. Influencer partnerships are not included in this role. This hybrid role (2 days/week in NYC) is perfect for someone who thrives on both independence and collaboration—and loves a little adventure in their work.

What you’ll be doing

Media Relations Campaign Implementation

Shape Media Strategy: Develop key messages, pitch themes and editorial calendars aligned with client goals.

Build Media Relationships: Connect with journalists and producers, monitor trends and identify coverage opportunities.

Pitch & Secure Coverage: Draft pitches, pitch story ideas, book interviews to generate editorial placements.

Events: Manage press trips and media events.

Measure & Improve: Track coverage, analyze results and recommend fresh angles.

Clients You’ll Work With Our clients include Loudoun County (VA), Louisville (KY), Rockford (IL), and other destinations across the U.S.

Qualifications

3-4 years PR experience preferably; Agency experience preferred

Strong, creative, AP-style writing an absolute must

Ability to “spot” a story angle

Strong interpersonal skills; ability to pitch stories over the phone or over email

Strong presentation skills and confidence in making public presentations

Highly self-motivated, with the ability to work independently

Impeccable organization; Microsoft Office proficiency

Driver’s license required

Applicants must be U.S. citizens or have all necessary approvals to live/work in the U.S. without Visa sponsorship

Benefits

Competitive salary: $65k–$75k

Open-book management

Performance-based incentives

Medical, dental, and vision coverage

401(k) match: 4%

Flexible PTO, paid holidays (12), Office closes for over a week at the end of the year

Parental leave (12 paid wks)

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