Valid8 Financial, Inc.
Marketing Manager – Ad Operations
Valid8 Financial, Inc., Virginia, Minnesota, United States, 55792
Reports to: Head of AdTech and Partnerships
Department: Marketing and Business Development
FLSA Category: Exempt
Position Type: Full-Time, Mid-Senior level
Travel Requirement: 0-10%, Quarterly for travel
Office Location: Remote, US based
JOB SUMMARY Clarvos is seeking qualified candidates for the role of Marketing Manager, Ad Operations. In this role, you will be an integral part of the AdTech & Partnerships team and have the opportunity to drive impact and innovation across ad tech partnerships & critical engineering projects.We are seeking an experienced ad operations practitioner who is a proactive and creative problem-solver, builds trust with partners they work with, and will foster a collaborative and inclusive work environment that encourages innovation, growth, and professional development.
What our team will do for you:Give you the opportunity build on your strengths and grow your skills by learning from industry leaders, and encourage experiences that allow you to learn, collaborate and contribute to your career development.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
Support the AdTech team and internal/external stakeholders with the development, enablement, and maintenance of digital campaign measurement solutions for all paid media/advertising campaigns.
Document each measurement solutions capabilities and limitations within various web environments.
Develop implementation and use-guides for each measurement solution.
Ensure compliance with all established processes and procedures related to use of each measurement solution across internal teams and partners.
Partner closely with other teams (internal and external) to drive implementation of established AdOps solutions for paid media and compliance with best practices.
Manage and advise on1st Party and 3rd Party media tagging and tracking solutions.
Partner with internal teams and partners to drive consistency across ad campaign tracking instrumentation for site and other business analytics.
Develop site solution designs, and specifications documents, for all paid media/advertising campaigns, defining site Key Performance Indicators (KPIs) measurement, and instrumentation.
KNOWLEDGE, SKILLS, ABILITIES, AND QUALIFICATIONS
Bachelor's Degree in Business, Advertising, Marketing, Communications, or related field AND 4+ years experience in media, marketing, or advertising on the client or agency side OR equivalent experience.
3+ years of experience in AdOps, with knowledge of data architecture, analytics, and paid media management.
3+ years of experience working with digital marketing measurement KPIs and web instrumentations (HTML, JS).
4+ years of experience in media, marketing, or advertising on the client or agency side.
Deep knowledge of paid media ad tech tools (Ad Server, Deal Manager Portal (DMP), Demand side Platform (DSP), etc.).
4+ years of experience paid social experience (e.g., Facebook, Instagram, LinkedIn, Pinterest, Snapchat, Twitch, Twitter, and YouTube).
4+ years of experience working across digital media channels (e.g., pay-per-lead, social, search engine marketing (SEM), programmatic buying, addressable TV).
4+ years of experience using data-driven media tactics, including advanced targeting models, measurement and learning plans, making optimizations based on data.
3+ years of experience managing projects (e.g., communications, internal stakeholder management timelines, prioritization, road mapping).
4+ years of experience search engine marketing campaigns (e.g., keyword governance, ad copy creation, audience targeting).
Knowledge of offline paid media channels (e.g., broadcast TV, cinema, print, audio, out of home (OOH)).
Knowledge of statistical modeling and analysis.
Knowledge of the mobile advertising space and measurement strategies.
Experience working with and influencing product engineering teams, specifically to enable media measurement – defining requirements, developing test scenarios, and planning productions usage.
PHYSICAL REQUIREMENTS/WORKING CONDITIONS Standing/Walking/Mobility: Must have mobility to attend meetings remotely and in person.
Climbing/Stooping/Kneeling: 0% - 10% of the time.
Lifting/Pulling/Pushing: 0% - 10% of the time.
Fingering/Grasping/Feeling: Must be able to write, type and use a telephone system 100% of the time.
Sitting: Sitting for prolonged and extended periods of time.
This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. Management may revise duties as necessary without updating this job description.
EEO STATEMENT Clarvos is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as veteran, disability or any other federal, state or local protected class.
Clarvos complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities.
If you require reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to hrsupport@Clarvos.com .
#J-18808-Ljbffr
Department: Marketing and Business Development
FLSA Category: Exempt
Position Type: Full-Time, Mid-Senior level
Travel Requirement: 0-10%, Quarterly for travel
Office Location: Remote, US based
JOB SUMMARY Clarvos is seeking qualified candidates for the role of Marketing Manager, Ad Operations. In this role, you will be an integral part of the AdTech & Partnerships team and have the opportunity to drive impact and innovation across ad tech partnerships & critical engineering projects.We are seeking an experienced ad operations practitioner who is a proactive and creative problem-solver, builds trust with partners they work with, and will foster a collaborative and inclusive work environment that encourages innovation, growth, and professional development.
What our team will do for you:Give you the opportunity build on your strengths and grow your skills by learning from industry leaders, and encourage experiences that allow you to learn, collaborate and contribute to your career development.
ESSENTIAL FUNCTIONS AND RESPONSIBILITIES
Support the AdTech team and internal/external stakeholders with the development, enablement, and maintenance of digital campaign measurement solutions for all paid media/advertising campaigns.
Document each measurement solutions capabilities and limitations within various web environments.
Develop implementation and use-guides for each measurement solution.
Ensure compliance with all established processes and procedures related to use of each measurement solution across internal teams and partners.
Partner closely with other teams (internal and external) to drive implementation of established AdOps solutions for paid media and compliance with best practices.
Manage and advise on1st Party and 3rd Party media tagging and tracking solutions.
Partner with internal teams and partners to drive consistency across ad campaign tracking instrumentation for site and other business analytics.
Develop site solution designs, and specifications documents, for all paid media/advertising campaigns, defining site Key Performance Indicators (KPIs) measurement, and instrumentation.
KNOWLEDGE, SKILLS, ABILITIES, AND QUALIFICATIONS
Bachelor's Degree in Business, Advertising, Marketing, Communications, or related field AND 4+ years experience in media, marketing, or advertising on the client or agency side OR equivalent experience.
3+ years of experience in AdOps, with knowledge of data architecture, analytics, and paid media management.
3+ years of experience working with digital marketing measurement KPIs and web instrumentations (HTML, JS).
4+ years of experience in media, marketing, or advertising on the client or agency side.
Deep knowledge of paid media ad tech tools (Ad Server, Deal Manager Portal (DMP), Demand side Platform (DSP), etc.).
4+ years of experience paid social experience (e.g., Facebook, Instagram, LinkedIn, Pinterest, Snapchat, Twitch, Twitter, and YouTube).
4+ years of experience working across digital media channels (e.g., pay-per-lead, social, search engine marketing (SEM), programmatic buying, addressable TV).
4+ years of experience using data-driven media tactics, including advanced targeting models, measurement and learning plans, making optimizations based on data.
3+ years of experience managing projects (e.g., communications, internal stakeholder management timelines, prioritization, road mapping).
4+ years of experience search engine marketing campaigns (e.g., keyword governance, ad copy creation, audience targeting).
Knowledge of offline paid media channels (e.g., broadcast TV, cinema, print, audio, out of home (OOH)).
Knowledge of statistical modeling and analysis.
Knowledge of the mobile advertising space and measurement strategies.
Experience working with and influencing product engineering teams, specifically to enable media measurement – defining requirements, developing test scenarios, and planning productions usage.
PHYSICAL REQUIREMENTS/WORKING CONDITIONS Standing/Walking/Mobility: Must have mobility to attend meetings remotely and in person.
Climbing/Stooping/Kneeling: 0% - 10% of the time.
Lifting/Pulling/Pushing: 0% - 10% of the time.
Fingering/Grasping/Feeling: Must be able to write, type and use a telephone system 100% of the time.
Sitting: Sitting for prolonged and extended periods of time.
This job description reflects management’s assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. Management may revise duties as necessary without updating this job description.
EEO STATEMENT Clarvos is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as veteran, disability or any other federal, state or local protected class.
Clarvos complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities.
If you require reasonable accommodation in completing the application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to hrsupport@Clarvos.com .
#J-18808-Ljbffr