MusicWare
About MusicWare
MusicWare is a fast-growing SaaS platform built specifically for the musical-instrument retail and rental industry. We help music stores modernize their operations—from rentals and repairs to payments and inventory with elegant, easy-to-use software. Our team combines a deep understanding of the music business with a passion for intuitive design and customer experience.
We’re looking for a
Digital Marketing Specialist
who can bring creativity, precision, and a strong eye for design to every campaign. If you love the intersection of
music, technology, and storytelling , you’ll feel right at home here.
Key Responsibilities
Website & SEO:
Manage website design, on-page SEO, landing pages, and content updates in coordination with our product team to improve visibility and conversions.
Design-Driven Marketing:
Create visually compelling assets and ad creatives that communicate MusicWare’s brand identity—clean, modern, and musician-friendly.
Campaign Creation & Management:
Plan, execute, and optimize digital campaigns (Google Ads, Meta Ads, LinkedIn, and YouTube) that drive lead generation and brand awareness for MusicWare.
Email & Automation:
Build and deploy email campaigns, nurturing leads and onboarding new customers with a seamless brand experience.
Creative Collaboration:
Partner with the product and UX teams to ensure marketing visuals, messaging, and user flows feel cohesive across every digital touchpoint.
Analytics & Optimization:
Track KPIs, present performance reports with clear recommendations for improvement.
Continuous Innovation:
Stay ahead of digital trends in SaaS, retail tech, and music industry marketing to keep MusicWare’s presence fresh and distinctive.
Social Media Management:
Develop and schedule content that tells MusicWare’s story—behind-the-scenes looks, feature highlights, customer spotlights, and industry insights.
Qualifications
Bachelor’s degree in Marketing, Design, Communications, or related field.
2–4 years of experience in digital marketing—preferably within SaaS, eCommerce, or creative technology.
Strong understanding of SEO, SEM, PPC, and social advertising.
Excellent writing, editing, and storytelling skills.
Demonstrated
eye for design —comfortable working with tools like Canva, Figma, or Adobe Creative Suite to produce high-impact visuals.
Hands-on experience with Google Ads, Meta Business Suite, or other ad management platforms.
Analytical mindset with the ability to interpret data and make strategic recommendations.
Be a team player, be able to jump in and assist all departments as needed and tasks come up.
Preferred Skills
Familiarity with music retail or the musical instrument industry.
Experience managing creative assets and website content in tools like Webflow, Bubble.io, or WordPress.
Google Ads and Analytics certifications.
Basic HTML/CSS knowledge for landing page edits.
Why MusicWare
Be part of a mission-driven team helping music stores thrive in the digital age.
Competitive salary and benefits package.
Opportunities for creative ownership and professional growth.
A company that values
design, innovation, and authenticity
as much as performance metrics.
Compensation
Base Salary: $55,000 – $70,000
Company success bonus’s
Medical/Dental/Vision Insurance
401(k) matching
PTO
Casual work environment
#J-18808-Ljbffr
We’re looking for a
Digital Marketing Specialist
who can bring creativity, precision, and a strong eye for design to every campaign. If you love the intersection of
music, technology, and storytelling , you’ll feel right at home here.
Key Responsibilities
Website & SEO:
Manage website design, on-page SEO, landing pages, and content updates in coordination with our product team to improve visibility and conversions.
Design-Driven Marketing:
Create visually compelling assets and ad creatives that communicate MusicWare’s brand identity—clean, modern, and musician-friendly.
Campaign Creation & Management:
Plan, execute, and optimize digital campaigns (Google Ads, Meta Ads, LinkedIn, and YouTube) that drive lead generation and brand awareness for MusicWare.
Email & Automation:
Build and deploy email campaigns, nurturing leads and onboarding new customers with a seamless brand experience.
Creative Collaboration:
Partner with the product and UX teams to ensure marketing visuals, messaging, and user flows feel cohesive across every digital touchpoint.
Analytics & Optimization:
Track KPIs, present performance reports with clear recommendations for improvement.
Continuous Innovation:
Stay ahead of digital trends in SaaS, retail tech, and music industry marketing to keep MusicWare’s presence fresh and distinctive.
Social Media Management:
Develop and schedule content that tells MusicWare’s story—behind-the-scenes looks, feature highlights, customer spotlights, and industry insights.
Qualifications
Bachelor’s degree in Marketing, Design, Communications, or related field.
2–4 years of experience in digital marketing—preferably within SaaS, eCommerce, or creative technology.
Strong understanding of SEO, SEM, PPC, and social advertising.
Excellent writing, editing, and storytelling skills.
Demonstrated
eye for design —comfortable working with tools like Canva, Figma, or Adobe Creative Suite to produce high-impact visuals.
Hands-on experience with Google Ads, Meta Business Suite, or other ad management platforms.
Analytical mindset with the ability to interpret data and make strategic recommendations.
Be a team player, be able to jump in and assist all departments as needed and tasks come up.
Preferred Skills
Familiarity with music retail or the musical instrument industry.
Experience managing creative assets and website content in tools like Webflow, Bubble.io, or WordPress.
Google Ads and Analytics certifications.
Basic HTML/CSS knowledge for landing page edits.
Why MusicWare
Be part of a mission-driven team helping music stores thrive in the digital age.
Competitive salary and benefits package.
Opportunities for creative ownership and professional growth.
A company that values
design, innovation, and authenticity
as much as performance metrics.
Compensation
Base Salary: $55,000 – $70,000
Company success bonus’s
Medical/Dental/Vision Insurance
401(k) matching
PTO
Casual work environment
#J-18808-Ljbffr