Vice President, Product Owner, B2B Connect

Vice President, Product Owner, B2B Connect About the Company Thriving marketing & advertising agency Industry Marketing and Advertising Type Privately Held, Private Equity-backed Founded 2012 Employees 10,001+ Categories Marketing & Advertising Public Relations Communications B2B Advertising Australia Books Finance Full Service Journalism Melbourne Newspapers None Religion and Spirituality Sydney Advertising Agencies Design Graphic Design Consulting & Professional Services Specialties marketing communications advertising media planning media buying people-based marketing creative innovation data and technology About the Role The Company is seeking a VP, Product Owner to lead the growth of its B2B Connect offering. This role is pivotal in bringing together firmographic and consumer-level identity and data to support a range of B2B use cases, including account-based marketing, sales and lead generation, CRM management, and data enrichment. The successful candidate will be responsible for defining and owning the product roadmap, aligning it with business goals and market needs, and driving the development of innovative product features. A deep understanding of the B2B market, identity resolution, and data products is essential, as is the ability to balance long-term strategic planning with agile execution. The VP, Product Owner will work closely with cross-functional teams to ensure the product's success and will be expected to have excellent stakeholder management skills and a vision for the future of the B2B industry. Applicants for the VP, Product Owner - B2B Connect position at the company should have a Bachelor's degree in a relevant field, with a Master's degree being a plus, and at least 8 years' of experience in B2B product management or a related area. The role requires expertise in firmographic, professional, and consumer identity resolution, as well as experience with B2B data and identity solutions. Proficiency in Agile product management and technical fluency is necessary, along with a proven track record of working with Agile development teams and aligning cross-functional teams around a shared vision. The ideal candidate will be adept at guiding data-driven decision-making, applying market research, client insights, and analytics to optimize product performance, and will be skilled in establishing and tracking success metrics. Hiring Manager Title VP, Product Travel Percent Less than 10% Functions General Management