IDR, Inc.
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IDR is seeking a
Senior Marketing Campaign Analyst
to join one of our top clients for an opportunity in Brentwood, TN. This organization operates within the retail industry, focusing on personalized customer experiences through innovative lifecycle marketing campaigns. The role involves developing, automating, and optimizing multi-channel marketing initiatives to drive revenue and engagement.
Position Overview
Build and scale customer journey automations, including welcome, win-back, abandoned cart, and loyalty campaigns
Develop and execute multi-channel campaigns across email, SMS, push, and direct mail platforms
Partner with data teams to integrate customer and transactional data, utilizing SQL queries for segmentation
Test, measure, and optimize automated campaign performance to meet business objectives
Collaborate with marketing, IT, and data engineering teams to ensure technical requirements are aligned and workflows operate smoothly
Requirements
3+ years of hands‑on campaign development experience in SFMC, Adobe Campaign, Braze, Responsys, Zeta, or equivalent platforms
Intermediate SQL skills and experience with APIs or data integration techniques
Strong coding skills, including personalization scripting, HTML, and CSS for email development
Proven track record of building scalable and high‑performing lifecycle marketing programs
Strong problem‑solving and collaboration skills with experience handling large data sets and relational databases
Benefits
Competitive compensation package
Full Benefits; Medical, Vision, Dental, and more!
Opportunity to get in with an industry leading organization.
Why IDR?
25+ Years of Proven Industry Experience in 4 major markets
Employee Stock Ownership Program
Dedicated Engagement Manager who is committed to you and your success.
Medical, Dental, Vision, and Life Insurance
ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row.
#J-18808-Ljbffr
Get AI-powered advice on this job and more exclusive features.
IDR is seeking a
Senior Marketing Campaign Analyst
to join one of our top clients for an opportunity in Brentwood, TN. This organization operates within the retail industry, focusing on personalized customer experiences through innovative lifecycle marketing campaigns. The role involves developing, automating, and optimizing multi-channel marketing initiatives to drive revenue and engagement.
Position Overview
Build and scale customer journey automations, including welcome, win-back, abandoned cart, and loyalty campaigns
Develop and execute multi-channel campaigns across email, SMS, push, and direct mail platforms
Partner with data teams to integrate customer and transactional data, utilizing SQL queries for segmentation
Test, measure, and optimize automated campaign performance to meet business objectives
Collaborate with marketing, IT, and data engineering teams to ensure technical requirements are aligned and workflows operate smoothly
Requirements
3+ years of hands‑on campaign development experience in SFMC, Adobe Campaign, Braze, Responsys, Zeta, or equivalent platforms
Intermediate SQL skills and experience with APIs or data integration techniques
Strong coding skills, including personalization scripting, HTML, and CSS for email development
Proven track record of building scalable and high‑performing lifecycle marketing programs
Strong problem‑solving and collaboration skills with experience handling large data sets and relational databases
Benefits
Competitive compensation package
Full Benefits; Medical, Vision, Dental, and more!
Opportunity to get in with an industry leading organization.
Why IDR?
25+ Years of Proven Industry Experience in 4 major markets
Employee Stock Ownership Program
Dedicated Engagement Manager who is committed to you and your success.
Medical, Dental, Vision, and Life Insurance
ClearlyRated's Best of Staffing® Client and Talent Award winner 12 years in a row.
#J-18808-Ljbffr