Brock Group
Sales & Marketing Leader | Go-to-Market Strategist
Description
The Brock Group provides specialty craft and maintenance services to key industries across North America. We are dedicated to offering the safest and highest quality service and solutions. We view ourselves as partners with our customers, our employees and the communities in which we operate. Our performance-driven culture is led by having and developing the best people, the most efficient processes and the right tools for the job.
Broad Function The Marketing Communications Manager is responsible for developing and executing strategic communication initiatives that enhance brand awareness, engage target audiences, and support business objectives. This role oversees content creation, media relations, digital marketing, and internal communications, ensuring consistent messaging across all channels.
Responsibilities
Promote, demonstrate, and instill Brock's Bsafe and Bbest culture in all aspects of the business
Develop and implement integrated marketing communication plans aligned with company goals
Manage brand messaging and ensure consistency across all platforms (web, social media, print, events)
Oversee content creation including press releases, blog posts, newsletters, and promotional materials
Coordinate public relations efforts, including media outreach and crisis communication
Collaborate with cross-functional teams to support product launches, campaigns, and events
Analyze campaign performance and adjust strategies to optimize results
Manage external agencies and vendors for creative, PR, and digital services
Lead internal communications initiatives to foster employee engagement and alignment
Monitor industry trends and competitor activities to inform strategy
Oversee social media accounts, websites and other online channels to engage with customers and build brand awareness
Work with advertising agencies and other media outlets to secure favorable rates and placements
Develop compelling communication content, including advertising materials, press releases, and blog posts
Education & Experience
Bachelor’s degree in Marketing, Communications, Public Relations or related field
5+ years of experience in marketing communications for related roles
Proficiency in digital marketing tools and platforms (e.g., CMS, email marketing, social media)
Experience creating effective marketing communications using written, graphic, and audio/visual media
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries Facilities Services
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Broad Function The Marketing Communications Manager is responsible for developing and executing strategic communication initiatives that enhance brand awareness, engage target audiences, and support business objectives. This role oversees content creation, media relations, digital marketing, and internal communications, ensuring consistent messaging across all channels.
Responsibilities
Promote, demonstrate, and instill Brock's Bsafe and Bbest culture in all aspects of the business
Develop and implement integrated marketing communication plans aligned with company goals
Manage brand messaging and ensure consistency across all platforms (web, social media, print, events)
Oversee content creation including press releases, blog posts, newsletters, and promotional materials
Coordinate public relations efforts, including media outreach and crisis communication
Collaborate with cross-functional teams to support product launches, campaigns, and events
Analyze campaign performance and adjust strategies to optimize results
Manage external agencies and vendors for creative, PR, and digital services
Lead internal communications initiatives to foster employee engagement and alignment
Monitor industry trends and competitor activities to inform strategy
Oversee social media accounts, websites and other online channels to engage with customers and build brand awareness
Work with advertising agencies and other media outlets to secure favorable rates and placements
Develop compelling communication content, including advertising materials, press releases, and blog posts
Education & Experience
Bachelor’s degree in Marketing, Communications, Public Relations or related field
5+ years of experience in marketing communications for related roles
Proficiency in digital marketing tools and platforms (e.g., CMS, email marketing, social media)
Experience creating effective marketing communications using written, graphic, and audio/visual media
Seniority Level Mid‑Senior level
Employment Type Full‑time
Job Function Marketing and Sales
Industries Facilities Services
#J-18808-Ljbffr