PURPLE
Position Overview
Purple is looking for a Senior Account Executive to join our vibrant Beauty team. The ideal individual should have prior experience in the traditional and creative beauty sector, possess superior account and time‑management skills, and collaborate effectively with multiple senior team leaders. This role offers exciting challenges and professional development opportunities in an environment where drive, an upbeat spirit, and a commitment to exceed expectations are essential to thrive.
Base Pay $65,000.00 – $75,000.00 per year
Department Beauty
Location PURPLE New York
Key Responsibilities
Proactive and strategic media outreach to secure product and feature placements for clients across online, print, podcast, and broadcast outlets.
Supporting communications strategies for clients with creative ideas and industry insights.
Proactively monitoring all media, print, digital, and social channels for brand coverage and competitor activity, scanning relevant articles for distribution within the team.
Compiling monthly and weekly reports for all clients accurately and in a timely manner.
Leading and managing PR campaigns with the support of senior team members.
Developing targeted media lists based on detailed knowledge of influencer and media landscapes.
Identifying and tracking emerging trends and initiatives in the digital space and developing relevant client applications.
Assisting the senior team with project management and workflow, and recognizing flow changes when needed.
Contributing to the ideation and implementation of brand strategy.
Directly liaising with luxury beauty clients with the support of senior leadership.
Providing day‑to‑day support on mailings, strategy execution, brand partnerships, and PR and influencer initiatives.
Preparing internal/client meeting agendas and minutes.
Managing product deliveries, placements, and press bookings in a timely manner.
Handling product and image call‑ins, and compiling and managing all mass mail‑outs.
Maintaining the master media database and internal team databases, ensuring they are current and accurate.
Building media relationships by attending press meetings, launch events, and external industry events.
Establishing and maintaining industry contacts with press and digital influencers.
Supporting the team with key launches and events.
Acting as a brand champion for clients and building strong relationships with them.
Overseeing and mentoring junior staff.
Skills, Knowledge & Experience
5‑6 years of relevant working experience.
Beauty PR experience is preferred.
Superior knowledge of the luxury consumer industry.
Ability to manage multiple accounts simultaneously.
Excellent written and verbal communication skills.
Team player who is hardworking and dedicated.
Seniority Level Associate
Employment Type Full‑time
Job Function Sales and Business Development
Industries Public Relations and Communications Services
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Base Pay $65,000.00 – $75,000.00 per year
Department Beauty
Location PURPLE New York
Key Responsibilities
Proactive and strategic media outreach to secure product and feature placements for clients across online, print, podcast, and broadcast outlets.
Supporting communications strategies for clients with creative ideas and industry insights.
Proactively monitoring all media, print, digital, and social channels for brand coverage and competitor activity, scanning relevant articles for distribution within the team.
Compiling monthly and weekly reports for all clients accurately and in a timely manner.
Leading and managing PR campaigns with the support of senior team members.
Developing targeted media lists based on detailed knowledge of influencer and media landscapes.
Identifying and tracking emerging trends and initiatives in the digital space and developing relevant client applications.
Assisting the senior team with project management and workflow, and recognizing flow changes when needed.
Contributing to the ideation and implementation of brand strategy.
Directly liaising with luxury beauty clients with the support of senior leadership.
Providing day‑to‑day support on mailings, strategy execution, brand partnerships, and PR and influencer initiatives.
Preparing internal/client meeting agendas and minutes.
Managing product deliveries, placements, and press bookings in a timely manner.
Handling product and image call‑ins, and compiling and managing all mass mail‑outs.
Maintaining the master media database and internal team databases, ensuring they are current and accurate.
Building media relationships by attending press meetings, launch events, and external industry events.
Establishing and maintaining industry contacts with press and digital influencers.
Supporting the team with key launches and events.
Acting as a brand champion for clients and building strong relationships with them.
Overseeing and mentoring junior staff.
Skills, Knowledge & Experience
5‑6 years of relevant working experience.
Beauty PR experience is preferred.
Superior knowledge of the luxury consumer industry.
Ability to manage multiple accounts simultaneously.
Excellent written and verbal communication skills.
Team player who is hardworking and dedicated.
Seniority Level Associate
Employment Type Full‑time
Job Function Sales and Business Development
Industries Public Relations and Communications Services
#J-18808-Ljbffr