Carter Murray
Key Responsibilities
Design and implement a comprehensive social media strategy aligned with organizational objectives.
Lead content planning, creation, and distribution across platforms such as Instagram, TikTok, Facebook, Pinterest, and others.
Manage and mentor a team of social media professionals and external partners.
Collaborate cross-functionally with Creative, Marketing, and E-Commerce teams to ensure unified messaging and brand identity.
Monitor industry trends, platform changes, and competitor activity to maintain a competitive edge.
Oversee influencer and user-generated content programs to enhance reach and authenticity.
Analyze campaign performance and optimize for engagement, growth, and conversion.
Represent the brand in social conversations, maintaining consistent tone and messaging.
Experience & Qualifications
Minimum 7 years of social media experience, including at least 2 years in a leadership capacity within beauty.
Demonstrated success scaling social media for consumer brands, preferably in beauty, wellness, or lifestyle sectors.
Expertise in platform-specific strategies, especially TikTok and Instagram.
Strong creative vision and ability to guide visual storytelling.
Proficient with analytics tools (e.g., Sprout Social, Dash Hudson, Meta Business Suite).
Excellent communication, leadership, and project management skills.
Genuine interest in clean beauty, wellness, and community-driven marketing.
The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.
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Design and implement a comprehensive social media strategy aligned with organizational objectives.
Lead content planning, creation, and distribution across platforms such as Instagram, TikTok, Facebook, Pinterest, and others.
Manage and mentor a team of social media professionals and external partners.
Collaborate cross-functionally with Creative, Marketing, and E-Commerce teams to ensure unified messaging and brand identity.
Monitor industry trends, platform changes, and competitor activity to maintain a competitive edge.
Oversee influencer and user-generated content programs to enhance reach and authenticity.
Analyze campaign performance and optimize for engagement, growth, and conversion.
Represent the brand in social conversations, maintaining consistent tone and messaging.
Experience & Qualifications
Minimum 7 years of social media experience, including at least 2 years in a leadership capacity within beauty.
Demonstrated success scaling social media for consumer brands, preferably in beauty, wellness, or lifestyle sectors.
Expertise in platform-specific strategies, especially TikTok and Instagram.
Strong creative vision and ability to guide visual storytelling.
Proficient with analytics tools (e.g., Sprout Social, Dash Hudson, Meta Business Suite).
Excellent communication, leadership, and project management skills.
Genuine interest in clean beauty, wellness, and community-driven marketing.
The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.
#J-18808-Ljbffr