Samsung Electronics America
Position Summary
Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of the most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco‑conscious products, practices, and operations. People
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Excellence
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Change
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Integrity
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Co‑prosperity Role And Responsibilities
Own the marketing measurement framework, ensuring consistent and accurate performance tracking across paid channels and progression to CVR. Develop roadmap for incrementality testing, match market tests for lift studies and demand forecasting methodologies. Establish and track KPIs tied to efficiency (CAC, ROAS), customer value (LTV), and business outcomes. Drive adoption of analytics frameworks across teams to ensure alignment and accountability of marketing, category and agency teams. Partner with media and campaign leads to optimize targeting, creative, and budget allocations based on performance data. Provide forecasting and scenario planning to inform annual planning and in‑flight pivots. Collaborate with product, finance, and strategy teams to connect marketing performance to overall business results. Partner with E‑Commerce, Paid Media and Performance Marketing teams to analyze business issues, create alignment cross‑campaign results and future plans. Act as a trusted advisor to marketing leadership, influencing strategy through evidence‑based recommendations. Serve as the point person for executive presentations and performance reviews. Skills And Qualifications
8–10 years of experience in marketing analytics, business intelligence, with performance and media measurement, with increasing responsibility. 8–10 years of SQL expertise and granular data analysis with strong proficiency with data visualization tools (e.g., Tableau, Power BI, Looker). Deep understanding of digital marketing channels, MMM, attribution models and building incrementality and match market testing. Strong quantitative and problem‑solving skills, with the ability to connect data to business strategy. Bachelor’s or Master’s degree in Computer Science, Data Analytics, Economics, or a related field. Benefits
Benefits at Samsung:
https://www.samsung.com/us/careers/benefits/ . Regular full‑time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full‑time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance. Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation to participate in the application process, please contact our Reasonable Accommodation Team (855‑557‑3247) or
SEA_Accommodations_Ext@sea.samsung.com . This number is for accommodation requests only and is not intended for general employment inquiries. Equal Employment Opportunity
Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. Seniority Level
Mid‑Senior level Employment Type
Full‑time Job Function
Research, Analyst, and Information Technology Industries
Computers and Electronics Manufacturing
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Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of the most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco‑conscious products, practices, and operations. People
|
Excellence
|
Change
|
Integrity
|
Co‑prosperity Role And Responsibilities
Own the marketing measurement framework, ensuring consistent and accurate performance tracking across paid channels and progression to CVR. Develop roadmap for incrementality testing, match market tests for lift studies and demand forecasting methodologies. Establish and track KPIs tied to efficiency (CAC, ROAS), customer value (LTV), and business outcomes. Drive adoption of analytics frameworks across teams to ensure alignment and accountability of marketing, category and agency teams. Partner with media and campaign leads to optimize targeting, creative, and budget allocations based on performance data. Provide forecasting and scenario planning to inform annual planning and in‑flight pivots. Collaborate with product, finance, and strategy teams to connect marketing performance to overall business results. Partner with E‑Commerce, Paid Media and Performance Marketing teams to analyze business issues, create alignment cross‑campaign results and future plans. Act as a trusted advisor to marketing leadership, influencing strategy through evidence‑based recommendations. Serve as the point person for executive presentations and performance reviews. Skills And Qualifications
8–10 years of experience in marketing analytics, business intelligence, with performance and media measurement, with increasing responsibility. 8–10 years of SQL expertise and granular data analysis with strong proficiency with data visualization tools (e.g., Tableau, Power BI, Looker). Deep understanding of digital marketing channels, MMM, attribution models and building incrementality and match market testing. Strong quantitative and problem‑solving skills, with the ability to connect data to business strategy. Bachelor’s or Master’s degree in Computer Science, Data Analytics, Economics, or a related field. Benefits
Benefits at Samsung:
https://www.samsung.com/us/careers/benefits/ . Regular full‑time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full‑time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance. Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation to participate in the application process, please contact our Reasonable Accommodation Team (855‑557‑3247) or
SEA_Accommodations_Ext@sea.samsung.com . This number is for accommodation requests only and is not intended for general employment inquiries. Equal Employment Opportunity
Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law. Seniority Level
Mid‑Senior level Employment Type
Full‑time Job Function
Research, Analyst, and Information Technology Industries
Computers and Electronics Manufacturing
#J-18808-Ljbffr