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NBCUniversal

Product Manager MarTech

NBCUniversal, New York, New York, us, 10261

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Overview NBCU’s Media Group is looking for a Product Manager to drive the evolution of our Marketing Technology capabilities. This role will work on the Growth, Go-to-Market Marketing Technology team, reporting to the MarTech – Channel Technology Director, and will be responsible for owning the generation of new capabilities aligning with CRM tools & channels for Peacock – managing requests by gathering requirements, facilitating business cases, and prioritizing the intra-team roadmap.

Responsibilities

Partner with marketing stakeholder teams to lead platform, campaign, and data migrations

Drive the MarTech roadmap for your workstreams; what is in motion, planned for development, and in the backlog – independently completing prioritized tasks related to their tools & OKRs

Own intra-team requirements intake process; maintaining ‘source-of-truth’ backlog of requests for stakeholder reference and planning

Lead regular backlog reviews, keeping team members apprised of the latest developments and facilitating backlog prioritization

Write and maintain business requirements; build the complete story for a given ask, what the goal is; why it is needed; what are the acceptance criteria and what is the business impact

Collaborate with MarTech product managers to find opportunities for cross-platform enhancements

Partner with Legal, Cyber, Security, Data Governance, Product, Operations, and Tech teams throughout development to manage approvals/prioritization and ensure requirements are met for MarTech requested features & platforms

Facilitate user acceptance testing (UAT) for new features or platforms; obtain sign-off from primary stakeholder and confirm with tech, prior to launch

Stay up to date on the current marketing technology landscape; make recommendations on how our stack can be improved via new and/or different vendors

Qualifications Basic Qualifications:

3+ years of marketing technology and/or product management experience

Understanding of Marketing Technology stack architecture, including interplay between Customer Engagement tools and data warehouses

Familiarity with global data privacy & consent regulations

Certifications & demonstrated development experience in core marketing platforms including CEP [Braze, Iterable, Salesforce Marketing Cloud], CEP [mParticle, Segment], & MMP [Branch, Kochava, AppsFlyer]

In-depth knowledge & experience managing infrastructure & deliverability for CRM channels including email, push, & in-product notifications

Development & integration experience with personalization platforms like Movable Ink

Strong communication & story-telling skills; breaking down complex concepts and presenting to both business and technology stakeholders

Expertise in requirements gathering; developing Business Requirements Documents (BRDs) and identifying use cases

Proficiency with project & product management platforms [JIRA, Airtable]

Excellent organization and communication/facilitation skills, attention to detail, and the ability to clearly and concisely articulate complex concepts for a variety of audiences

Strong leadership skills with the proven ability to coordinate and influence team members from multiple internal departments and external vendors

Strong character exhibiting company core values: Integrity, Creativity, Teamwork, Pioneering Spirit, and Ownership

Bachelor\'s degree required

Desired Qualifications

Adaptable performer who can lead effectively under pressure and through significant change

Ability to synthesize and simplify complex concepts/requirements to the team and stakeholders and tie back to business objectives.

Culture carrier with strong leadership skills to drive, deliver, develop and inspire

Results-oriented with initiative to work until job is complete

Experience within media entertainment industry a plus

Additional Requirements

Hybrid

: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week

Compensation & Benefits This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $120,000- $160,000 (bonus & long-term incentive eligible).

Equal Opportunity As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal\'s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

Accessibility NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles\' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

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