GitKraken
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GTM Engineer
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GitKraken
GitKraken is the developer experience (DevEx) platform of choice for more than 40 million developers and 100,000 organizations globally. Combining built‑in AI and powerful workflow orchestration, GitKraken empowers development teams to eliminate unnecessary toil, streamline collaboration, and accelerate productivity. GitKraken’s seamless integrations with leading Git providers, issue tracking tools, and AI solutions make it the most versatile DevEx platform available across desktop, command line, IDE, web, and mobile environments. Discover smarter, faster development at https://www.gitkraken.com or follow us on LinkedIn.
The Role GitKraken is seeking a GTM Engineer to join the marketing team to design, manage, and administer scalable systems that drive go‑to‑market efficiency. In this hands‑on role, you’ll bridge our technical product capabilities and our go‑to‑market execution, creating scalable processes that minimize manual work and unlock revenue bottlenecks. You’ll serve as the technical architect of our HubSpot ecosystem, building automation workflows and ensuring data quality that enables our Sales, Marketing, Customer Success, Product, and Product Marketing teams to focus on what they do best – growing our business and delighting developers.
What You’ll Do
Serve as the primary HubSpot administrator across all hubs (Sales, Marketing, Service, Operations), maintaining system health and optimizing performance
Build sophisticated automated workflows that eliminate manual tasks and reduce context switching for our GTM teams
Design and implement custom‑coded actions and advanced automations to streamline complex multi‑step processes
Configure seamless integrations between HubSpot and our developer tooling tech stack through APIs and native connections
Connect HubSpot to our AI systems (Claude and ChatGPT) to bring the power of this data into our AI workflows.
Establish and maintain bulletproof data quality standards using HubSpot's automation tools and validation rules
Build comprehensive reporting dashboards that provide actionable insights across the entire customer journey
Create automated data enrichment workflows, utilizing Clay, that keep our prospect and customer information fresh and actionable
Design dynamic routing logic to ensure leads reach the right team members at the right time
Build automated renewal and upsell workflows with proper pipeline management and forecasting
Implement intelligent lead scoring and propensity to buy models based on firmographic, demographic, product engagement, and behavioral indicators
Develop attribution models that accurately track the customer journey from awareness to advocacy
Support direct users and indirect stakeholders across our entire GTM organization
Create training materials and conduct knowledge‑sharing sessions for new processes and system updates
Collaborate with our Product team to integrate usage analytics for better lead qualification and customer health scoring
Create proper campaign tracking and attribution across all touchpoints
What You’ll Bring HubSpot Mastery
3+ years of hands‑on HubSpot CRM administration experience across multiple hubs
Proven track record of building complex automated workflows and custom‑coded actions
Experience with HubSpot's Data Quality Command Center and governance best practices
Technical Chops
Proficiency with RESTful APIs and integration platforms like Zapier or Tray.io
Experience connecting CRMs with developer tools and/or product analytics platforms
Revenue Operations DNA
2-4 years in RevOps, Marketing Operations, or similar GTM‑focused technical roles
Deep understanding of SaaS metrics, buyer journeys, and B2B revenue processes
Track record of identifying process bottlenecks and implementing scalable solutions
Sales and renewals pipeline and reporting
Marketing & demand conversion performance management and attribution
Ability to work effectively across Sales, Marketing, Customer Success, and Product teams
Strong documentation skills for creating process guides and training materials
Systematic problem‑solving approach with a bias toward action and continuous improvement
Bonus Points
HubSpot certifications (Revenue Operations, Marketing Software, Sales Software)
Experience with developer‑focused SaaS products and technical buyer personas
Background with AI‑powered automation tools and predictive analytics
How You’ll Be Rewarded Excellence — Competitive compensation with annual performance‑based pay increases
Balance — Flexible Paid‑Time‑Off Policy & paid company holidays (chosen by our employees)
Pets — Pet insurance plan (with no exclusions)
Health — Health, dental, and vision insurance with competitive employer cost‑sharing
Headquarters — Modern, fully equipped offices designed to maximize productivity in a hybrid environment
Growth — Paid career development opportunities, audiobook subscriptions, and mentorship
Future — 401(k) retirement plan plus company matching
Travel — Company paid domestic trip after your 1‑year anniversary & an international trip every 5 years
Location GitKraken is headquartered in Scottsdale, Arizona, and while we would like to have candidates be local to the Scottsdale office, we will consider qualified candidates from anywhere in the US who apply for this role.
Equal Employment Opportunity Statement At GitKraken, we believe that diversity among our teammates is critical to our success as a company. GitKraken evaluates all employees and job applicants without regard to race, color, religion, gender (including pregnancy, gender expression, or gender identity), national origin, age, disability status, or any other legally protected class. We recruit, hire, and retain top talent from a diverse candidate pool.
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GTM Engineer
role at
GitKraken
GitKraken is the developer experience (DevEx) platform of choice for more than 40 million developers and 100,000 organizations globally. Combining built‑in AI and powerful workflow orchestration, GitKraken empowers development teams to eliminate unnecessary toil, streamline collaboration, and accelerate productivity. GitKraken’s seamless integrations with leading Git providers, issue tracking tools, and AI solutions make it the most versatile DevEx platform available across desktop, command line, IDE, web, and mobile environments. Discover smarter, faster development at https://www.gitkraken.com or follow us on LinkedIn.
The Role GitKraken is seeking a GTM Engineer to join the marketing team to design, manage, and administer scalable systems that drive go‑to‑market efficiency. In this hands‑on role, you’ll bridge our technical product capabilities and our go‑to‑market execution, creating scalable processes that minimize manual work and unlock revenue bottlenecks. You’ll serve as the technical architect of our HubSpot ecosystem, building automation workflows and ensuring data quality that enables our Sales, Marketing, Customer Success, Product, and Product Marketing teams to focus on what they do best – growing our business and delighting developers.
What You’ll Do
Serve as the primary HubSpot administrator across all hubs (Sales, Marketing, Service, Operations), maintaining system health and optimizing performance
Build sophisticated automated workflows that eliminate manual tasks and reduce context switching for our GTM teams
Design and implement custom‑coded actions and advanced automations to streamline complex multi‑step processes
Configure seamless integrations between HubSpot and our developer tooling tech stack through APIs and native connections
Connect HubSpot to our AI systems (Claude and ChatGPT) to bring the power of this data into our AI workflows.
Establish and maintain bulletproof data quality standards using HubSpot's automation tools and validation rules
Build comprehensive reporting dashboards that provide actionable insights across the entire customer journey
Create automated data enrichment workflows, utilizing Clay, that keep our prospect and customer information fresh and actionable
Design dynamic routing logic to ensure leads reach the right team members at the right time
Build automated renewal and upsell workflows with proper pipeline management and forecasting
Implement intelligent lead scoring and propensity to buy models based on firmographic, demographic, product engagement, and behavioral indicators
Develop attribution models that accurately track the customer journey from awareness to advocacy
Support direct users and indirect stakeholders across our entire GTM organization
Create training materials and conduct knowledge‑sharing sessions for new processes and system updates
Collaborate with our Product team to integrate usage analytics for better lead qualification and customer health scoring
Create proper campaign tracking and attribution across all touchpoints
What You’ll Bring HubSpot Mastery
3+ years of hands‑on HubSpot CRM administration experience across multiple hubs
Proven track record of building complex automated workflows and custom‑coded actions
Experience with HubSpot's Data Quality Command Center and governance best practices
Technical Chops
Proficiency with RESTful APIs and integration platforms like Zapier or Tray.io
Experience connecting CRMs with developer tools and/or product analytics platforms
Revenue Operations DNA
2-4 years in RevOps, Marketing Operations, or similar GTM‑focused technical roles
Deep understanding of SaaS metrics, buyer journeys, and B2B revenue processes
Track record of identifying process bottlenecks and implementing scalable solutions
Sales and renewals pipeline and reporting
Marketing & demand conversion performance management and attribution
Ability to work effectively across Sales, Marketing, Customer Success, and Product teams
Strong documentation skills for creating process guides and training materials
Systematic problem‑solving approach with a bias toward action and continuous improvement
Bonus Points
HubSpot certifications (Revenue Operations, Marketing Software, Sales Software)
Experience with developer‑focused SaaS products and technical buyer personas
Background with AI‑powered automation tools and predictive analytics
How You’ll Be Rewarded Excellence — Competitive compensation with annual performance‑based pay increases
Balance — Flexible Paid‑Time‑Off Policy & paid company holidays (chosen by our employees)
Pets — Pet insurance plan (with no exclusions)
Health — Health, dental, and vision insurance with competitive employer cost‑sharing
Headquarters — Modern, fully equipped offices designed to maximize productivity in a hybrid environment
Growth — Paid career development opportunities, audiobook subscriptions, and mentorship
Future — 401(k) retirement plan plus company matching
Travel — Company paid domestic trip after your 1‑year anniversary & an international trip every 5 years
Location GitKraken is headquartered in Scottsdale, Arizona, and while we would like to have candidates be local to the Scottsdale office, we will consider qualified candidates from anywhere in the US who apply for this role.
Equal Employment Opportunity Statement At GitKraken, we believe that diversity among our teammates is critical to our success as a company. GitKraken evaluates all employees and job applicants without regard to race, color, religion, gender (including pregnancy, gender expression, or gender identity), national origin, age, disability status, or any other legally protected class. We recruit, hire, and retain top talent from a diverse candidate pool.
#J-18808-Ljbffr