Sr. Princ Product Manager – Consumer LifeLock Product

**What You Will Do in This Role** **What You’ll Need to be Successful in this Role:**Proven experience **bringing consumer technology products from 0 to 1** from ideation through market launch and scale, driving measurable business growth over the past 7+ years. Experience in **regulated or compliance-driven markets** (financial services, data privacy, or cybersecurity preferred). Experience scaling **direct-to-consumer (DTC)** businesses and understanding consumer engagement drivers in safety, security, and financial protection domains. Ability to secure resources and funding through **ROI-based business cases** and persuasive storytelling. Experience with **rapid experimentation frameworks** such as A/B testing, design sprints, prototype validation, and user story mapping to validate and iterate on ideas. Proven ability to translate customer pain points into actionable user stories, prioritize effectively for agile teams, and align sprint goals to overall product vision and strategy. Recent experience launching AI driven products and features. Experience working with new partners, understanding compliance frameworks, and navigating the regulatory landscape necessary to **launch protection-focused products**. Ability to clearly communicate tradeoffs, delivery options, and their implications across stakeholder groups. High energy, clear vision, and the ability to inspire cross-functional teams around a shared mission.Strong facilitation and negotiation skills to align stakeholders and drive consensus. Proven ability to build credibility and influence across both technical and non-technical audiences. Exceptional communication skills: written, verbal, and visual with the ability to inspire confidence across all audiences.Gen is a global company dedicated to powering Digital Freedom through its trusted consumer brands including Norton, Avast, LifeLock, MoneyLion and more. Our combined heritage is rooted in providing financial empowerment and cyber safety for the first digital generations. We bring award-winning products and services in cybersecurity, online privacy, identity protection and financial wellness to nearly 500 million users in more than 150 countries. We're always looking for smart, fearless and dedicated people. Together, we have a collective passion and vision to power Digital Freedom by protecting consumers and helping them grow, manage and secure their digital and financial lives.When you’re part of Gen, you have access to a range of resources and support to ensure you can do your best work and live your best life. This includes flexible working options with generous time off and competitive benefits and compensation packages.Inclusion is foundational to how we do business because we know the greatest ideas and results come from our unique perspectives and differences. We strive to create a safe, inclusive environment where you can bring your whole self to work. Team members are valued, respected and celebrated for who they are in a meaningful and exciting atmosphere. Gen is an equal employment opportunity employer. Employment decisions are based on merit, experience and business needs.If this sounds like you—Gen has a dynamic, supportive culture with core values that celebrate inclusion, promote teamwork and encourage every team member to contribute and grow—join us!Learn more at .Click

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