Gilead Sciences, Inc.
Director, Global Integrated Insights – HIV
Gilead Sciences, Inc., Foster City, California, United States, 94420
Director, Global Integrated Insights – HIV
The Director, Global Integrated Insights HIV in Gilead’s Global Decision Sciences & Insights (GDSI) group participates actively in Commercial efforts by providing an objective and detailed understanding of current and future markets, product performance, customers, and competitors. This individual must possess a broad skill set (e.g. functional expertise, therapeutic knowledge, communication skills, etc.) to ensure efficient execution of GDSI objectives with a diverse set of key stakeholders – including Global Strategic Marketing (GSM), Clinical Development, Corporate Development, Commercial Strategy, functional Commercial Operations counterparts, Project & Portfolio Management and global Commercial leadership.
This role will have global responsibility for generating foundational market understanding in the HIV Treatment space through the execution of market research and forecasting/analytics in key commercial markets (i.e. US, EU4+UK, Japan, and China).
Essential Duties & Functions Forecasting
Analyze secondary data sources (e.g., prescription data, epidemiology studies) to generate insights and identify implications
Forecasting/Analytics Related to Pipeline Planning, Opportunity Assessments, Global Marketing and Business Development
Scope, design, and manage the execution of quantitative market research (e.g., discrete-choice conjoint) to inform revenue forecasting
Develop long‑term (i.e. 10‑year) strategic forecasts for pipeline and marketed products that incorporate disease epidemiology, evolving treatment paradigms, competitive products and global pricing and access dynamics
Collaborate with internal experts in Market Research, Literature Resources, Competitive Intelligence, R&D, and Marketing/Sales leads to generate robust forecast assumptions
Conduct forecast scenario analysis to support decision‑making by Commercial, R&D, Corporate Development, Finance, and corporate executive leadership
Analytics
Deep expertise with IQVIA Claims, SDOH/Consumer Data, Lab Data, and patient chart audits
Solid understanding of ex‑US data limitations and creativity to perform analytics with limited data and triangulate insights across data sources
Co‑develop and partner with Advanced Analytics in development and application of predictive sciences/modeling to deeply understand stakeholder insights related to patient journeys, physician treatment processes, institutional and provider decision making, etc. and brand interventional strategies for both US and ex‑US
Other examples of work can include but are not limited to brand driver analyses, performance assessments, treatment flow mapping, segmentation, patient and HCP journey mapping, etc.
Market Research
Define Global market research priorities in collaboration with Global Strategic Marketing (GSM) Indication and/or Therapeutic Area Leads to proactively address key business needs; research for Launch Planning, Unbranded/Branded Campaign development, and launch execution
Create market understanding through the development of treatment flow maps, market segmentation, attribute/benefit testing, positioning, messaging, and campaign development, etc.
Manage vendors to determine appropriate research methodology, ensure project alignment to business objectives and guide execution and reporting
Evaluating potential new secondary data sources, to rationalize against array of data sources currently used by Gilead
Insights Synthesis and Communications
Communicate results of market research and forecasting/analytics to a variety of internal stakeholders at all levels of the organization
Develop clear and effective communication materials (e.g. reports, presentations)
Work with Global Strategic Marketing (GSM) Indication and/or Therapeutic Area Leads to understand implications of market research and forecasting/analytics insights for Gilead’s business, and develop plans to address these implications
Basic Qualifications
Bachelor's Degree and Twelve Years’ Experience
Masters’ Degree and Ten Years’ Experience
PhD and Eight Years’ Experience
Preferred Qualifications
BA/BS degree with experience in life sciences, pharma or biotech is required, and an MBA or advanced degree is desirable
Strong interpersonal skills with ability to lead, resolve conflict and drive consensus among individuals from a variety of disciplines. Ability to represent the Integrated Insights function on cross‑functional teams, including accountability for Integrated Insights contributions and provision of information and recommendations
Strong communication skill. Demonstrated persuasive written and verbal communication skills and effective in a variety of presentation settings. Comfortable influencing senior management
Strong command of a variety of analytical and market research techniques, Experience utilizing rigorous logic and methods to solve difficult problems with effective solutions.
Sought out as an analytical expert and, more importantly, as a strategic adviser. Grasps key issues quickly, understands the "big picture" and links market insights to larger issues
In-depth experience designing and conducting quantitative and qualitative primary and secondary market research. The ability to meaningfully portray and effectively communicate complex quantitative data in an easy‑to‑understand format is required.
Must have in-depth knowledge and experience in a complex franchise‑specific market. Proven experience with global Sales and Marketing organizations and experience with pharmaceutical data sources e.g., IQVIA/IMS, SHA and chart audits are required
Can deal with ambiguity and act without having the total picture, is able to effectively pose questions to tease out information required for decision‑making.
Strong commitment to quality. Consistently and thoroughly reviews work for accuracy before sharing with a wider audience. Delivers final products that are well vetted and reliable
7+ years of relevant pharmaceutical industry experience, including 5+ years of forecasting and analytics and/or strategic analysis and planning experience
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This role will have global responsibility for generating foundational market understanding in the HIV Treatment space through the execution of market research and forecasting/analytics in key commercial markets (i.e. US, EU4+UK, Japan, and China).
Essential Duties & Functions Forecasting
Analyze secondary data sources (e.g., prescription data, epidemiology studies) to generate insights and identify implications
Forecasting/Analytics Related to Pipeline Planning, Opportunity Assessments, Global Marketing and Business Development
Scope, design, and manage the execution of quantitative market research (e.g., discrete-choice conjoint) to inform revenue forecasting
Develop long‑term (i.e. 10‑year) strategic forecasts for pipeline and marketed products that incorporate disease epidemiology, evolving treatment paradigms, competitive products and global pricing and access dynamics
Collaborate with internal experts in Market Research, Literature Resources, Competitive Intelligence, R&D, and Marketing/Sales leads to generate robust forecast assumptions
Conduct forecast scenario analysis to support decision‑making by Commercial, R&D, Corporate Development, Finance, and corporate executive leadership
Analytics
Deep expertise with IQVIA Claims, SDOH/Consumer Data, Lab Data, and patient chart audits
Solid understanding of ex‑US data limitations and creativity to perform analytics with limited data and triangulate insights across data sources
Co‑develop and partner with Advanced Analytics in development and application of predictive sciences/modeling to deeply understand stakeholder insights related to patient journeys, physician treatment processes, institutional and provider decision making, etc. and brand interventional strategies for both US and ex‑US
Other examples of work can include but are not limited to brand driver analyses, performance assessments, treatment flow mapping, segmentation, patient and HCP journey mapping, etc.
Market Research
Define Global market research priorities in collaboration with Global Strategic Marketing (GSM) Indication and/or Therapeutic Area Leads to proactively address key business needs; research for Launch Planning, Unbranded/Branded Campaign development, and launch execution
Create market understanding through the development of treatment flow maps, market segmentation, attribute/benefit testing, positioning, messaging, and campaign development, etc.
Manage vendors to determine appropriate research methodology, ensure project alignment to business objectives and guide execution and reporting
Evaluating potential new secondary data sources, to rationalize against array of data sources currently used by Gilead
Insights Synthesis and Communications
Communicate results of market research and forecasting/analytics to a variety of internal stakeholders at all levels of the organization
Develop clear and effective communication materials (e.g. reports, presentations)
Work with Global Strategic Marketing (GSM) Indication and/or Therapeutic Area Leads to understand implications of market research and forecasting/analytics insights for Gilead’s business, and develop plans to address these implications
Basic Qualifications
Bachelor's Degree and Twelve Years’ Experience
Masters’ Degree and Ten Years’ Experience
PhD and Eight Years’ Experience
Preferred Qualifications
BA/BS degree with experience in life sciences, pharma or biotech is required, and an MBA or advanced degree is desirable
Strong interpersonal skills with ability to lead, resolve conflict and drive consensus among individuals from a variety of disciplines. Ability to represent the Integrated Insights function on cross‑functional teams, including accountability for Integrated Insights contributions and provision of information and recommendations
Strong communication skill. Demonstrated persuasive written and verbal communication skills and effective in a variety of presentation settings. Comfortable influencing senior management
Strong command of a variety of analytical and market research techniques, Experience utilizing rigorous logic and methods to solve difficult problems with effective solutions.
Sought out as an analytical expert and, more importantly, as a strategic adviser. Grasps key issues quickly, understands the "big picture" and links market insights to larger issues
In-depth experience designing and conducting quantitative and qualitative primary and secondary market research. The ability to meaningfully portray and effectively communicate complex quantitative data in an easy‑to‑understand format is required.
Must have in-depth knowledge and experience in a complex franchise‑specific market. Proven experience with global Sales and Marketing organizations and experience with pharmaceutical data sources e.g., IQVIA/IMS, SHA and chart audits are required
Can deal with ambiguity and act without having the total picture, is able to effectively pose questions to tease out information required for decision‑making.
Strong commitment to quality. Consistently and thoroughly reviews work for accuracy before sharing with a wider audience. Delivers final products that are well vetted and reliable
7+ years of relevant pharmaceutical industry experience, including 5+ years of forecasting and analytics and/or strategic analysis and planning experience
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