MarTech Analytics Developer (Torrance)

Daily Tasks Performed: Work closely with the development team to oversee the

implementation

,

configuration

and

debugging

of

web analytics code

, both on the

website

and

Tag Management System (TMS)

. Includes deployment activities in Non-Prod & Prod environments. Develop front-end UI UX for privacy banners

with

opt-in & opt-out models

and personalization scenarios

using JavaScript

. Perform code reviews

and provide feedback to ensure high-quality code. Troubleshoot and resolve privacy-related issues

. Formulate development efforts for customer journey analysis to deliver findings, making recommendation that drive leads, customer engagement and qualified shopping visits. Deploy A B tests

and

personalized experiences

to improve user experience and key conversion goals

using Salesforce Personalization

. Contribute to support prompts and participate in prompt engineering benchmarking experiments and to use Gen AI to manage healthy propensity score for campaigns

What will this person be working on: A

Martech Analytics Developer

for the

Cookie Tool Management project

and

CPPA

California Privacy Protection Agency

project

.

Position Success Criteria (Desired) - 'WANTS' Experience in

Adobe Analytics

and

Adobe Launch Tag Management System

(

TMS

),

OneTrust Cookie tool

,

JavaScript

,

jQuery

is a MUST. Especially with

Asynchronous Programming

and

DOM manipulation

. Experience in working on

E-commerce websites

using

Sitecore 10.0

and

Salesforce Lighting Web Components

technology platforms. Experience in

end-to-end Adobe Analytics implementation supporting projects

and

production support

using

Web SDK

. Experience with

privacy-enhancing technologies

(

PETs

) and

encryption methods

. Stay up to date with the latest privacy regulations and ensure compliance. Familiarity with

privacy regulations

such as

GDPR

,

CCPA

and

CPRA

. Experience in

auditing and debugging Adobe Analytics

and

third-party tags

. Worked in

deploying third-party tags

, including maintaining a log of active pixels vs expired tracking pixels. Experience in integrating with

Adobe Analytics APIs

,

real-time events

,

Runtime functions

, and

plugin IDs

. Observe Point tools

,

MS Office 365

,

SharePoint

,

JIRA

&

Confluence

. Experience in the

development of documentation

, deliverables and

solutions requirements for web analytics tracking

and

organizing cookie inventory

. Experience in

developing Campaign Templates

,

Site-wide JavaScript

and

Content Zones using Salesforce Personalization

.

Nice to have: Have

implementation experience

with

Salesforce Personalization

(previously

Evergage

) and other

TMS solution

is a PLUS. Having knowledge of

OneTrust

or Trained individual is a plus.