Brewbound
District Manager - Central Florida - Geloso Beverage Group
Brewbound, Orlando, Florida, us, 32885
District Manager – Central Florida (Geloso Beverage Group)
Geloso Beverage Group is seeking a self‑motivated, forward‑thinking team player to fill our District Manager – Central Florida position.
Position Summary The District Manager works with area distributors to develop and build our brands within the designated territory. This position requires 40% overnight travel and encompasses Northern Florida with occasional visits to neighboring territories. The desired location of residence is Orlando, FL.
Overarching Roles
Manage & increase brand visibility and sales.
Lead as representative of Geloso Beverage portfolio brands at all times.
Primary Roles
Establish and build distribution of our brands by working with distributor network.
Support distributor in proper account merchandising and maintenance.
Conduct distributor ride‑withs on a regular basis (weekly) to ensure programs and priorities are on track, and to help identify new opportunities.
Target and track new accounts and product placements.
Work with distributors in developing effective market plans and incentives.
Track and report all work successes on a weekly basis.
Work under the direction of the Regional Sales Manager to meet monthly and quarterly sales goals.
Report monthly depletion reports to Regional Sales Manager as required.
Maintain and build strong rapport with distributor personnel.
Account Management
Sell new and expanded distribution to both off‑premise and on‑premise accounts.
Build and maintain strong relationships with owners & managers of top accounts within the area of responsibility.
Support training and development initiatives for wholesalers and key accounts.
Prioritize existing accounts and deploy resources (materials, budgets) to achieve set Geloso Beverage market goals.
Identify market specific business development opportunities.
Expectation Indicators
Understand how to use Vermont Information Processing (VIP) to track and manage all key sales leads.
Understand and explain national data trends with the use of Nielsen/IRI.
Provide market insight and recommendations against the target account list and update as needed with new account openings, new opportunities, etc.
Competitive tracking: report on competitive activity and watch for market trends.
Present to and engage distributor sales personnel at distributor sales meetings, while sharing upcoming priorities, events, and brand initiatives.
In‑market work: 4 days per week with distributor personnel or working off a Lilypad target account list.
Execute all aspects of sales plan with wholesaler network. Execute brand plans and programming by working with Geloso Bev Regional Manager and primary contact at the distributor.
Responsible for tracking and reporting ongoing and consistent market conditions through Lilypad and iDIG VIP.
Weekly retail/market recap of execution and performance, providing manager feedback on market using Lilypad and iDIG VIP.
Work with teammates on a regular basis in the field. Provide best practice sharing and coordinate in‑market execution/activation drives against key market/account initiatives, new item launches and/or distribution drives.
Responsible for brand execution at the market level. Brand standards to include pricing, shelf placement, cold box placement, and display placement.
Keep abreast of competitive trends and report appropriate developments.
Responsible for management of own operating and T&E expenses within company guidelines.
16 days (80% of time) working with distributor personnel, ensuring retail execution, surveying (with key personnel of the wholesaler), evaluating distribution, display and ad feature execution.
4 full days (20% of time) managing all administrative requirements due on a monthly basis (distribution tracking, program execution tracking and performance management) as well as all local initiatives.
Desired Skills And Experience
Minimum of 1–5 years’ experience in sales & marketing in a related beer business or alcoholic beverage industry.
Proven ability to manage distant and high‑level relationships with distributor leadership and key retailers in multiple markets.
Proven track record of success.
Knowledge of local beer market.
Experience working with Wayne Densch, City Beverage, and Carrol Distributing is a plus.
Proficient in Microsoft Excel, Word, PowerPoint, Outlook, and web‑based reporting tools.
Knowledge of and experience working with Vermont Information Processing (VIP).
Clean driving record and proof of automotive insurance.
Ability to travel as necessary.
Position contingent upon successful completion of background check, drug screen, and physical.
Communication Skills
Excellent interpersonal skills, diplomatic, persuasive, strong negotiating skills.
Strong written, verbal, and public speaking skills.
Focus / Teamwork
Hands‑on approach with can‑do attitude; problem solving; resourceful; ensure constructive accountability for actions; collaborative but decisive.
Other Details Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Management and Manufacturing
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Position Summary The District Manager works with area distributors to develop and build our brands within the designated territory. This position requires 40% overnight travel and encompasses Northern Florida with occasional visits to neighboring territories. The desired location of residence is Orlando, FL.
Overarching Roles
Manage & increase brand visibility and sales.
Lead as representative of Geloso Beverage portfolio brands at all times.
Primary Roles
Establish and build distribution of our brands by working with distributor network.
Support distributor in proper account merchandising and maintenance.
Conduct distributor ride‑withs on a regular basis (weekly) to ensure programs and priorities are on track, and to help identify new opportunities.
Target and track new accounts and product placements.
Work with distributors in developing effective market plans and incentives.
Track and report all work successes on a weekly basis.
Work under the direction of the Regional Sales Manager to meet monthly and quarterly sales goals.
Report monthly depletion reports to Regional Sales Manager as required.
Maintain and build strong rapport with distributor personnel.
Account Management
Sell new and expanded distribution to both off‑premise and on‑premise accounts.
Build and maintain strong relationships with owners & managers of top accounts within the area of responsibility.
Support training and development initiatives for wholesalers and key accounts.
Prioritize existing accounts and deploy resources (materials, budgets) to achieve set Geloso Beverage market goals.
Identify market specific business development opportunities.
Expectation Indicators
Understand how to use Vermont Information Processing (VIP) to track and manage all key sales leads.
Understand and explain national data trends with the use of Nielsen/IRI.
Provide market insight and recommendations against the target account list and update as needed with new account openings, new opportunities, etc.
Competitive tracking: report on competitive activity and watch for market trends.
Present to and engage distributor sales personnel at distributor sales meetings, while sharing upcoming priorities, events, and brand initiatives.
In‑market work: 4 days per week with distributor personnel or working off a Lilypad target account list.
Execute all aspects of sales plan with wholesaler network. Execute brand plans and programming by working with Geloso Bev Regional Manager and primary contact at the distributor.
Responsible for tracking and reporting ongoing and consistent market conditions through Lilypad and iDIG VIP.
Weekly retail/market recap of execution and performance, providing manager feedback on market using Lilypad and iDIG VIP.
Work with teammates on a regular basis in the field. Provide best practice sharing and coordinate in‑market execution/activation drives against key market/account initiatives, new item launches and/or distribution drives.
Responsible for brand execution at the market level. Brand standards to include pricing, shelf placement, cold box placement, and display placement.
Keep abreast of competitive trends and report appropriate developments.
Responsible for management of own operating and T&E expenses within company guidelines.
16 days (80% of time) working with distributor personnel, ensuring retail execution, surveying (with key personnel of the wholesaler), evaluating distribution, display and ad feature execution.
4 full days (20% of time) managing all administrative requirements due on a monthly basis (distribution tracking, program execution tracking and performance management) as well as all local initiatives.
Desired Skills And Experience
Minimum of 1–5 years’ experience in sales & marketing in a related beer business or alcoholic beverage industry.
Proven ability to manage distant and high‑level relationships with distributor leadership and key retailers in multiple markets.
Proven track record of success.
Knowledge of local beer market.
Experience working with Wayne Densch, City Beverage, and Carrol Distributing is a plus.
Proficient in Microsoft Excel, Word, PowerPoint, Outlook, and web‑based reporting tools.
Knowledge of and experience working with Vermont Information Processing (VIP).
Clean driving record and proof of automotive insurance.
Ability to travel as necessary.
Position contingent upon successful completion of background check, drug screen, and physical.
Communication Skills
Excellent interpersonal skills, diplomatic, persuasive, strong negotiating skills.
Strong written, verbal, and public speaking skills.
Focus / Teamwork
Hands‑on approach with can‑do attitude; problem solving; resourceful; ensure constructive accountability for actions; collaborative but decisive.
Other Details Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Management and Manufacturing
Apply for this Job
#J-18808-Ljbffr