Logo
Ipsos in US

Director, Market Strategy & Understanding

Ipsos in US, Troy, Michigan, United States, 48083

Save Job

Director, Market Strategy & Understanding 2 days ago Be among the first 25 applicants

What makes this role important at Ipsos? As a Director you are collaborative by nature, have an eagle‑eye attention to detail and brilliant organizational skills. In this role, you will have the exciting responsibility of being a trusted partner to several leading technology and media companies. You will manage global research projects and help our clients solve their business problems by leveraging multiple research methodologies. As a key leader, you will build team talents and create client loyalty and respect. You will work closely with senior team leaders to assure project accuracy and keep things on schedule. You also get to share your many creative and analytical skills with your bright, coachable, talented team members daily.

What You Can Expect To Be Doing

Independently prices and writes full proposals of all types, with goal of growing Ipsos business and presence with assigned clients

Has vision to spectrum of client needs and helps connect the dots between projects

May include linking projects to each other, pulling in other service lines, proactively sharing Ipsos capabilities of interest

May include new business outreach and structured business development plans

Influential in internal process improvement, cross sector education and SL expertise (becoming a methodology expert or the process of educating other team members on a methodology)

Mentors and trains junior team members on best practices and career growth on an ongoing basis

Creates "internal brand" within Ipsos and specific thought should be given to the unique area (whether client facing and/or internal facing) and activities that will help guide what they want to be "known for" as an expert within and outside of Ipsos

Acts as primary project lead to the client, overseeing more junior members

Handles more complex conversations/communications around project design, analysis, and unexpected challenges

Provides coaching and guidance to more junior team members on their own client interactions

Project management tasks focused on providing guidance, oversight and review of custom survey development, in-field challenges and significant input to analysis planning and execution

Leads/co-leads final report writing elements, strategic client guidance and presentation of findings

May act as manager to one or more Account Managers/Senior Account Managers

Includes overseeing training schedule, day‑to‑day guidance and supervision, and providing feedback (both ongoing and during annual review and goal setting)

Acts as strategic leader for project team and (in some cases) for client account team overall

Thinks through implications of actions, identifies opportunities and risks, and acts accordingly, balancing providing what the client needs with the optimal outcome for Ipsos

This might be the job for you if you have:

Minimum of 7+ years of research experience; ideally at least 5 years on the supplier side

Strong team leadership skills with experience in mentoring and/or managing others – ability to coach, guide and support direct reports

Strong Word, Excel, PowerPoint skills

Superior organizational skills, including ability to manage and delegate work effectively, attention to detail & demonstrated commitment to the accuracy and completeness of information

Balance of attention to detail with view to bigger picture and overall objectives of each task

Ability to oversee multiple projects, including managing workload of direct reports

Ability to think creatively about how to align the appropriate project resources, whether inside or outside of the immediate project team

Strong aptitude for research consulting with highly developed analytic skills

Ability to think strategically in terms of clients’ business, as well as opportunities for Ipsos to grow its business

Highly motivated, self‑directed and possess a driven personality capable of working within tight deadlines

Strong relationships with clients

Excellent written and verbal communication skills in addition to well‑developed interpersonal and presentation skills are necessary

What’s In It For You At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.

Benefits To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit:

Why Work at Ipsos | US

Commitment to Diversity Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.

About Us Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full‑service research organization for four consecutive years. With over 75 different data‑driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject‑matter experts from around the world, combining thematic and technical experts to deliver top‑quality research and insights.

About The Team The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein. We also specialise in brand equity, brand assets, brand stretch and open category opportunities (e.g., whitespace).

Seniority level Director

Employment type Full‑time

Job function Business Development and Sales

Industries Market Research

#J-18808-Ljbffr