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CMI/Compas

Associate Director, Engagement Strategy

CMI/Compas, Cherry Hill, New Jersey, United States

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Lead with Strategic Vision, Drive Omnichannel Healthcare Campaigns: Associate Director, Engagement Strategy Are you a strategic thinker with a passion for crafting media experiences that resonate with audiences across all channels? Do you thrive on leading and inspiring teams to deliver exceptional results?

CMI Media Group , a leading healthcare marketing agency, is seeking an Associate Director, Engagement Strategy to develop and execute impactful media campaigns that make a difference in people's lives.

In this role, you will:

Be the Architect of Omnichannel Engagement:

Lead the development of cross‑channel media strategies, leveraging your deep understanding of how different channels work together to create a seamless and engaging brand experience.

Guide Strategic Planning & Execution:

Oversee the Engagement Planning team, providing guidance and mentorship to ensure the development and execution of tactical plans that align with overarching brand goals and business objectives.

Champion Client Partnerships:

Cultivate strong relationships with key client contacts, establishing yourself as a trusted strategic advisor and ensuring their needs are consistently exceeded.

Drive Innovation & Best Practices:

Stay ahead of the curve in the ever‑evolving media landscape, identifying and implementing innovative approaches, best practices, and cutting‑edge technologies to maximize campaign impact.

Foster a Culture of Excellence:

Lead, inspire, and mentor a team of talented planners, fostering a collaborative and growth‑oriented environment that empowers individuals to reach their full potential.

Do you have the right DNA?

Strategic Visionary:

7+ years of media planning experience, including 2+ years in a supervisory role, with a proven track record of developing and executing successful cross‑channel media strategies.

Leadership & Mentorship:

Passion for developing and empowering team members, fostering a collaborative and growth‑oriented environment.

Client‑Focused Approach:

Exceptional communication and interpersonal skills, with a knack for building strong relationships and understanding client needs.

Industry Expertise:

Extensive knowledge of the pharmaceutical and patient markets, and deep familiarity with online and offline media channels including traditional, SEM, Programmatic, Paid Social, SEO, and emerging platforms.

Passion for Healthcare:

A genuine interest in healthcare and a desire to make a positive impact on patient lives.

Why CMI Media Group?

Purpose‑Driven Work:

Make a tangible impact on the lives of patients by driving effective healthcare marketing campaigns.

Collaborative Environment:

Join a team of passionate and talented individuals who are leaders in their field.

Growth Opportunities:

Benefit from ongoing professional development opportunities and a culture that values continuous learning.

Supportive Culture:

We believe in work‑life balance and offer a comprehensive benefits package to support your well‑being.

The base salary for this position at the time of this posting may range from $70,000 to $140,000. Individual compensation varies based on job‑related factors, including business needs, experience, level of responsibility and qualifications. We offer a competitive benefits package; please visit WPP Benefits for details.

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