ziprecruiter
Marketing Performance Data Analyst (Hybrid-W2 Role)
ziprecruiter, Redwood City, California, United States, 94061
Job DescriptionJob Description
Job Title:
Marketing Performance Data Analyst Work Site:
Stanford, CA 94063 – Hybrid (Min 3 days onsite) Duration:
12 Months Contract with possible extension Shift/Schedule:
40 hours per week/M-F 8am-5pm Job Description: Seeking a marketing-savvy, data-driven Performance Analyst to join our Marketing and Communications team. This role is essential to measuring and optimizing campaign effectiveness across digital and traditional channels. The ideal candidate brings hands-on marketing experience, understands the role of storytelling in driving engagement, and can translate complex data into actionable insights using HubSpot, Google Analytics (GA4), and Looker Studio. You’ll lead campaign tracking and performance analysis, support data-informed decision-making, and help refine targeting, content strategy, and reporting. Candidates should be skilled in data cleaning, mining, visualization, and automation, with a strong grasp of marketing fundamentals. Core Duties : Performance Measurement & Reporting: Track and report on campaign performance across email, social, web, paid, and earned media Clean, segment, and analyze marketing data using HubSpot and GA4 Build dashboards that blend performance metrics with clear, narrative insights Identify trends, gaps, and growth opportunities focused on audience and content engagement Partner with the Product Marketing Manager to optimize messaging and targeting Strategic Insights, Planning & Execution: Translate data into intuitive narratives for stakeholders and leadership Design and analyze A/B and multivariate tests to improve campaign outcomes Provide pre/post-campaign analytics and strategic recommendations Forecast trends and evaluate attribution models to shape planning Data Management & Tools: Ensure proper tagging and tracking via HubSpot, GA4, and Google Tag Manager Maintain marketing data integrity across CRM, automation, and analytics systems Qualifications : Marketing Strategy & Execution: Understanding of campaign lifecycles, storytelling, and content-driven engagement HubSpot Mastery: Experience with custom reporting, workflows, and lead scoring GA4 Proficiency: Ability to analyze user behavior, content performance, and conversion paths Data Storytelling: Skilled at crafting insights into persuasive, executive-ready narratives Marketing Data Science: Experience using statistical tools to identify audience patterns and trends Previous experience in a marketing team or department is strongly Company DescriptionSelect Source International (SSI) is a distinguished staffing company with nearly 25 years of experience, renowned for delivering top-tier workforce solutions encompassing staffing, recruiting, and managed services. As a proud supplier, we bring a wealth of expertise and best-in-business differentiators to comprehensively support your diverse workforce needs.
Ensure all your application information is up to date and in order before applying for this opportunity.
Based in Minneapolis, Minnesota, USA, SSI has established itself as a global leader, serving a broad clientele across industries with unwavering dedication and excellence. SSI is ISO 9001, 14001, and Soc2 Type2 certified, underscoring our commitment to quality and security. We have garnered numerous sustainability and supplier awards, further validating our industry-leading capabilitiesCompany DescriptionSelect Source International (SSI) is a distinguished staffing company with nearly 25 years of experience, renowned for delivering top-tier workforce solutions encompassing staffing, recruiting, and managed services. As a proud supplier, we bring a wealth of expertise and best-in-business differentiators to comprehensively support your diverse workforce needs.Based in Minneapolis, Minnesota, USA, SSI has established itself as a global leader, serving a broad clientele across industries with unwavering dedication and excellence. SSI is ISO 9001, 14001, and Soc2 Type2 certified, underscoring our commitment to quality and security. We have garnered numerous sustainability and supplier awards, further validating our industry-leading capabilities
#J-18808-Ljbffr Remote working/work at home options are available for this role.
Marketing Performance Data Analyst Work Site:
Stanford, CA 94063 – Hybrid (Min 3 days onsite) Duration:
12 Months Contract with possible extension Shift/Schedule:
40 hours per week/M-F 8am-5pm Job Description: Seeking a marketing-savvy, data-driven Performance Analyst to join our Marketing and Communications team. This role is essential to measuring and optimizing campaign effectiveness across digital and traditional channels. The ideal candidate brings hands-on marketing experience, understands the role of storytelling in driving engagement, and can translate complex data into actionable insights using HubSpot, Google Analytics (GA4), and Looker Studio. You’ll lead campaign tracking and performance analysis, support data-informed decision-making, and help refine targeting, content strategy, and reporting. Candidates should be skilled in data cleaning, mining, visualization, and automation, with a strong grasp of marketing fundamentals. Core Duties : Performance Measurement & Reporting: Track and report on campaign performance across email, social, web, paid, and earned media Clean, segment, and analyze marketing data using HubSpot and GA4 Build dashboards that blend performance metrics with clear, narrative insights Identify trends, gaps, and growth opportunities focused on audience and content engagement Partner with the Product Marketing Manager to optimize messaging and targeting Strategic Insights, Planning & Execution: Translate data into intuitive narratives for stakeholders and leadership Design and analyze A/B and multivariate tests to improve campaign outcomes Provide pre/post-campaign analytics and strategic recommendations Forecast trends and evaluate attribution models to shape planning Data Management & Tools: Ensure proper tagging and tracking via HubSpot, GA4, and Google Tag Manager Maintain marketing data integrity across CRM, automation, and analytics systems Qualifications : Marketing Strategy & Execution: Understanding of campaign lifecycles, storytelling, and content-driven engagement HubSpot Mastery: Experience with custom reporting, workflows, and lead scoring GA4 Proficiency: Ability to analyze user behavior, content performance, and conversion paths Data Storytelling: Skilled at crafting insights into persuasive, executive-ready narratives Marketing Data Science: Experience using statistical tools to identify audience patterns and trends Previous experience in a marketing team or department is strongly Company DescriptionSelect Source International (SSI) is a distinguished staffing company with nearly 25 years of experience, renowned for delivering top-tier workforce solutions encompassing staffing, recruiting, and managed services. As a proud supplier, we bring a wealth of expertise and best-in-business differentiators to comprehensively support your diverse workforce needs.
Ensure all your application information is up to date and in order before applying for this opportunity.
Based in Minneapolis, Minnesota, USA, SSI has established itself as a global leader, serving a broad clientele across industries with unwavering dedication and excellence. SSI is ISO 9001, 14001, and Soc2 Type2 certified, underscoring our commitment to quality and security. We have garnered numerous sustainability and supplier awards, further validating our industry-leading capabilitiesCompany DescriptionSelect Source International (SSI) is a distinguished staffing company with nearly 25 years of experience, renowned for delivering top-tier workforce solutions encompassing staffing, recruiting, and managed services. As a proud supplier, we bring a wealth of expertise and best-in-business differentiators to comprehensively support your diverse workforce needs.Based in Minneapolis, Minnesota, USA, SSI has established itself as a global leader, serving a broad clientele across industries with unwavering dedication and excellence. SSI is ISO 9001, 14001, and Soc2 Type2 certified, underscoring our commitment to quality and security. We have garnered numerous sustainability and supplier awards, further validating our industry-leading capabilities
#J-18808-Ljbffr Remote working/work at home options are available for this role.