Global Business Alliance
Director, Events & Programs
Global Business Alliance, Washington, District of Columbia, us, 20022
Direct message the job poster from Global Business Alliance
The Global Business Alliance (GBA) is seeking a strategic, revenue‑minded events leader to oversee and grow a high‑impact portfolio of executive‑level events. This position reports to the President & CEO and will manage an Events Senior Coordinator and external partners to deliver best‑in‑class experiences for senior business and policy leaders.
GBA is the premier voice of international companies in the United States. Our members are international companies with major operations in the United States and an indispensable part of our nation’s economic success. Our mission is to actively promote and defend an open economy that welcomes international companies to invest in America.
Role Overview The Director of Events & Programs is accountable for the strategy, revenue performance, and overall excellence of GBA’s events portfolio, including:
A large flagship gala event (the GBA Annual Dinner)
Regional roundtables and dinners for senior executives
Membership briefings and receptions
This leader will set a long‑term vision for GBA events, build and manage event P&Ls, grow sponsorship and registration revenue, and ensure flawless execution through effective delegation to an Events Senior Coordinator and cross‑functional teams as a senior leader in the organization.
Key Responsibilities Strategic Leadership & Vision
Develop and own a multi‑year events and programs strategy aligned with GBA’s organizational goals, brand, and revenue targets.
Define what “great” looks like for each event, from content and audience mix to experience design, and continually elevate quality and impact.
Advise the President & CEO and senior leadership team on event strategy, pricing, sponsorship packaging, and program concepts that advance GBA’s mission and growth.
Regularly review the event portfolio to identify opportunities to sunset, evolve, or launch new programs.
Own event P&Ls—set revenue and margin targets for each event and for the portfolio as a whole; regularly report performance to leadership.
Design and refine revenue strategies, including sponsorship tiers, registration pricing, cross‑event bundling, and upsell opportunities.
Partner closely with membership, development, and communications teams to expand sponsor pipelines, increase attendance, and drive year‑over‑year revenue growth across the portfolio.
Develop and maintain strong relationships with sponsors, partners, and key stakeholders to deepen engagement and renewals.
Event Design, Content & Stakeholder Experience
Shape event agendas and program formats that are compelling to C‑suite and senior executive audiences, in collaboration with sponsors, members, and external speakers.
Ensure events reflect GBA’s brand, policy priorities, and value proposition to member companies.
Analyze attendee feedback, sponsor input, and engagement data to refine programming, pricing, and experience design.
Establish and track KPIs for events (revenue, margin, attendance, sponsor satisfaction, executive engagement, NPS, etc.).
Oversee the overall participant experience, from invitation through post‑event follow up, ensuring a consistently high standard of professionalism and hospitality.
Provide strategic oversight of the full lifecycle of event planning; ensure that operational details are managed effectively by the Events Senior Coordinator and vendors.
Approve event project plans, including timelines, budgets, run‑of‑show, staffing plans, and marketing plans; intervene at key decision points and risk areas.
Ensure effective collaboration with internal teams (e.g. communications, membership, government affairs) and external stakeholders on joint events and partnerships.
Oversee venue and vendor strategy, including RFPs, selection, and contract negotiations.
Manage, coach, and develop an Events Senior Coordinator and other supporting staff or contractors, with a focus on effective delegation and capacity building.
Establish clear roles, responsibilities, and performance standards for the events team and external vendors.
Maintain a culture of accountability, professionalism, and continuous improvement.
Qualifications
Bachelor’s degree required; eight or more years of progressive experience in event management or related fields.
Proven leadership of large, complex, revenue‑generating events (e.g., galas, conferences, executive forums).
Demonstrated track record of growing event revenue (sponsorship and/or registration) and managing six‑ or seven‑figure event budgets.
At least three years of experience managing people and vendors, with clear evidence of delegation, coaching, and team leadership.
Experience working with C‑suite and senior executive audiences; comfortable interfacing with high‑level stakeholders and corporate partners.
Strong financial acumen, including budget development, forecasting, and P&L management for events or programs.
Experience planning best‑in‑class virtual and hybrid events.
Experience using Salesforce and event‑management platforms (e.g., Swoogo) is strongly preferred; familiarity with Canva and Adobe Creative Suite is a plus.
Exceptional interpersonal and communication skills, including the ability to influence and collaborate across internal teams and with external partners.
Ability to think strategically while also ensuring that operational details are executed flawlessly through others.
Ability to anticipate project needs, manage multiple initiatives simultaneously, and prioritize in a fast‑paced environment.
High professionalism, impeccable attention to detail, and a high bar for excellence in execution and customer service.
Strong computer skills, including full command in Microsoft Office, especially Excel.
GBA is an Equal Opportunity Employer and offers a range of competitive employee benefits, including medical, dental and vision plans; generous retirement savings and 401(k) matching programs; on‑site parking; paid time off; paid parental leave; and family flex leave. GBA currently operates with a hybrid telecommuting and in‑person work model.
To apply, you must email your cover letter and resume to opportunities@globalbusiness.org. In the subject line, please state: “Director, Events & Programs.”
Applications submitted directly through LinkedIn will not be accepted.
Referrals increase your chances of interviewing at Global Business Alliance by 2x
Get notified about new Director of Event Management jobs in
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The Global Business Alliance (GBA) is seeking a strategic, revenue‑minded events leader to oversee and grow a high‑impact portfolio of executive‑level events. This position reports to the President & CEO and will manage an Events Senior Coordinator and external partners to deliver best‑in‑class experiences for senior business and policy leaders.
GBA is the premier voice of international companies in the United States. Our members are international companies with major operations in the United States and an indispensable part of our nation’s economic success. Our mission is to actively promote and defend an open economy that welcomes international companies to invest in America.
Role Overview The Director of Events & Programs is accountable for the strategy, revenue performance, and overall excellence of GBA’s events portfolio, including:
A large flagship gala event (the GBA Annual Dinner)
Regional roundtables and dinners for senior executives
Membership briefings and receptions
This leader will set a long‑term vision for GBA events, build and manage event P&Ls, grow sponsorship and registration revenue, and ensure flawless execution through effective delegation to an Events Senior Coordinator and cross‑functional teams as a senior leader in the organization.
Key Responsibilities Strategic Leadership & Vision
Develop and own a multi‑year events and programs strategy aligned with GBA’s organizational goals, brand, and revenue targets.
Define what “great” looks like for each event, from content and audience mix to experience design, and continually elevate quality and impact.
Advise the President & CEO and senior leadership team on event strategy, pricing, sponsorship packaging, and program concepts that advance GBA’s mission and growth.
Regularly review the event portfolio to identify opportunities to sunset, evolve, or launch new programs.
Own event P&Ls—set revenue and margin targets for each event and for the portfolio as a whole; regularly report performance to leadership.
Design and refine revenue strategies, including sponsorship tiers, registration pricing, cross‑event bundling, and upsell opportunities.
Partner closely with membership, development, and communications teams to expand sponsor pipelines, increase attendance, and drive year‑over‑year revenue growth across the portfolio.
Develop and maintain strong relationships with sponsors, partners, and key stakeholders to deepen engagement and renewals.
Event Design, Content & Stakeholder Experience
Shape event agendas and program formats that are compelling to C‑suite and senior executive audiences, in collaboration with sponsors, members, and external speakers.
Ensure events reflect GBA’s brand, policy priorities, and value proposition to member companies.
Analyze attendee feedback, sponsor input, and engagement data to refine programming, pricing, and experience design.
Establish and track KPIs for events (revenue, margin, attendance, sponsor satisfaction, executive engagement, NPS, etc.).
Oversee the overall participant experience, from invitation through post‑event follow up, ensuring a consistently high standard of professionalism and hospitality.
Provide strategic oversight of the full lifecycle of event planning; ensure that operational details are managed effectively by the Events Senior Coordinator and vendors.
Approve event project plans, including timelines, budgets, run‑of‑show, staffing plans, and marketing plans; intervene at key decision points and risk areas.
Ensure effective collaboration with internal teams (e.g. communications, membership, government affairs) and external stakeholders on joint events and partnerships.
Oversee venue and vendor strategy, including RFPs, selection, and contract negotiations.
Manage, coach, and develop an Events Senior Coordinator and other supporting staff or contractors, with a focus on effective delegation and capacity building.
Establish clear roles, responsibilities, and performance standards for the events team and external vendors.
Maintain a culture of accountability, professionalism, and continuous improvement.
Qualifications
Bachelor’s degree required; eight or more years of progressive experience in event management or related fields.
Proven leadership of large, complex, revenue‑generating events (e.g., galas, conferences, executive forums).
Demonstrated track record of growing event revenue (sponsorship and/or registration) and managing six‑ or seven‑figure event budgets.
At least three years of experience managing people and vendors, with clear evidence of delegation, coaching, and team leadership.
Experience working with C‑suite and senior executive audiences; comfortable interfacing with high‑level stakeholders and corporate partners.
Strong financial acumen, including budget development, forecasting, and P&L management for events or programs.
Experience planning best‑in‑class virtual and hybrid events.
Experience using Salesforce and event‑management platforms (e.g., Swoogo) is strongly preferred; familiarity with Canva and Adobe Creative Suite is a plus.
Exceptional interpersonal and communication skills, including the ability to influence and collaborate across internal teams and with external partners.
Ability to think strategically while also ensuring that operational details are executed flawlessly through others.
Ability to anticipate project needs, manage multiple initiatives simultaneously, and prioritize in a fast‑paced environment.
High professionalism, impeccable attention to detail, and a high bar for excellence in execution and customer service.
Strong computer skills, including full command in Microsoft Office, especially Excel.
GBA is an Equal Opportunity Employer and offers a range of competitive employee benefits, including medical, dental and vision plans; generous retirement savings and 401(k) matching programs; on‑site parking; paid time off; paid parental leave; and family flex leave. GBA currently operates with a hybrid telecommuting and in‑person work model.
To apply, you must email your cover letter and resume to opportunities@globalbusiness.org. In the subject line, please state: “Director, Events & Programs.”
Applications submitted directly through LinkedIn will not be accepted.
Referrals increase your chances of interviewing at Global Business Alliance by 2x
Get notified about new Director of Event Management jobs in
Washington, DC .
#J-18808-Ljbffr