Gateway Recruiting
Senior Downstream Product Manager
Gateway Recruiting, Minneapolis, Minnesota, United States, 55400
About the role:
This role is seeking a Senior Product Manager to lead product ownership for the single-use devices (SUDs) within the company system. This individual will play a pivotal role in shaping and executing the launch strategy for this breakthrough technology, which is foundational to the company’s aspiration to become a market leader. This is a high-visibility, strategically critical role with regular interaction across cross‑functional partners and senior leadership.
Responsibilities will include:
Lead end‑to‑end launch planning and execution for the Company SUD portfolio, driving alignment with strategic objectives and ensuring timely commercialization across global markets.
Define the overarching brand strategy, establishing a strong, differentiated market presence that supports the Company’s long‑term leadership aspirations.
Develop compelling product positioning, messaging, and value propositions tailored to key customer segments ensuring a cohesive and impactful brand narrative.
Develop the omnichannel and social media strategy by partnering with customer activation and marketing teams to build a powerful and consistent presence across channels.
Oversee development of digital assets and marketing collateral (e.g., brochures, web content, training materials) to support product awareness, clinical education, and sales enablement.
Coordinate closely with cross‑functional partners, including supply chain, manufacturing, sales, finance, and sales operations—to ensure operational readiness and flawless launch execution.
Work closely with the team to identify and activate synergies across Interventional Cardiology (IC) launches, ensuring cohesive brand presence and strategic alignment.
Required qualifications:
Bachelor’s degree required, preferably in Marketing, Product Management, Product Marketing, or related field.
5+ years of relevant experience in product management, strategic marketing, or sales.
Experience of launching at least one product in the US or global markets
Ability to travel up to 25% of the time, including international trips
Preferred qualifications:
MBA
Experience in MedTech industry or cardiovascular therapies.
Experience with intravascular imaging or calcium treatment in coronary arteries.
Proven ability to influence without authority, self‑starter, and solution oriented.
Good public speaker with some experience of working with sales teams.
Highly organized, proactive, resourceful, energetic, creative, and solution‑oriented
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Responsibilities will include:
Lead end‑to‑end launch planning and execution for the Company SUD portfolio, driving alignment with strategic objectives and ensuring timely commercialization across global markets.
Define the overarching brand strategy, establishing a strong, differentiated market presence that supports the Company’s long‑term leadership aspirations.
Develop compelling product positioning, messaging, and value propositions tailored to key customer segments ensuring a cohesive and impactful brand narrative.
Develop the omnichannel and social media strategy by partnering with customer activation and marketing teams to build a powerful and consistent presence across channels.
Oversee development of digital assets and marketing collateral (e.g., brochures, web content, training materials) to support product awareness, clinical education, and sales enablement.
Coordinate closely with cross‑functional partners, including supply chain, manufacturing, sales, finance, and sales operations—to ensure operational readiness and flawless launch execution.
Work closely with the team to identify and activate synergies across Interventional Cardiology (IC) launches, ensuring cohesive brand presence and strategic alignment.
Required qualifications:
Bachelor’s degree required, preferably in Marketing, Product Management, Product Marketing, or related field.
5+ years of relevant experience in product management, strategic marketing, or sales.
Experience of launching at least one product in the US or global markets
Ability to travel up to 25% of the time, including international trips
Preferred qualifications:
MBA
Experience in MedTech industry or cardiovascular therapies.
Experience with intravascular imaging or calcium treatment in coronary arteries.
Proven ability to influence without authority, self‑starter, and solution oriented.
Good public speaker with some experience of working with sales teams.
Highly organized, proactive, resourceful, energetic, creative, and solution‑oriented
#J-18808-Ljbffr