Homecare Homebase
Job Overview
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Events Manager, Events & Tradeshows
role at
Homecare Homebase .
Company Overview Homecare Homebase (HCHB), a subsidiary of Hearst Corporation, is a market leader in home‑based care software, delivering cloud‑based solutions that improve clinical, financial, and operational outcomes for agencies.
Position Summary We are seeking a proactive, highly organized Event Manager, Events & Tradeshows to lead all national and state‑level in‑person events with a core focus on lead generation, revenue impact, and sales partnership. This role manages all aspects of live events: planning, budgeting, logistics, and execution.
Essential Duties & Responsibilities
Independently plan, coordinate, and execute 20–25 small state shows and 6–7 large national shows annually.
Lead booth planning, structure design, asset management, shipping, and onsite logistics to ensure seamless execution.
Source venues and coordinate private dinners, receptions, and networking activations supporting pipeline goals.
Create and distribute Outlook invites for each event, including all relevant event details.
Execute on tradeshow strategies set forth by the Director of Lead Generation that drive MQLs, SQLs, and measurable pipeline growth.
Partner with Sales, AEs, and BDRs on pre‑show enablement, staffing plans, and lead expectations.
Own creation and management of lead capture tools and ensure timely uploads.
Conduct pre‑show meetings (45–60 days out) and post‑show meetings to review results, follow‑up actions, dinners, and leads.
Track and report event ROI, CPL and performance insights.
Manage all event budgets, contracts, vendor relationships, and timelines.
Oversee shipping calendars, freight coordination, and onsite toolkits.
Maintain event calendar, inventory tracking, and asset library.
Provide monthly budget and project status reports.
Create event communication plans for each show.
Send “Know Before You Go” packets 30 days prior to event, including confirmations, schedules, booth details, and lead tools.
Ensure all sales attendees are informed, prepared, and aligned.
Support annual End‑of‑Year Planning to evaluate event performance and recommend next year’s strategy.
Manage lead capture sheets ensuring immediate BDR access.
Provide monthly numbers for event pipeline influence and present at leads meetings with the Director of Lead Generation.
Send final show lists to HubSpot for nurturing.
Assist with UC tradeshow floor planning, booth assignments, sponsorship sales, vendor coordination, and technology logistics.
Support partner experience and ensure strong attendee engagement.
Collaborate with Director of Corporate Events.
Train new sales reps on event best practices, lead capture and set up.
Act as primary contact for all tradeshow processes and tools.
Build strong relationships with associations, organizers, and vendors.
Maintain cost‑effective and reliable vendor partnerships.
Travel as required to support onsite tradeshow execution.
Required Skills
Highly organized, detail‑oriented, and able to manage multiple projects.
Strong written and verbal communication skills.
Ability to work independently in fast‑paced environments.
Proficiency in Microsoft Office; ability to learn event tech tools.
Comfortable managing budgets and contracts.
Strong collaboration skills with Sales, BDRs, Marketing, and Executives.
Experience
Bachelor’s degree preferred (business, marketing, communications) or equivalent experience.
5+ years in event management, marketing, tradeshow logistics, or sales/marketing support.
Proven experience owning budgets and logistics for multiple events.
Experience with CRM/lead capture tools (HubSpot/Salesforce preferred).
Willingness to travel for national and regional events.
What Success Looks Like
Events generate meaningful pipeline, MQLs, SQLs, and revenue opportunities.
Tradeshows run smoothly, on budget, and aligned with HCHB brand standards.
Sales teams are fully prepared with pre‑ and post‑show structure.
Lead capture is accurate, timely, and optimized through BDR follow‑up.
Event performance and ROI improve quarter‑over‑quarter.
HCHB event presence reflects innovation, professionalism, and differentiation.
Travel
Travel as required to support onsite tradeshow execution.
Job Details
Seniority level: Mid‑Senior
Employment type: Full‑time
Job function: Management and Manufacturing
Industries: Software Development
About Homecare Homebase Founded in 1999, Homecare Homebase, a subsidiary of Hearst Corporation, is a market leader in healthcare software development, providing mobile cloud‑based solutions for clinical, operational, and financial improvement of home‑based care throughout the United States.
Note HCHB requires all applicants to be US citizens or have a green card allowing them to work in the US without being subject to export control restrictions.
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Events Manager, Events & Tradeshows
role at
Homecare Homebase .
Company Overview Homecare Homebase (HCHB), a subsidiary of Hearst Corporation, is a market leader in home‑based care software, delivering cloud‑based solutions that improve clinical, financial, and operational outcomes for agencies.
Position Summary We are seeking a proactive, highly organized Event Manager, Events & Tradeshows to lead all national and state‑level in‑person events with a core focus on lead generation, revenue impact, and sales partnership. This role manages all aspects of live events: planning, budgeting, logistics, and execution.
Essential Duties & Responsibilities
Independently plan, coordinate, and execute 20–25 small state shows and 6–7 large national shows annually.
Lead booth planning, structure design, asset management, shipping, and onsite logistics to ensure seamless execution.
Source venues and coordinate private dinners, receptions, and networking activations supporting pipeline goals.
Create and distribute Outlook invites for each event, including all relevant event details.
Execute on tradeshow strategies set forth by the Director of Lead Generation that drive MQLs, SQLs, and measurable pipeline growth.
Partner with Sales, AEs, and BDRs on pre‑show enablement, staffing plans, and lead expectations.
Own creation and management of lead capture tools and ensure timely uploads.
Conduct pre‑show meetings (45–60 days out) and post‑show meetings to review results, follow‑up actions, dinners, and leads.
Track and report event ROI, CPL and performance insights.
Manage all event budgets, contracts, vendor relationships, and timelines.
Oversee shipping calendars, freight coordination, and onsite toolkits.
Maintain event calendar, inventory tracking, and asset library.
Provide monthly budget and project status reports.
Create event communication plans for each show.
Send “Know Before You Go” packets 30 days prior to event, including confirmations, schedules, booth details, and lead tools.
Ensure all sales attendees are informed, prepared, and aligned.
Support annual End‑of‑Year Planning to evaluate event performance and recommend next year’s strategy.
Manage lead capture sheets ensuring immediate BDR access.
Provide monthly numbers for event pipeline influence and present at leads meetings with the Director of Lead Generation.
Send final show lists to HubSpot for nurturing.
Assist with UC tradeshow floor planning, booth assignments, sponsorship sales, vendor coordination, and technology logistics.
Support partner experience and ensure strong attendee engagement.
Collaborate with Director of Corporate Events.
Train new sales reps on event best practices, lead capture and set up.
Act as primary contact for all tradeshow processes and tools.
Build strong relationships with associations, organizers, and vendors.
Maintain cost‑effective and reliable vendor partnerships.
Travel as required to support onsite tradeshow execution.
Required Skills
Highly organized, detail‑oriented, and able to manage multiple projects.
Strong written and verbal communication skills.
Ability to work independently in fast‑paced environments.
Proficiency in Microsoft Office; ability to learn event tech tools.
Comfortable managing budgets and contracts.
Strong collaboration skills with Sales, BDRs, Marketing, and Executives.
Experience
Bachelor’s degree preferred (business, marketing, communications) or equivalent experience.
5+ years in event management, marketing, tradeshow logistics, or sales/marketing support.
Proven experience owning budgets and logistics for multiple events.
Experience with CRM/lead capture tools (HubSpot/Salesforce preferred).
Willingness to travel for national and regional events.
What Success Looks Like
Events generate meaningful pipeline, MQLs, SQLs, and revenue opportunities.
Tradeshows run smoothly, on budget, and aligned with HCHB brand standards.
Sales teams are fully prepared with pre‑ and post‑show structure.
Lead capture is accurate, timely, and optimized through BDR follow‑up.
Event performance and ROI improve quarter‑over‑quarter.
HCHB event presence reflects innovation, professionalism, and differentiation.
Travel
Travel as required to support onsite tradeshow execution.
Job Details
Seniority level: Mid‑Senior
Employment type: Full‑time
Job function: Management and Manufacturing
Industries: Software Development
About Homecare Homebase Founded in 1999, Homecare Homebase, a subsidiary of Hearst Corporation, is a market leader in healthcare software development, providing mobile cloud‑based solutions for clinical, operational, and financial improvement of home‑based care throughout the United States.
Note HCHB requires all applicants to be US citizens or have a green card allowing them to work in the US without being subject to export control restrictions.
#J-18808-Ljbffr