Talener
Overview
Our client is a conglomerate of 5+ brands that operate reproductive health businesses. They provide services across egg donation, surrogacy, and financing for reproductive health. This organization is one of the largest surrogate parenting agencies in the world, having served thousands of families for decades. They are looking for a Senior
Marketing Analytics Lead
to optimize paid media campaigns and lead funds.
Job Title Senior Marketing Analytics Lead
Location 100% Remote: Ability to work EST hours
Required Technology & Skills
5+ years in Business Intelligence, Data Analytics, with experience across B2B
Advanced knowledge with Google Analytics, Google Tag Manager (GTM) and Google Ad platform
60-70% tagging and tracking and 30-40% on reporting and analytics
Designing landing pages and assets internally – will be doing tracking and setting up UTM parameters
Strong understanding of campaign management for paid media
Demonstrated experience leading the full funnel process and acting as a liaison between agencies and developers (Looking at data on both ends)
Experience working with Salesforce and/or CRM platforms
Experience building reports & data visualizations using Power BI, Tableau, or Looker
A/B Testing for funneling
Ability to pull & query data is a plus
Salary Range $130,000 - $160,000 + Benefits + Paid Time Off/Holidays
Application If interested, please apply for immediate consideration or reach out to James Eppich for more information: jeppich@talener.com
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Marketing
Industries Individual and Family Services
#J-18808-Ljbffr
Marketing Analytics Lead
to optimize paid media campaigns and lead funds.
Job Title Senior Marketing Analytics Lead
Location 100% Remote: Ability to work EST hours
Required Technology & Skills
5+ years in Business Intelligence, Data Analytics, with experience across B2B
Advanced knowledge with Google Analytics, Google Tag Manager (GTM) and Google Ad platform
60-70% tagging and tracking and 30-40% on reporting and analytics
Designing landing pages and assets internally – will be doing tracking and setting up UTM parameters
Strong understanding of campaign management for paid media
Demonstrated experience leading the full funnel process and acting as a liaison between agencies and developers (Looking at data on both ends)
Experience working with Salesforce and/or CRM platforms
Experience building reports & data visualizations using Power BI, Tableau, or Looker
A/B Testing for funneling
Ability to pull & query data is a plus
Salary Range $130,000 - $160,000 + Benefits + Paid Time Off/Holidays
Application If interested, please apply for immediate consideration or reach out to James Eppich for more information: jeppich@talener.com
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Marketing
Industries Individual and Family Services
#J-18808-Ljbffr