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IntelliPro

Head of Ecommerce - TT shop (FMCG)

IntelliPro, Los Angeles, California, United States, 90079

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Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart.

Base pay range $100,000.00/yr - $200,000.00/yr

The Role We are hiring a Head of Health Industry to oversee the entire Health vertical on TikTok Shop. This leader will be responsible for revenue growth, campaign excellence, client strategy, and cross‑functional orchestration across all Health accounts. You will directly manage Project Directors, Specialists, and cross‑team pods, while driving the industry playbook, category partnerships, and long‑term business growth.

What You'll Do

Own P&L for Health Industry: set quarterly/annual GMV targets, contribution margin goals, and ensure disciplined budget allocation

Oversee all campaigns: review and guide campaign strategies, calendars, promotions, and creator/affiliate activations across all Health clients

Build & scale industry playbooks: establish best practices for assortment, pricing, incentives, compliance, and creator partnerships specific to Health

Lead client strategy: participate in executive‑level client meetings, ensure renewal/upsell opportunities, and provide category insights

Drive creator ecosystem growth: design industry‑wide pipelines, incentive models, and long‑term partnerships with top Health creators & KOLs

Cross‑functional orchestration: align logistics, finance, legal, and operations to ensure smooth execution and risk mitigation

Talent management: coach Project Directors and Specialists, set KPIs, develop SOPs, and ensure scalable operations with high quality standards

Category partnership: liaise with TikTok Shop category managers, platforms, and external stakeholders to shape co‑marketing and incubation programs

Market intelligence: analyze category trends, competitor benchmarks, and industry shifts to inform positioning and growth strategy

What You'll Bring

5–7 years of leadership experience in e‑commerce, digital marketing, or creator/influencer economy, with strong exposure to the Health category

Proven track record of owning P&L responsibility (revenue + margin) and driving sustainable business growth

Deep understanding of TikTok Shop or similar platforms (Amazon, Shopify, live commerce ecosystems)

Strong leadership and talent development skills: able to manage managers and build high‑performing teams

Exceptional communication and client management skills, comfortable at C‑level presentations and negotiations

Analytical and strategic thinker; hands‑on with data dashboards, funnel analysis, and performance optimization

Nice to have: prior agency experience, marketplace compliance knowledge, bilingual ability (Mandarin or Spanish)

Success Metrics You'll Own

Quarterly GMV & contribution margin (Health vertical)

Client renewal rate & upsell volume

Launch velocity & category market share on TikTok Shop

Team performance and retention

Competitive base salary + performance‑based bonus structure

Comprehensive health, dental, and vision insurance

401(k) with company matching

Flexible PTO and professional development opportunities

Dynamic, fast‑paced startup environment with growth opportunities

As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at https://intelliprogroup.com/.

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