fama PR (now Marketbridge)
Senior Go-To-Market Strategy Manager
fama PR (now Marketbridge), Washington, District of Columbia, us, 20022
Who We Are
Marketbridge is a growth consulting and marketing firm dedicated to helping modern leaders accelerate performance with no signal loss from strategy through execution. We combine management consultancy with marketing agency expertise, all backed by marketing science, creative problem‑solving, and technological know‑how. Our integrated approach brings together teams, technology, data, strategies, processes, and plans to fuel sustainable revenue growth and build deeper, more resonant customer relationships. We partner with some of the world’s largest and most ambitious brands, providing innovative solutions that drive commercial agility and long‑term success.
Who We’re Looking For Marketbridge is looking for a Senior Go‑To‑Market Strategy Manager to join our Go‑To‑Market team to lead client engagements across marketing and sales disciplines, with a focus on revenue strategy and helping client organizations achieve their go‑to‑market goals by:
Leading end to end project execution, including internal and external stakeholder management
Leading client meetings to present consulting deliverables
Developing and executing project plans to meet client and project objectives within defined scope and timeframe
Delivering recommendations through routes‑to‑market and strategic assessments
Designing future state sales and partner strategy
Developing sales coverage models, job roles, and commercial organization structures
Integrating GTM through a combination of people, process, and technology
Designing modern marketing strategies including audience segmentation, value propositions, demand‑generation recommendations, and lifecycle engagement approaches
Building marketing performance frameworks, KPIs, and operating models to help organizations optimize spend, improve ROI, and strengthen marketing’s contribution to revenue
Creating financial models to support recommendations
Responsibilities
Go‑to‑Market and Industry Expertise: Adept at developing solutions for clients in the Go‑to‑Market space including B2B channel strategy, B2B sales strategy & operations and marketing strategy & operations
Project and Client Management: Serve as the primary point person responsible for engagement delivery, managing project timelines, workstreams, deliverables, team members and clients to a satisfactory outcome
Strategic Analysis and Presentation Development: Develop and test hypotheses, research, craft solutions, and present findings to our clients, ultimately building consensus through fact‑based narratives
People Management: Manage analyst and consultant level resources on project engagements
Qualifications
Prior management consulting experience required
Extensive business experience concentrated in customer facing functions such as sales, customer success, channel partnership etc.
Has a bachelor’s degree in a related field, with an MBA or master’s degree preferred
Has 3-4 years of consulting experience and experience leading engagements in large complex organizations (e.g. Fortune 500)
Can contribute to all aspects of the project lifecycle from hypothesis development to final presentation of deliverables, with leadership/ownership of multiple specific workstreams
Excellent oral and written communication/presentation skills
Can manage internal and external stakeholders while supporting projects end‑to‑end
Has a strong foundation in Microsoft Office tools (particularly Excel and PowerPoint) and project collaboration tools (such as Monday.com)
The Ideal Candidate Will
Show extreme curiosity, with a love of continuous learning, a willingness to ask questions, and an interest in new tools and techniques
Be an intellectually stimulated problem solver, a quick learner, a critical thinker, and an independent self‑starter who can turn ambiguity into results
Be a true team player with a positive attitude, who is comfortable collaborating on projects to deliver top quality work to our clients
Have a strong leadership drive, a contagious enthusiasm for the work we do, and a friendly and approachable demeanor
Prioritize innovation and strive to create the best solution with the resources available
Our Culture At Marketbridge, we pride ourselves on fostering an entrepreneurial culture filled with intellectually curious, high‑spirited individuals committed to making a tangible impact each day. We value our people as our greatest asset, offering a workplace where high performers are acknowledged and rewarded. Working here means joining a team of the brightest minds in the industry, in an environment that champions professional growth and development through a mix of personal initiatives and company‑supported learning. We believe in empowering our employees to own their career paths, supported by management guidance and organizational resources.
Our Benefits
Industry competitive compensation and performance‑based bonuses
Generous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday summer hours
A wide array of healthcare options including medical, dental, and vision coverage
401(k) savings plan with company match
Marketbridge‑led Social Committee
Referral bonus program
Mentor program for new hires
Social events including holiday parties, baseball games, and happy hours
Our Impact
Volunteering at Shepherd’s Table, an organization that addresses food insecurity and homelessness
Annual MarketBridge Valentine’s Day candygrams fundraiser
Community service with the Rock Creek Conservancy to reduce litter and invasive plant species
This role is remote, but our ideal candidate is able to work EST hours.
Note: This position requires candidates to be eligible to work in the United States or Canada without visa sponsorship.
Marketbridge is an Equal Opportunity Employer.
The salary range for this role is $140,000 - $160,000 USD with an eligible annual bonus of up to 20%.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Business Development and Sales
Industries
Public Relations and Communications Services
#J-18808-Ljbffr
Who We’re Looking For Marketbridge is looking for a Senior Go‑To‑Market Strategy Manager to join our Go‑To‑Market team to lead client engagements across marketing and sales disciplines, with a focus on revenue strategy and helping client organizations achieve their go‑to‑market goals by:
Leading end to end project execution, including internal and external stakeholder management
Leading client meetings to present consulting deliverables
Developing and executing project plans to meet client and project objectives within defined scope and timeframe
Delivering recommendations through routes‑to‑market and strategic assessments
Designing future state sales and partner strategy
Developing sales coverage models, job roles, and commercial organization structures
Integrating GTM through a combination of people, process, and technology
Designing modern marketing strategies including audience segmentation, value propositions, demand‑generation recommendations, and lifecycle engagement approaches
Building marketing performance frameworks, KPIs, and operating models to help organizations optimize spend, improve ROI, and strengthen marketing’s contribution to revenue
Creating financial models to support recommendations
Responsibilities
Go‑to‑Market and Industry Expertise: Adept at developing solutions for clients in the Go‑to‑Market space including B2B channel strategy, B2B sales strategy & operations and marketing strategy & operations
Project and Client Management: Serve as the primary point person responsible for engagement delivery, managing project timelines, workstreams, deliverables, team members and clients to a satisfactory outcome
Strategic Analysis and Presentation Development: Develop and test hypotheses, research, craft solutions, and present findings to our clients, ultimately building consensus through fact‑based narratives
People Management: Manage analyst and consultant level resources on project engagements
Qualifications
Prior management consulting experience required
Extensive business experience concentrated in customer facing functions such as sales, customer success, channel partnership etc.
Has a bachelor’s degree in a related field, with an MBA or master’s degree preferred
Has 3-4 years of consulting experience and experience leading engagements in large complex organizations (e.g. Fortune 500)
Can contribute to all aspects of the project lifecycle from hypothesis development to final presentation of deliverables, with leadership/ownership of multiple specific workstreams
Excellent oral and written communication/presentation skills
Can manage internal and external stakeholders while supporting projects end‑to‑end
Has a strong foundation in Microsoft Office tools (particularly Excel and PowerPoint) and project collaboration tools (such as Monday.com)
The Ideal Candidate Will
Show extreme curiosity, with a love of continuous learning, a willingness to ask questions, and an interest in new tools and techniques
Be an intellectually stimulated problem solver, a quick learner, a critical thinker, and an independent self‑starter who can turn ambiguity into results
Be a true team player with a positive attitude, who is comfortable collaborating on projects to deliver top quality work to our clients
Have a strong leadership drive, a contagious enthusiasm for the work we do, and a friendly and approachable demeanor
Prioritize innovation and strive to create the best solution with the resources available
Our Culture At Marketbridge, we pride ourselves on fostering an entrepreneurial culture filled with intellectually curious, high‑spirited individuals committed to making a tangible impact each day. We value our people as our greatest asset, offering a workplace where high performers are acknowledged and rewarded. Working here means joining a team of the brightest minds in the industry, in an environment that champions professional growth and development through a mix of personal initiatives and company‑supported learning. We believe in empowering our employees to own their career paths, supported by management guidance and organizational resources.
Our Benefits
Industry competitive compensation and performance‑based bonuses
Generous paid time off including vacation, holidays, sick leave, maternity/paternity leave, and Friday summer hours
A wide array of healthcare options including medical, dental, and vision coverage
401(k) savings plan with company match
Marketbridge‑led Social Committee
Referral bonus program
Mentor program for new hires
Social events including holiday parties, baseball games, and happy hours
Our Impact
Volunteering at Shepherd’s Table, an organization that addresses food insecurity and homelessness
Annual MarketBridge Valentine’s Day candygrams fundraiser
Community service with the Rock Creek Conservancy to reduce litter and invasive plant species
This role is remote, but our ideal candidate is able to work EST hours.
Note: This position requires candidates to be eligible to work in the United States or Canada without visa sponsorship.
Marketbridge is an Equal Opportunity Employer.
The salary range for this role is $140,000 - $160,000 USD with an eligible annual bonus of up to 20%.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Business Development and Sales
Industries
Public Relations and Communications Services
#J-18808-Ljbffr