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Anything

Product Marketing Lead

Anything, San Francisco, California, United States, 94199

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This range is provided by Anything. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $125,000.00/yr - $200,000.00/yr

Company Overview Anything is the AI product engineer for the next wave of entrepreneurs. It’s an AI agent that turns English into apps, providing everything you need to make money on the internet – mobile, web, design, AI, backend, infra, payments. Launched Aug 7th.

https://x.com/anything . Hit $5 million in revenue and growing quickly. Try it at

anything.com .

Role What This Role Is This role is for operators who want to own how products show up in the world. You will coordinate and execute organic go‑to‑market launches end to end, ensuring every meaningful product moment is planned, positioned, and distributed with clarity and intent. You will turn product velocity and storytelling into consistent external momentum and work closely with founders, product, and creative partners to create repeatable, high‑quality, effective launches. Independence, strong judgment, and a bias toward execution are essential.

How You Will Operate

Translate product updates and company priorities into clear launch plans

Coordinate timelines, dependencies, and readiness across teams

Turn narrative and product context into concrete launch moments

Orchestrate organic distribution across channels without owning every asset

Create structure and calm around launches in a fast‑moving environment

Build lightweight processes and playbooks that improve with each launch

Communicate clearly, align stakeholders, and make trade‑offs when needed

Take ownership of outcomes, not just coordination

Primary Outcomes

Consistent, high‑quality launches that reach the right audiences on time

A repeatable launch process that reduces friction and increases velocity

Strong cross‑functional alignment with clear ownership, timelines, and expectations

Required Background

2 to 6 years of experience in growth, marketing, product marketing, or program‑oriented roles

Experience coordinating cross‑functional launches or major initiatives

Strong attention to detail

Ability to operate independently and drive work forward without heavy oversight

Clear communicator who can align teams

Comfortable working in small, fast‑moving teams with ambiguity

Nice to Have

Experience at an early‑stage startup

Experience owning organic go‑to‑market efforts

Background working closely with product or engineering teams

Why This Role Matters We ship quickly and build with conviction. This role ensures that the outside world keeps up, defining how the company launches products and builds momentum. Your work will directly impact awareness, adoption, and perception of the product, and as the company grows, this role offers a natural path into broader growth or marketing leadership.

In All Roles

Intense

– Ship fast. Cycles are hours, not weeks.

Ownership

– Grab the #1 priority and relentlessly deliver.

Fearlessness

– Risk on. Do the unknown and uncomfortable. Say "good" to bad news.

Taste

– Obsess over quality. Know what “great” looks like. No slop.

Play

– Curiosity, joy, and energy.

Applying Submit here and we’ll reach out if it’s a fit. Note: we receive many low‑quality AI generated applications daily. We want to meet you if you’re excellent and truly care. To stand out, after you submit, send resume and a short note to

marcus@anything.com

with the subject line "[Role] | Your Name" (bullets work!). Compensation range: $125,000 – $200,000.

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