Snell & Wilmer
Director of Business Development and Marketing
Snell & Wilmer, Phoenix, Arizona, United States, 85003
Director of Business Development and Marketing
Snell & Wilmer, one of the largest law firms in the Western United States, is seeking a full-time
Director of Business Development and Marketing
to work from the firm’s
Phoenix office . Reporting to the firm’s Chief Marketing Officer, you will lead the firm’s business development, marketing, and media/public relations efforts in Phoenix to support attorneys, practice groups, and the firm. This role will set and execute a market-driven growth strategy, elevate the firm’s brand and reputation, drive measurable new business opportunities, and strengthen client relationships. The Director will play a visible leadership role in firmwide programs, including annual retreats, signature client events, and priority business development campaigns. The role will have particular responsibility for actively supporting named practice groups.
Primary responsibilities
Strategic Leadership and Planning: Develop and deliver an annual integrated marketing and business development plan for the Phoenix market aligned to the firm’s strategic priorities, revenue targets, and brand positioning.
Business Development and Client Growth: Drive opportunity creation and conversion by originating and advancing pipelines in collaboration with attorneys and practice leaders.
Marketing, Communications, and Brand: Oversee market-level brand stewardship and visibility, ensuring consistent application of firm brand standards across all materials and channels.
Public Relations and Media Relations: Lead proactive and reactive media strategies to enhance the firm’s reputation and profile.
Events and Market Presence: Design and support high-impact client events, community sponsorships, industry memberships, tickets, seminars/webinars, and promotional items.
Team Leadership and Talent Development: Lead, mentor, and develop marketing and business development professionals.
Budgeting, Analytics, and Operations: Forecast and manage Phoenix marketing and business development budgets; track and report on KPIs and ROI.
Firmwide Collaboration and Special Projects: Collaborate closely with the CMO and department leadership on firmwide initiatives.
Experience and Qualifications
At least 10 years of Marketing/Business Development experience, including elevating teams in law or other professional services firms.
Bachelor’s degree in Marketing, Communications, or related field.
Excellent verbal, written, and interpersonal communication skills within a variety of settings.
Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management.
Ability to work extended hours, travel, and meet deadline-driven environment.
Experience with data quality and technology platforms, including CRM and analytics dashboards.
Snell & Wilmer offers a competitive performance-based compensation and a
generous benefits package starting on your first day.
The benefits package includes medical, dental, vision, disability, life insurance, 401K/profit sharing, paid holidays, tuition reimbursement, and paid time off including vacation time, personal time, and sick time where appropriate. Snell & Wilmer values the principles of
Diversity, Inclusion, and Belonging.
Snell & Wilmer is an Equal Employment Opportunity employer.
#J-18808-Ljbffr
Director of Business Development and Marketing
to work from the firm’s
Phoenix office . Reporting to the firm’s Chief Marketing Officer, you will lead the firm’s business development, marketing, and media/public relations efforts in Phoenix to support attorneys, practice groups, and the firm. This role will set and execute a market-driven growth strategy, elevate the firm’s brand and reputation, drive measurable new business opportunities, and strengthen client relationships. The Director will play a visible leadership role in firmwide programs, including annual retreats, signature client events, and priority business development campaigns. The role will have particular responsibility for actively supporting named practice groups.
Primary responsibilities
Strategic Leadership and Planning: Develop and deliver an annual integrated marketing and business development plan for the Phoenix market aligned to the firm’s strategic priorities, revenue targets, and brand positioning.
Business Development and Client Growth: Drive opportunity creation and conversion by originating and advancing pipelines in collaboration with attorneys and practice leaders.
Marketing, Communications, and Brand: Oversee market-level brand stewardship and visibility, ensuring consistent application of firm brand standards across all materials and channels.
Public Relations and Media Relations: Lead proactive and reactive media strategies to enhance the firm’s reputation and profile.
Events and Market Presence: Design and support high-impact client events, community sponsorships, industry memberships, tickets, seminars/webinars, and promotional items.
Team Leadership and Talent Development: Lead, mentor, and develop marketing and business development professionals.
Budgeting, Analytics, and Operations: Forecast and manage Phoenix marketing and business development budgets; track and report on KPIs and ROI.
Firmwide Collaboration and Special Projects: Collaborate closely with the CMO and department leadership on firmwide initiatives.
Experience and Qualifications
At least 10 years of Marketing/Business Development experience, including elevating teams in law or other professional services firms.
Bachelor’s degree in Marketing, Communications, or related field.
Excellent verbal, written, and interpersonal communication skills within a variety of settings.
Proficiency in Microsoft Office, Zoom, social media platforms, and CRM management.
Ability to work extended hours, travel, and meet deadline-driven environment.
Experience with data quality and technology platforms, including CRM and analytics dashboards.
Snell & Wilmer offers a competitive performance-based compensation and a
generous benefits package starting on your first day.
The benefits package includes medical, dental, vision, disability, life insurance, 401K/profit sharing, paid holidays, tuition reimbursement, and paid time off including vacation time, personal time, and sick time where appropriate. Snell & Wilmer values the principles of
Diversity, Inclusion, and Belonging.
Snell & Wilmer is an Equal Employment Opportunity employer.
#J-18808-Ljbffr