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Cornerstone Technologies

Director of Sales

Cornerstone Technologies, American Fork, Utah, United States, 84003

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Job Summary

Cornerstone is seeking a strategic and experienced Sales Director to lead our business development efforts in the live event production space, with a focus on the Utah market and beyond. This senior‑level role is ideal for a seasoned sales professional with a strong network, entrepreneurial mindset, and a passion for events. The incumbent will generate new business, develop and execute sales strategies, mentor junior account executives, and drive measurable growth through data‑driven decision‑making. Key Responsibilities

Train, mentor, and develop junior sales executives to drive performance and growth. Foster a culture of accountability, innovation, and continuous improvement. Prepare monthly, quarterly, and yearly sales reports detailing wins, losses, and opportunity feedback. Develop and present annual sales goals and strategies, including KPI tracking and risk assessment. Deliver sales presentations outlining markets, opportunities, successes/failures, and strategic recommendations. Regularly prepare and update sales forecasts and budgets aligned with company financial objectives. Monitor and report on pipeline health and conversion rates. Develop and implement strategic sales plans aligned with overall business goals. Participate in developing the company’s strategic marketing plan and collaborate with senior leadership on go‑to‑market strategies. Set clear performance goals for the sales team and monitor progress continually. Conduct regular performance reviews and provide coaching/feedback to team members. Conduct market analysis to identify new business opportunities, emerging trends, and competitive threats. Adjust sales strategies based on market intelligence and competitor activities. Build and maintain relationships with key clients and venues. Negotiate and close major deals, ensuring client satisfaction and repeat business. Collaborate with marketing, operations, and finance to ensure sales initiatives are supported and aligned. Collaborate on pricing strategies, product development, and event execution. Prepare and present regular sales reports to executive leadership, including analysis of performance against targets, market trends, and strategic recommendations. Communicate sales goals and progress to the team and C‑level executives. Gather and analyze customer feedback to improve sales processes and offerings. Resolve customer complaints and issues to maintain high satisfaction levels. Qualifications

Bachelor’s degree in Business, Marketing, or a related field (Master’s preferred). 10+ years in B2B sales, event production, or business development. Proven success in leading sales teams and driving revenue growth. Strong interpersonal, networking, and presentation skills. Proficient in CRM software and sales analytics tools. Deep understanding of the Utah market and an established professional network preferred. Willingness to travel (20–30%) for client meetings and industry events. Seniority Level

Director Employment Type

Full‑time Job Function

Sales and Business Development Industries

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