Kforce Inc
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This range is provided by Kforce Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$50.00/hr - $60.00/hr Responsibilities
Produce Weekly Performance Reports: Generate KPI dashboards, product reviews, and other performance reports, ensuring they include business context and actionable insights for business leads. Respond to Ad-Hoc Analysis Requests: Provide timely and accurate reports and analyses as requested by brand leads, merchants, and other Marketing teams. Proactively Develop Reports: Conduct ongoing site performance analysis, including segmentation analysis, and offer actionable insights with clear business context, not just raw data. Collaborate on Testing and Personalization: Work closely with the eCommerce VP and brand partners to identify opportunities for testing and personalization. Drive consensus and buy-in from key stakeholders. Lead A/B and MVT Testing: Plan, execute, and analyze A/B and multivariate tests on the site in partnership with brand site managers and developers; utilize testing tools and vendor support to optimize site performance. Analyze Marketing Programs: Conduct deep-dive analysis of various marketing programs (e.g., email, paid search, SEO, banner ads, affiliates) using data from vendor reporting tools, web analytics, and legacy systems. Develop Advanced Analytics Reports: Use SQL and analytics tools to pull data from the Customer Data Warehouse (CDW) and create customized reports that address complex business questions. Qualifications
Bachelor's degree in a relevant field or equivalent professional experience. 2+ years of experience in e-commerce analytics, with a proven track record of driving site optimization and performance analysis. Strong business acumen, with a solid understanding of e-commerce dynamics, user behavior, and conversion optimization strategies. Experience with Adobe Analytics as the primary web analytics tool; able to articulate how you used Adobe Analytics for your current web analytics function. Proficiency in web analytics tools and domain-specific software to extract, interpret, and leverage data to drive business decisions. Advanced Excel skills, including complex data manipulation, pivot tables, and charting for reporting and analysis. Additional
Proven ability to present analytics data clearly and effectively to business leaders at the Manager/Director level, translating technical data into actionable business insights. Excellent attention to detail and superior organizational skills to manage multiple projects simultaneously and meet deadlines. A curious mindset with a problem-solving approach, using data to identify opportunities for continuous site and conversion optimization. A collaborative team player with excellent verbal and written communication skills, capable of effectively communicating complex analytical concepts to both technical and non-technical audiences. Strong critical thinking skills, with the ability to challenge assumptions and provide data-driven recommendations that impact the customer experience and conversion rates. Benefits
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave. EEO Statement
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
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$50.00/hr - $60.00/hr Responsibilities
Produce Weekly Performance Reports: Generate KPI dashboards, product reviews, and other performance reports, ensuring they include business context and actionable insights for business leads. Respond to Ad-Hoc Analysis Requests: Provide timely and accurate reports and analyses as requested by brand leads, merchants, and other Marketing teams. Proactively Develop Reports: Conduct ongoing site performance analysis, including segmentation analysis, and offer actionable insights with clear business context, not just raw data. Collaborate on Testing and Personalization: Work closely with the eCommerce VP and brand partners to identify opportunities for testing and personalization. Drive consensus and buy-in from key stakeholders. Lead A/B and MVT Testing: Plan, execute, and analyze A/B and multivariate tests on the site in partnership with brand site managers and developers; utilize testing tools and vendor support to optimize site performance. Analyze Marketing Programs: Conduct deep-dive analysis of various marketing programs (e.g., email, paid search, SEO, banner ads, affiliates) using data from vendor reporting tools, web analytics, and legacy systems. Develop Advanced Analytics Reports: Use SQL and analytics tools to pull data from the Customer Data Warehouse (CDW) and create customized reports that address complex business questions. Qualifications
Bachelor's degree in a relevant field or equivalent professional experience. 2+ years of experience in e-commerce analytics, with a proven track record of driving site optimization and performance analysis. Strong business acumen, with a solid understanding of e-commerce dynamics, user behavior, and conversion optimization strategies. Experience with Adobe Analytics as the primary web analytics tool; able to articulate how you used Adobe Analytics for your current web analytics function. Proficiency in web analytics tools and domain-specific software to extract, interpret, and leverage data to drive business decisions. Advanced Excel skills, including complex data manipulation, pivot tables, and charting for reporting and analysis. Additional
Proven ability to present analytics data clearly and effectively to business leaders at the Manager/Director level, translating technical data into actionable business insights. Excellent attention to detail and superior organizational skills to manage multiple projects simultaneously and meet deadlines. A curious mindset with a problem-solving approach, using data to identify opportunities for continuous site and conversion optimization. A collaborative team player with excellent verbal and written communication skills, capable of effectively communicating complex analytical concepts to both technical and non-technical audiences. Strong critical thinking skills, with the ability to challenge assumptions and provide data-driven recommendations that impact the customer experience and conversion rates. Benefits
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave. EEO Statement
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
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