Phifer & Company
This range is provided by Phifer & Company. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $385,000.00/yr - $465,000.00/yr
Direct message the job poster from Phifer & Company
Connecting Brands with Talent for 28 years. C-Suites advisor for global talent in Marketing, Branding, Communications, C-Suite, Creative, Advertising… Chief Brand Officer (CBO)
Reporting to: Chief Executive Officer (CEO) - Newly created role for brand.
Scope: Global
Role Overview The Chief Brand Officer (CBO) is the ultimate steward of the company’s global luxury brand, responsible for shaping its vision, meaning, and desirability across every customer and cultural touchpoint. Reporting directly to the CEO, the CBO will safeguard and elevate the brand’s heritage while guiding its evolution for modern, global luxury consumers.
This role requires a rare balance of strategic rigor, creative excellence, and cultural sensitivity—ensuring the brand remains timeless, distinctive, and aspirational across markets, channels, and experiences.
Brand Vision, Heritage & Strategy
Define and articulate a clear, compelling global brand vision rooted in heritage, craftsmanship, and purpose
Preserve and evolve the brand’s codes, symbols, and signatures while ensuring relevance for future generations
Serve as the ultimate guardian of brand integrity, exclusivity, and long-term brand equity
Partner with the CEO and executive leadership to align brand strategy with long-term value creation
Global Luxury Brand Leadership
Lead the global brand strategy across all regions, balancing consistency with local cultural nuance
Oversee major brand moments including global campaigns, brand evolutions, flagship openings, and high-profile collaborations
Ensure disciplined brand governance to protect prestige while enabling creative expression at scale
Creative Direction & Storytelling Excellence
Set the creative vision across advertising, editorial, visual identity, packaging, and digital experiences
Champion storytelling that elevates craftsmanship, artistry, and emotion—creating desire rather than promotion
Oversee creative agencies, artists, photographers, and cultural partners to deliver world-class brand expression
Ensure the brand remains culturally influential and aesthetically distinctive
Elevated Retail & Client Experience
Partner with Retail, Product, and Client Experience leaders to translate brand vision into exceptional in-store and omnichannel experiences
Influence store architecture, visual merchandising, packaging, and service rituals to reflect the highest standards of luxury
Champion personalization, exclusivity, and relationship-driven engagement for top-tier clients
Reputation, Influence & Cultural Authority
Oversee brand reputation, PR, and high-end communications, including editorial presence and cultural partnerships
Shape the brand’s voice within fashion, design, art, and culture globally
Serve as a senior brand ambassador and spokesperson as appropriate
Leadership & Brand Governance
Build and lead a globally respected brand, creative, and content organization
Establish clear brand frameworks, tools, and governance to protect consistency and excellence worldwide
Inspire creative ambition while enforcing discipline, quality, and attention to detail
Measures of Success
Strengthened brand desirability, prestige, and cultural relevance
Consistency and excellence of brand expression across all markets and touchpoints
Growth in client loyalty, advocacy, and emotional connection
Successful execution of landmark brand initiatives and global moments
Enduring brand equity that transcends short-term commercial cycles
Experience & Profile
18+ years of senior leadership experience in luxury brand, creative, or marketing roles - IN-house experience is first preferences. Candidates will be prioritized with this.
Advanced degree extremely preferred.
Strong global management overseeing 50 employees, with heavy growth projected.
Proven track record stewarding iconic luxury or premium consumer brands globally
Deep expertise in brand strategy, creative direction, storytelling, and cultural influence
Strong understanding of luxury retail, clienteling, and experiential design
Experience leading high-caliber, global creative and brand teams
Exceptional taste level, judgment, and executive presence
Leadership Style
Visionary, refined, and culturally fluent
Deep respect for heritage with a forward-looking mindset
Inspires excellence, creativity, and pride in craftsmanship
Trusted partner to the CEO and board
Seniority level Executive
Employment type Full-time
Job function Marketing and Advertising
Industries Retail Luxury Goods and Jewelry
Referrals increase your chances of interviewing at Phifer & Company by 2x
Benefits
Medical insurance
Vision insurance
401(k)
Paid maternity leave
Paid paternity leave
Disability insurance
Child care support
Get notified about new Chief Marketing Officer jobs in
New York, NY .
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Base pay range $385,000.00/yr - $465,000.00/yr
Direct message the job poster from Phifer & Company
Connecting Brands with Talent for 28 years. C-Suites advisor for global talent in Marketing, Branding, Communications, C-Suite, Creative, Advertising… Chief Brand Officer (CBO)
Reporting to: Chief Executive Officer (CEO) - Newly created role for brand.
Scope: Global
Role Overview The Chief Brand Officer (CBO) is the ultimate steward of the company’s global luxury brand, responsible for shaping its vision, meaning, and desirability across every customer and cultural touchpoint. Reporting directly to the CEO, the CBO will safeguard and elevate the brand’s heritage while guiding its evolution for modern, global luxury consumers.
This role requires a rare balance of strategic rigor, creative excellence, and cultural sensitivity—ensuring the brand remains timeless, distinctive, and aspirational across markets, channels, and experiences.
Brand Vision, Heritage & Strategy
Define and articulate a clear, compelling global brand vision rooted in heritage, craftsmanship, and purpose
Preserve and evolve the brand’s codes, symbols, and signatures while ensuring relevance for future generations
Serve as the ultimate guardian of brand integrity, exclusivity, and long-term brand equity
Partner with the CEO and executive leadership to align brand strategy with long-term value creation
Global Luxury Brand Leadership
Lead the global brand strategy across all regions, balancing consistency with local cultural nuance
Oversee major brand moments including global campaigns, brand evolutions, flagship openings, and high-profile collaborations
Ensure disciplined brand governance to protect prestige while enabling creative expression at scale
Creative Direction & Storytelling Excellence
Set the creative vision across advertising, editorial, visual identity, packaging, and digital experiences
Champion storytelling that elevates craftsmanship, artistry, and emotion—creating desire rather than promotion
Oversee creative agencies, artists, photographers, and cultural partners to deliver world-class brand expression
Ensure the brand remains culturally influential and aesthetically distinctive
Elevated Retail & Client Experience
Partner with Retail, Product, and Client Experience leaders to translate brand vision into exceptional in-store and omnichannel experiences
Influence store architecture, visual merchandising, packaging, and service rituals to reflect the highest standards of luxury
Champion personalization, exclusivity, and relationship-driven engagement for top-tier clients
Reputation, Influence & Cultural Authority
Oversee brand reputation, PR, and high-end communications, including editorial presence and cultural partnerships
Shape the brand’s voice within fashion, design, art, and culture globally
Serve as a senior brand ambassador and spokesperson as appropriate
Leadership & Brand Governance
Build and lead a globally respected brand, creative, and content organization
Establish clear brand frameworks, tools, and governance to protect consistency and excellence worldwide
Inspire creative ambition while enforcing discipline, quality, and attention to detail
Measures of Success
Strengthened brand desirability, prestige, and cultural relevance
Consistency and excellence of brand expression across all markets and touchpoints
Growth in client loyalty, advocacy, and emotional connection
Successful execution of landmark brand initiatives and global moments
Enduring brand equity that transcends short-term commercial cycles
Experience & Profile
18+ years of senior leadership experience in luxury brand, creative, or marketing roles - IN-house experience is first preferences. Candidates will be prioritized with this.
Advanced degree extremely preferred.
Strong global management overseeing 50 employees, with heavy growth projected.
Proven track record stewarding iconic luxury or premium consumer brands globally
Deep expertise in brand strategy, creative direction, storytelling, and cultural influence
Strong understanding of luxury retail, clienteling, and experiential design
Experience leading high-caliber, global creative and brand teams
Exceptional taste level, judgment, and executive presence
Leadership Style
Visionary, refined, and culturally fluent
Deep respect for heritage with a forward-looking mindset
Inspires excellence, creativity, and pride in craftsmanship
Trusted partner to the CEO and board
Seniority level Executive
Employment type Full-time
Job function Marketing and Advertising
Industries Retail Luxury Goods and Jewelry
Referrals increase your chances of interviewing at Phifer & Company by 2x
Benefits
Medical insurance
Vision insurance
401(k)
Paid maternity leave
Paid paternity leave
Disability insurance
Child care support
Get notified about new Chief Marketing Officer jobs in
New York, NY .
#J-18808-Ljbffr