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Hilton

Director, Lifestyle Brand Management

Hilton, Mc Lean, Virginia, us, 22107

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Director, Lifestyle Brand Management Hilton

Location: McLean, VA or New York City, NY

Annual salary range: $110,000–$175,000

How We Will Support You

Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night

Hilton Shares: employee stock purchase program (ESPP) – purchase at a 15 percent discount

Paid parental leave for eligible Team Members, including partners and adoptive parents

Mental health resources including free counseling through our Employee Assistance Program

Paid Time Off (PTO)

Other benefits may vary depending upon terms and conditions of employment

How You Will Make An Impact Your role is important and below are some of the fundamental job duties that make your work unique.

What Your Day-to-day Will Be Like

Partner with Lifestyle Division leadership team and cross-functional teams across Hilton to define and develop Lifestyle brands.

Manage numerous cross-functional workstreams and third-party agencies to ensure progress of brand initiatives, stakeholder alignment, completion of deliverables and achievement of key milestones.

Support development of Lifestyle brand strategy and storytelling documents, positioning and identity, brand standards, programming, financial modeling, product and service experience.

Collaborate with Sr. Director Lifestyle Brands Experience, Performance & Strategy and Brand Management Leaders to develop and implement division and brand-specific strategies in the lifestyle space.

Oversee performance tracking and analytics on key Lifestyle Brands initiatives, providing updates and context to leadership teams.

Develop understanding of the independent hotels space and how to create an experiential, lifestyle hotel.

How You Will Collaborate With Others

Collaborate with Food & Beverage, Design, Marketing, Communications, HSM, Wellness, Sustainability, Commercial, IT, Legal, Finance and other teams throughout Hilton to execute brand initiatives.

Partner with Lifestyle Brand Operations and Hilton University teams to develop brand service experience, hotel-facing tools and training.

Work with partners in EMEA, APAC, and other regions to define regional brand strategy and product and service nuances.

Work with Hilton Development team to identify deals, pitch Brand to prospective owners, and work with Design, F&B and A&C to ensure the Brand's vision is implemented.

What Deliverables You Will Take Ownership Of

Ongoing project management tracking documents, meetings, and communications outlining status of and progress on brand development.

Regular executive strategy update documents on brand development progress and workstreams.

Foundational brand launch materials, internal overviews and owner-facing development documents.

You Have These Minimum Qualifications

Seven (7) years of professional experience.

Four (4) years of experience translating market research, identifying insights to develop strategies, building business cases, and supporting global brands.

Three (3) years of hospitality experience.

Can travel up to 40–50% (domestic and limited international).

It Would Be Useful If You Have

Bachelor's degree.

Master's degree (MA/MS) or MBA.

Two (2) years developing annual plans, narratives, project planning, forecasts, and strategic roadmaps for large enterprises.

Project management/experience and ability to present to executive audiences and owners.

Experience managing external agencies.

Experience creating or working on Lifestyle hotel brands.

Work Locations & Other Details

Location: McLean, VA or New York City, NY.

Schedule: Full-time.

Shift: Day Job.

Job Level: Director.

Legal & Inclusion We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.

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