UNICO Engineering, Inc.
Senior Marketing Manager/Marketing Director
UNICO Engineering, Inc., Folsom, California, United States, 95630
Senior Marketing Manager/Marketing Director
2 days ago Be among the first 25 applicants
UNICO Engineering, Inc. pay range This range is provided by UNICO Engineering, Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $115,000.00/yr – $150,000.00/yr
Company Overview :
UNICO Engineering provides high quality Construction Management, Land Surveying, and Systems Integration services to public and private clients. With a spirit of cooperation and partnership, UNICO focuses on responsiveness, delivering value, and meeting and exceeding our clients’ expectations.
UNICO is a fast‑growing consulting firm with significant opportunities for upward mobility. UNICO supports professional development and continuing education. Fun, flexible work environment and competitive compensation and benefits.
Job Description
UNICO is seeking a proven leader for our Marketing Department to manage and inspire staff, and implement scalable, efficient systems and processes as we grow. The ideal candidate brings a blend of strategic thinking, technical industry understanding, a collaborative mindset, and hands‑on marketing execution capabilities. This position seeks an individual with proven success in leading marketing teams and managing complex, varied marketing and communication efforts. The ideal candidate will have a strong understanding of the proposal cycle, brand strategy, and market differentiation in a professional services setting.
This dynamic leader will:
Champion Innovation:
Introduce tools, best practices, and insights from broader industry trends to keep UNICO at the forefront of marketing and business development in the A/E/C field.
Inspire Teams:
Mentor and collaborate with Principals, seller‑doers, and marketing staff to foster a culture of business development, creativity, and client focus.
Guide Pursuits:
Lead pursuit planning for high‑profile and strategic projects, verifying that our proposals and presentations communicate clear value and differentiation.
Strengthen Our Brand:
Oversee brand positioning and visibility across platforms, reinforcing UNICO’s reputation for high‑quality and client service.
Duties and core responsibilities
Directing the UNICO Marketing Department staff in the preparation of high‑quality proposals, qualification packages, presentations, and marketing/collateral materials.
Managing project pursuits, proposal schedules, and quality assurance processes.
Managing the production of corporate marketing collateral, advertisements, newsletters, and thought leadership content.
Supporting key pursuits through messaging strategy, visual storytelling, and interview coaching.
Overseeing external communications, including the firm’s website, social media, announcements, and other materials.
Providing direction for brand management, market positioning, and external communications.
Maintaining prospect/client databases and leveraging CRM and analytics tools to track performance and guide decision making.
Establishing best practices for content development, CRM data management, and marketing operations.
Knowledge and Skills
Exceptional writing, editing, and storytelling abilities.
Strong creative skills; proficiency with Office 365 and Adobe Creative Suite (InDesign, Photoshop, Illustrator).
Experience with CRM systems, content management systems, digital marketing platforms, and analytics tools.
Excellent organizational and interpersonal skills; proven ability to collaborate across stakeholders.
Strong leadership, mentoring, and team management capabilities.
Ability to balance strategic oversight with hands‑on execution in a deadline‑driven environment.
Qualifications
Bachelor’s degree in journalism, communications, marketing, or related field
8+ years progressive AEC marketing experience
Exceptional writing and editing skills with an eye for design
Deep familiarity with AEC industry language and processes
Proven ability to juggle multiple pursuits under tight deadlines
Strategic mindset with meticulous attention to detail
CPSM preferred
Competitive Salary and generous benefits including health, vision, dental, life, disability, 401K, PTO and paid holidays. Energizing, fast paced, nimble and expanding company with plenty of career growth opportunity.
Equal Employment Opportunity Employer , UNICO Engineering considers applicants for all positions without regard to race (including natural hairstyles), color, religion (including religious dress and grooming practices), national origin, age (40 and over), medical condition, physical or mental disability, marital status, sex (including sexual harassment, sex stereotypes, pregnancy, childbirth and related medical conditions), sexual orientation, ancestry, genetic information/characteristics, gender, gender identity, gender expression, transgender, military or veteran status, reproductive health decision‑making, or any other characteristic or activity protected by law.
Seniority level Director
Employment type Full‑time
Job function Marketing, Project Management, Strategy/Planning
Industries Architecture and Planning
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UNICO Engineering, Inc. pay range This range is provided by UNICO Engineering, Inc. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $115,000.00/yr – $150,000.00/yr
Company Overview :
UNICO Engineering provides high quality Construction Management, Land Surveying, and Systems Integration services to public and private clients. With a spirit of cooperation and partnership, UNICO focuses on responsiveness, delivering value, and meeting and exceeding our clients’ expectations.
UNICO is a fast‑growing consulting firm with significant opportunities for upward mobility. UNICO supports professional development and continuing education. Fun, flexible work environment and competitive compensation and benefits.
Job Description
UNICO is seeking a proven leader for our Marketing Department to manage and inspire staff, and implement scalable, efficient systems and processes as we grow. The ideal candidate brings a blend of strategic thinking, technical industry understanding, a collaborative mindset, and hands‑on marketing execution capabilities. This position seeks an individual with proven success in leading marketing teams and managing complex, varied marketing and communication efforts. The ideal candidate will have a strong understanding of the proposal cycle, brand strategy, and market differentiation in a professional services setting.
This dynamic leader will:
Champion Innovation:
Introduce tools, best practices, and insights from broader industry trends to keep UNICO at the forefront of marketing and business development in the A/E/C field.
Inspire Teams:
Mentor and collaborate with Principals, seller‑doers, and marketing staff to foster a culture of business development, creativity, and client focus.
Guide Pursuits:
Lead pursuit planning for high‑profile and strategic projects, verifying that our proposals and presentations communicate clear value and differentiation.
Strengthen Our Brand:
Oversee brand positioning and visibility across platforms, reinforcing UNICO’s reputation for high‑quality and client service.
Duties and core responsibilities
Directing the UNICO Marketing Department staff in the preparation of high‑quality proposals, qualification packages, presentations, and marketing/collateral materials.
Managing project pursuits, proposal schedules, and quality assurance processes.
Managing the production of corporate marketing collateral, advertisements, newsletters, and thought leadership content.
Supporting key pursuits through messaging strategy, visual storytelling, and interview coaching.
Overseeing external communications, including the firm’s website, social media, announcements, and other materials.
Providing direction for brand management, market positioning, and external communications.
Maintaining prospect/client databases and leveraging CRM and analytics tools to track performance and guide decision making.
Establishing best practices for content development, CRM data management, and marketing operations.
Knowledge and Skills
Exceptional writing, editing, and storytelling abilities.
Strong creative skills; proficiency with Office 365 and Adobe Creative Suite (InDesign, Photoshop, Illustrator).
Experience with CRM systems, content management systems, digital marketing platforms, and analytics tools.
Excellent organizational and interpersonal skills; proven ability to collaborate across stakeholders.
Strong leadership, mentoring, and team management capabilities.
Ability to balance strategic oversight with hands‑on execution in a deadline‑driven environment.
Qualifications
Bachelor’s degree in journalism, communications, marketing, or related field
8+ years progressive AEC marketing experience
Exceptional writing and editing skills with an eye for design
Deep familiarity with AEC industry language and processes
Proven ability to juggle multiple pursuits under tight deadlines
Strategic mindset with meticulous attention to detail
CPSM preferred
Competitive Salary and generous benefits including health, vision, dental, life, disability, 401K, PTO and paid holidays. Energizing, fast paced, nimble and expanding company with plenty of career growth opportunity.
Equal Employment Opportunity Employer , UNICO Engineering considers applicants for all positions without regard to race (including natural hairstyles), color, religion (including religious dress and grooming practices), national origin, age (40 and over), medical condition, physical or mental disability, marital status, sex (including sexual harassment, sex stereotypes, pregnancy, childbirth and related medical conditions), sexual orientation, ancestry, genetic information/characteristics, gender, gender identity, gender expression, transgender, military or veteran status, reproductive health decision‑making, or any other characteristic or activity protected by law.
Seniority level Director
Employment type Full‑time
Job function Marketing, Project Management, Strategy/Planning
Industries Architecture and Planning
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