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PopCap Games

Senior Lead Game Product Manager

PopCap Games, Los Angeles, California, United States, 90079

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Senior Lead Game Product Manager – PopCap Games PopCap is seeking an experienced Senior Lead Game Product Manager to join our team.

As a Senior Lead Product Manager, you will be responsible for defining and driving the Acquisition, Engagement, and Monetization strategies for Plants vs Zombies 3. You must be passionate about representing the voice and needs of our players and business.

This role will focus on the New Player Funnel and Live Service Operations, with opportunities to flex into other areas of Game Product Management as the project necessitates. You will report to the head Product Manager on the team.

Responsibilities

Manage and conduct operations impacting the live service player journey from the install funnel through to regular daily engagement

Conduct and communicate in-depth analysis of live player behavioral trends using data insights and strong business acumen to impact top line KPIs

Track performance on a daily, monthly, and quarterly basis

Communicate KPIs to internal and external stakeholders and adjust designs/plans accordingly

Work closely with the game team and various stakeholders to gather requirements and help define the live service roadmap

Influence partners to rally behind your ideas and effect change among various teammates and collaborators

Define requirements for Data Analytics, A/B testing, push notifications, and other partner tools

Hold an informed, expert perspective on established models for monetizing games

Monitor competitive trends and best practices, third parties tools/partnerships, and internal business intelligence with the goal of identifying opportunities to fold into PopCap’s operations

Leverage first- and third-party tools to define, track, and serve a variety of player segments

Learn, have fun and build games that millions of people love to play

Requirements

Strong analytical skills and experience with data‑driven product design and decision making

Success building web or mobile consumer‑facing products in the past

Experience with every phase and/or deep experience with the live service phase of the game development cycle

Experience with multivariate testing in web or mobile products

Experience defining specs or PRDs with clear business requirements, user flows, and wireframes

Strong in Excel, able to create models and simulations of in‑game economies

Experience balancing virtual economies, with an strong understanding of how economy design impacts the user experience

Strong communication and writing skills

Experience communicating both creative and technical feedback to diverse groups

Passion for creating great freemium games, with the ability to identify flaws in design, art, and "feel"

Self‑motivated team player that brings excitement and enthusiasm to work each day

Carry a growth mindset that is open to feedback and outside‑the‑box thinking

Loves games and has experience with PopCap titles (Plants vs Zombies, Bejeweled, etc.)

Qualifications

BS/BA degree, ideally in a quantitative discipline; MS/MBA preferred

8+ years of experience in product management in live service games, scaled consumer‑facing digital products, and/or a systems design background

Pay Transparency – North America

British Columbia (e.g., Vancouver vs. Victoria) – $130,800 – $183,000 CAD

California (e.g., Los Angeles vs. San Francisco) – $160,600 – $249,300 USD

Washington (e.g., Seattle vs. Spokane) – $149,200 – $205,500 USD

Benefits In the US we offer paid time off, sick time, company holidays, paid parental leave, medical/dental/vision insurance, life and disability insurance, and a 401(k). In British Columbia we offer vacation, sick leave, EI/QPIP top‑up for new parents, extended health/dental/vision coverage, life, disability insurance, and a retirement plan. Certain roles may also be eligible for bonus and equity.

About Electronic Arts Electronic Arts is an equal‑opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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