Abode Hospice
Marketing/Clinical Community Liaison
Abode Hospice, Colorado Springs, Colorado, United States, 80509
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Marketing/Clinical Community Liaison
role at
Abode Hospice
Company:
Abode Hospice of Colorado
Overview Responsible for managing all aspects of organization marketing, including managing the members of the marketing team, establishing and maintaining positive relationships with customers and referral sources, responding to customer requests and concerns, and negotiating service contracts with managed care organizations, government agencies, and other payers. Evaluates for hospice appropriateness and facilitates the transition of care from a community facility to hospice care. Coordinates care with the community referral and hospice clinical team, including an admission nurse.
Responsibilities
Participates in daily marketing operations, providing direct oversight of the establishment and implementation of marketing initiatives.
Adheres to all laws, statutes, and regulations regarding anti‑kickback, lawful marketing activities (gifts and services), patient solicitation, and accurate marketing materials.
Ensures maximum third‑party reimbursement through effective negotiation of service contracts with managed care organizations, government agencies, and other payers.
May assist in conducting market assessments and develop a comprehensive marketing plan designed to meet budgetary volume projections.
Employs marketing and promotional initiatives to achieve budgetary volume projections.
Establishes and maintains positive working relationships with current and potential referral and payer sources.
Negotiates service pricing with insurance case managers and other payers within established financial and credit parameters.
Builds and monitors community, customer, payer, and patient perceptions of the hospice as a high‑quality provider of services.
Provides leadership in strategic planning, identifying opportunities for additional or improved services to address customer needs.
Coordinates care, in the best interests of the potential client, from community care to hospice care.
Uses clinical skills to assess for appropriate clients that would meet the Medicare Hospice Guidelines for all levels of care (Routine Home Care, Respite, General Inpatient, and Continuous Care). Communicates assessment to the clinical team, including the admission nurse.
Maintains comprehensive working knowledge of the organization’s markets, including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources when services are not provided by the hospice.
Monitors and reports cost effectiveness of marketing efforts.
Qualifications
Completion of a Registered Nurse accredited program with an unrestricted state nursing license.
One year of nursing experience required; one year in hospice preferred.
Ability to market effectively and deal tactfully with customers, the community, and the hospice clinical team.
Demonstrated knowledge of disease processes and comprehensive medical record reviews.
Demonstrates good communication skills, negotiation skills, and public relations skills.
Demonstrates autonomy, organization, assertiveness, flexibility, and cooperation in performing job responsibilities.
About Our Line Of Business At Abode Hospice of Colorado, our primary ambition is to bring first‑class care to the warmest and most serene environment possible: home. We provide the full spectrum of hospice services, thoughtfully tailored to the individual needs of patients and families. Abode Hospice of Colorado, an affiliate of BrightSpring Health Services, is grounded in a foundational commitment to providing exceptional patient care and championing our agency leadership and teams. We are proud to have experts in the health care industry on our team. We are confident you will find purpose, meaning and a chance to make a positive impact from day one.
Salary Range USD $110,000.00 / Year
Seniority Level
Entry level
Employment Type
Full‑time
Job Function
Other
Hospitals and Health Care
Referrals increase your chances of interviewing at Abode Hospice by 2x.
#J-18808-Ljbffr
Marketing/Clinical Community Liaison
role at
Abode Hospice
Company:
Abode Hospice of Colorado
Overview Responsible for managing all aspects of organization marketing, including managing the members of the marketing team, establishing and maintaining positive relationships with customers and referral sources, responding to customer requests and concerns, and negotiating service contracts with managed care organizations, government agencies, and other payers. Evaluates for hospice appropriateness and facilitates the transition of care from a community facility to hospice care. Coordinates care with the community referral and hospice clinical team, including an admission nurse.
Responsibilities
Participates in daily marketing operations, providing direct oversight of the establishment and implementation of marketing initiatives.
Adheres to all laws, statutes, and regulations regarding anti‑kickback, lawful marketing activities (gifts and services), patient solicitation, and accurate marketing materials.
Ensures maximum third‑party reimbursement through effective negotiation of service contracts with managed care organizations, government agencies, and other payers.
May assist in conducting market assessments and develop a comprehensive marketing plan designed to meet budgetary volume projections.
Employs marketing and promotional initiatives to achieve budgetary volume projections.
Establishes and maintains positive working relationships with current and potential referral and payer sources.
Negotiates service pricing with insurance case managers and other payers within established financial and credit parameters.
Builds and monitors community, customer, payer, and patient perceptions of the hospice as a high‑quality provider of services.
Provides leadership in strategic planning, identifying opportunities for additional or improved services to address customer needs.
Coordinates care, in the best interests of the potential client, from community care to hospice care.
Uses clinical skills to assess for appropriate clients that would meet the Medicare Hospice Guidelines for all levels of care (Routine Home Care, Respite, General Inpatient, and Continuous Care). Communicates assessment to the clinical team, including the admission nurse.
Maintains comprehensive working knowledge of the organization’s markets, including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources when services are not provided by the hospice.
Monitors and reports cost effectiveness of marketing efforts.
Qualifications
Completion of a Registered Nurse accredited program with an unrestricted state nursing license.
One year of nursing experience required; one year in hospice preferred.
Ability to market effectively and deal tactfully with customers, the community, and the hospice clinical team.
Demonstrated knowledge of disease processes and comprehensive medical record reviews.
Demonstrates good communication skills, negotiation skills, and public relations skills.
Demonstrates autonomy, organization, assertiveness, flexibility, and cooperation in performing job responsibilities.
About Our Line Of Business At Abode Hospice of Colorado, our primary ambition is to bring first‑class care to the warmest and most serene environment possible: home. We provide the full spectrum of hospice services, thoughtfully tailored to the individual needs of patients and families. Abode Hospice of Colorado, an affiliate of BrightSpring Health Services, is grounded in a foundational commitment to providing exceptional patient care and championing our agency leadership and teams. We are proud to have experts in the health care industry on our team. We are confident you will find purpose, meaning and a chance to make a positive impact from day one.
Salary Range USD $110,000.00 / Year
Seniority Level
Entry level
Employment Type
Full‑time
Job Function
Other
Hospitals and Health Care
Referrals increase your chances of interviewing at Abode Hospice by 2x.
#J-18808-Ljbffr