CJ OLIVE YOUNG USA
Marketing Specialist (Brand & Digital)
CJ OLIVE YOUNG USA, California, Missouri, United States, 65018
Base pay range
$75,000.00/yr - $85,000.00/yr
Employment type Full-time
Pay Range $75,000 - $85,000/year + Eligible for annual performance-based bonus
Benefits 401(k) with Company Match, Employee Discount Program, Lifestyle Allowance, Mobile Phone Plan Reimbursement, Comprehensive Health/Dental/Vision/Life Insurance, Paid Time Off, Flexible Work Hours, Wellness Days, Creative Leave, Monthly Team Building Budget and more!
About Us CJ OLIVE YOUNG introduced the first Korean health and beauty store in 1999, pioneering the industry and becoming Korea’s No. 1 Health & Beauty Store. With over 1,400 stores across Korea and a global network reaching 150 countries, OLIVE YOUNG is now evolving into a Global Lifestyle Platform that brings the best of beauty and health to customers worldwide.
CJ OLIVE YOUNG USA, Inc. is a dynamic and fast-growing beauty retailer in the U.S.! As we expand, we are also curating a selection of local U.S. beauty brands, bringing innovative and high-quality products to our customers.
Job Summary As a Marketing Specialist, you will play a critical role in driving day-to-day execution across influencer, social, retail, digital, and brand marketing. This role is highly cross-functional and ideal for someone who thrives in a startup-like environment, can manage multiple workstreams simultaneously, and enjoys working across the full marketing funnel. You will partner closely with U.S. teams, external agencies, and Korea HQ to support 360° go-to-market plans, retail activations, content development, and operational workflows that bring the Olive Young brand to life for U.S. consumers.
What You’ll Do
Support development and execution of omnichannel GTM plans across social, influencer, digital, retail, and offline activations.
Manage marketing calendars, timelines, and cross-functional deliverables to ensure alignment with U.S. and Korea HQ teams.
Coordinate campaign assets, creative briefs, and localization needs for U.S.-specific launches.
Support social media execution through content planning, asset organization, caption drafting, and scheduling.
Identify emerging creators and UGC opportunities aligned with U.S. beauty trends.
Assist in planning and executing retail activations for U.S. store openings and key brand events.
Coordinate promotional materials, sampling programs, and in-store marketing initiatives.
Partner with mall marketing teams and external collaborators to drive local awareness and traffic.
Prepare creative briefs and manage asset organization across campaigns.
Support localization of Korean brand content for U.S. audiences and ensure consistency across all consumer touchpoints.
Gather and organize creative assets needed for paid media and cross-channel marketing.
Act as a connector between U.S. teams and Korea HQ (Brand, Global Commerce, SCM, Legal) to ensure smooth execution.
Track action items, manage documentation (Confluence/SharePoint), and support workflows such as vendor onboarding and contract processing.
Compile post-campaign and post-promo performance metrics in coordination with e-commerce and data teams.
Qualifications
Bachelor’s degree or equivalent required
3~6 years of related business experience, beauty experience strongly preferred
Passion for cosmetics/ beauty industry
Must demonstrate strong strategic, creative, interpersonal, organizational and communication skills
Thrives in an environment that is extremely fast-paced, rapidly changing, and customer service-oriented, and flexibility is critical in order to be successful
Ability to work and drive sound business decisions when dealing with ambiguity
Strong problem-solving and analytical skills
Able to effectively present to and advocate for ideas
Able to build collaborative relationships and work cross-functionally with marketing, operations groups, education, and creative
Able to handle multiple priorities, and guide team to do the same, while meeting business objectives
Ability to travel
Equal Employment Opportunity Statement CJ Olive Young USA, Inc is an equal opportunity employer committed to creating an inclusive environment for all employees. We believe in hiring with empathy and strive to build a diverse workforce that reflects our community. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. All qualified applicants are encouraged to apply and will receive consideration without regard to these factors.
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing
Industries Retail
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Employment type Full-time
Pay Range $75,000 - $85,000/year + Eligible for annual performance-based bonus
Benefits 401(k) with Company Match, Employee Discount Program, Lifestyle Allowance, Mobile Phone Plan Reimbursement, Comprehensive Health/Dental/Vision/Life Insurance, Paid Time Off, Flexible Work Hours, Wellness Days, Creative Leave, Monthly Team Building Budget and more!
About Us CJ OLIVE YOUNG introduced the first Korean health and beauty store in 1999, pioneering the industry and becoming Korea’s No. 1 Health & Beauty Store. With over 1,400 stores across Korea and a global network reaching 150 countries, OLIVE YOUNG is now evolving into a Global Lifestyle Platform that brings the best of beauty and health to customers worldwide.
CJ OLIVE YOUNG USA, Inc. is a dynamic and fast-growing beauty retailer in the U.S.! As we expand, we are also curating a selection of local U.S. beauty brands, bringing innovative and high-quality products to our customers.
Job Summary As a Marketing Specialist, you will play a critical role in driving day-to-day execution across influencer, social, retail, digital, and brand marketing. This role is highly cross-functional and ideal for someone who thrives in a startup-like environment, can manage multiple workstreams simultaneously, and enjoys working across the full marketing funnel. You will partner closely with U.S. teams, external agencies, and Korea HQ to support 360° go-to-market plans, retail activations, content development, and operational workflows that bring the Olive Young brand to life for U.S. consumers.
What You’ll Do
Support development and execution of omnichannel GTM plans across social, influencer, digital, retail, and offline activations.
Manage marketing calendars, timelines, and cross-functional deliverables to ensure alignment with U.S. and Korea HQ teams.
Coordinate campaign assets, creative briefs, and localization needs for U.S.-specific launches.
Support social media execution through content planning, asset organization, caption drafting, and scheduling.
Identify emerging creators and UGC opportunities aligned with U.S. beauty trends.
Assist in planning and executing retail activations for U.S. store openings and key brand events.
Coordinate promotional materials, sampling programs, and in-store marketing initiatives.
Partner with mall marketing teams and external collaborators to drive local awareness and traffic.
Prepare creative briefs and manage asset organization across campaigns.
Support localization of Korean brand content for U.S. audiences and ensure consistency across all consumer touchpoints.
Gather and organize creative assets needed for paid media and cross-channel marketing.
Act as a connector between U.S. teams and Korea HQ (Brand, Global Commerce, SCM, Legal) to ensure smooth execution.
Track action items, manage documentation (Confluence/SharePoint), and support workflows such as vendor onboarding and contract processing.
Compile post-campaign and post-promo performance metrics in coordination with e-commerce and data teams.
Qualifications
Bachelor’s degree or equivalent required
3~6 years of related business experience, beauty experience strongly preferred
Passion for cosmetics/ beauty industry
Must demonstrate strong strategic, creative, interpersonal, organizational and communication skills
Thrives in an environment that is extremely fast-paced, rapidly changing, and customer service-oriented, and flexibility is critical in order to be successful
Ability to work and drive sound business decisions when dealing with ambiguity
Strong problem-solving and analytical skills
Able to effectively present to and advocate for ideas
Able to build collaborative relationships and work cross-functionally with marketing, operations groups, education, and creative
Able to handle multiple priorities, and guide team to do the same, while meeting business objectives
Ability to travel
Equal Employment Opportunity Statement CJ Olive Young USA, Inc is an equal opportunity employer committed to creating an inclusive environment for all employees. We believe in hiring with empathy and strive to build a diverse workforce that reflects our community. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other characteristic protected by law. All qualified applicants are encouraged to apply and will receive consideration without regard to these factors.
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing
Industries Retail
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