Athletes First, LLC
Marketing Manager, Sports Media & Talent Partnerships
Athletes First, LLC, New York, New York, us, 10261
Marketing Manager, Sports Media & Talent Partnerships – Athletes First
Athletes First is seeking a dynamic sales executive to lead endorsement sales and strategic brand partnerships for A1’s Broadcasting and New Media clients, including broadcasters, media personalities, content creators, and podcast brands.
The Sports Media & Talent Partnerships Marketing Manager will be responsible for generating revenue, marketing opportunities, and selling advertising inventory across A1’s digital, podcast, and media platforms. This individual must be proactive, revenue-driven, energetic, and passionate about the intersection of sports, media, and entertainment.
This is a unique opportunity for a results-oriented sales professional who thrives in the sports media ecosystem and is passionate about connecting brands with influential voices across the digital and broadcast landscape.
Essential Duties & Responsibilities
Lead Broadcasting and New Media endorsement sales, including prospecting, outreach, pitching, closing, and account management.
Directly generate revenue for A1’s talent and media properties through national and global brand partnerships across endemic and non-endemic categories.
Sell advertising inventory across podcasts and digital content (e.g., title sponsorships, host-read ads, branded content, and integrations).
Build and manage a robust sales pipeline using CRM tools, driving consistent outreach and relationship development with brands, agencies, and media buyers.
Meet or exceed quarterly and annual sales targets, contributing directly to the company’s revenue growth.
Create strategic sales plans and custom pitch materials aligned with individual talent profiles and media platforms.
Collaborate cross-functionally with agents, marketing managers, and creative teams to package and promote talent with compelling, solutions-based storytelling.
Own and develop relationships with key brand partners, media agencies, sports agencies, and advertising decision-makers.
Work closely with the head of A1 Sales to set and execute short- and long-term goals, sales strategy, and activation timelines.
Operate fluidly between high-profile national campaigns and local/regional trade agreements to ensure well-rounded success for clients.
Contribute to a team-first, entrepreneurial sales culture—sharing leads, ideas, and opportunities across the entire A1 talent portfolio.
Represent clients at events, shoots, and appearances as needed.
Ensure timely and professional communication with clients, partners, and internal stakeholders.
Support sales administration functions such as contract management, invoicing, and collections.
Maintain and update marketing materials, internal databases, and CRM records.
Proactively identify new business opportunities and stay ahead of sports media trends and brand needs.
Regularly contribute ideas for company growth and talent marketing innovation.
Education & Required Experience
Bachelor’s Degree required.
3-5+ years of experience in a sales-focused role, ideally in sports, media, advertising, or talent representation.
Proven success in meeting or exceeding sales targets and managing client relationships.
Passion for sports media is essential, with a strong understanding of athletes, leagues, content platforms, and fan engagement.
Strong interpersonal, networking, and presentation skills.
Highly motivated, organized, and capable of managing multiple deals simultaneously.
Experience with CRM systems (e.g., Salesforce, HubSpot) is a plus.
Strong written and verbal communication abilities.
Collaborative mindset and a drive to contribute to a fast-paced, team-oriented environment.
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The Sports Media & Talent Partnerships Marketing Manager will be responsible for generating revenue, marketing opportunities, and selling advertising inventory across A1’s digital, podcast, and media platforms. This individual must be proactive, revenue-driven, energetic, and passionate about the intersection of sports, media, and entertainment.
This is a unique opportunity for a results-oriented sales professional who thrives in the sports media ecosystem and is passionate about connecting brands with influential voices across the digital and broadcast landscape.
Essential Duties & Responsibilities
Lead Broadcasting and New Media endorsement sales, including prospecting, outreach, pitching, closing, and account management.
Directly generate revenue for A1’s talent and media properties through national and global brand partnerships across endemic and non-endemic categories.
Sell advertising inventory across podcasts and digital content (e.g., title sponsorships, host-read ads, branded content, and integrations).
Build and manage a robust sales pipeline using CRM tools, driving consistent outreach and relationship development with brands, agencies, and media buyers.
Meet or exceed quarterly and annual sales targets, contributing directly to the company’s revenue growth.
Create strategic sales plans and custom pitch materials aligned with individual talent profiles and media platforms.
Collaborate cross-functionally with agents, marketing managers, and creative teams to package and promote talent with compelling, solutions-based storytelling.
Own and develop relationships with key brand partners, media agencies, sports agencies, and advertising decision-makers.
Work closely with the head of A1 Sales to set and execute short- and long-term goals, sales strategy, and activation timelines.
Operate fluidly between high-profile national campaigns and local/regional trade agreements to ensure well-rounded success for clients.
Contribute to a team-first, entrepreneurial sales culture—sharing leads, ideas, and opportunities across the entire A1 talent portfolio.
Represent clients at events, shoots, and appearances as needed.
Ensure timely and professional communication with clients, partners, and internal stakeholders.
Support sales administration functions such as contract management, invoicing, and collections.
Maintain and update marketing materials, internal databases, and CRM records.
Proactively identify new business opportunities and stay ahead of sports media trends and brand needs.
Regularly contribute ideas for company growth and talent marketing innovation.
Education & Required Experience
Bachelor’s Degree required.
3-5+ years of experience in a sales-focused role, ideally in sports, media, advertising, or talent representation.
Proven success in meeting or exceeding sales targets and managing client relationships.
Passion for sports media is essential, with a strong understanding of athletes, leagues, content platforms, and fan engagement.
Strong interpersonal, networking, and presentation skills.
Highly motivated, organized, and capable of managing multiple deals simultaneously.
Experience with CRM systems (e.g., Salesforce, HubSpot) is a plus.
Strong written and verbal communication abilities.
Collaborative mindset and a drive to contribute to a fast-paced, team-oriented environment.
#J-18808-Ljbffr