Option Care Health
Marketing Manager, Therapies - Hybrid
Option Care Health, Bannockburn, Illinois, United States
Marketing Manager, Therapies - Hybrid
– Option Care Health
Option Care Health, Inc. is the largest independent home and alternate site infusion services provider in the United States, with over 8,000 team members, including 5,000 clinicians. We elevate standards of care for patients with acute and chronic conditions across all 50 states, re‑imagining the infusion care experience for patients, customers, and team members. Our culture is inclusive, respectful, engaging, and rewarding, and we empower our team to grow.
Job Description The Marketing Manager will lead market insights, strategy, and commercial execution for infusion therapy aimed at improving the lives of patients with chronic diseases. The role encompasses both upstream and downstream marketing activities in close collaboration with cross‑functional colleagues to exceed business objectives.
Key Responsibilities
Lead market research for specialties including Neurology (CIDP, Multiple Sclerosis, ALS, Duchenne Muscular Dystrophy), Immunology (Primary Immune Deficiency), and Gastroenterology (Crohn’s and Ulcerative Colitis).
Summarize market dynamics, identifying needs and priorities of referring physicians, health systems, payers, patients, and competitors.
Collaborate with business development, clinical, operations, and sales to align on market insights.
Develop concise marketing strategies that position Option Care Health to exceed commercial goals for chronic therapies.
Create an annual roadmap for all chronic marketing activities, including digital campaigns, industry conferences, customer programs, and sales resources.
Lead program execution in partnership with sales, training, marketing, and business development, and provide scorecards and KPI reports.
Execute marketing campaigns and sales solutions aligned to chronic business objectives.
Develop and update annual and long‑range strategic plans.
Maintain subject‑matter expertise for prioritized therapies.
Report quarterly measurements and tracking updates.
Create new product launch and execution plans.
Qualifications
Bachelor’s Degree (MBA preferred).
6+ years of marketing and/or product management experience.
Healthcare industry experience in physician office and hospital/IDN settings preferred.
Preferred Qualifications
Product management and P/L mindset.
Multi‑channel marketing experience.
Strategic planning skills.
Customer centricity.
Passion for patient care.
Energetic and fun with a "can do" attitude.
Travel Requirements Up to 20% travel.
Salary Pay Range: $88,853.42 - $148,111.54, determined by education, experience, skills, and internal equity.
Benefits
Medical, Dental, & Vision Insurance
Paid Time Off
Bonding Time Off
401K Retirement Savings Plan with Company Match
HSA Company Match
Flexible Spending Accounts
Tuition Reimbursement
myFlexPay
Family Support
Mental Health Services
Company Paid Life Insurance
Award/Recognition Programs
Option Care Health subscribes to a policy of equal employment opportunity, making employment available without regard to race, color, religion, national origin, citizenship status according to the Immigration Reform and Control Act of 1986, sex, sexual orientation, gender identity, age, disability, veteran status, or genetic information.
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– Option Care Health
Option Care Health, Inc. is the largest independent home and alternate site infusion services provider in the United States, with over 8,000 team members, including 5,000 clinicians. We elevate standards of care for patients with acute and chronic conditions across all 50 states, re‑imagining the infusion care experience for patients, customers, and team members. Our culture is inclusive, respectful, engaging, and rewarding, and we empower our team to grow.
Job Description The Marketing Manager will lead market insights, strategy, and commercial execution for infusion therapy aimed at improving the lives of patients with chronic diseases. The role encompasses both upstream and downstream marketing activities in close collaboration with cross‑functional colleagues to exceed business objectives.
Key Responsibilities
Lead market research for specialties including Neurology (CIDP, Multiple Sclerosis, ALS, Duchenne Muscular Dystrophy), Immunology (Primary Immune Deficiency), and Gastroenterology (Crohn’s and Ulcerative Colitis).
Summarize market dynamics, identifying needs and priorities of referring physicians, health systems, payers, patients, and competitors.
Collaborate with business development, clinical, operations, and sales to align on market insights.
Develop concise marketing strategies that position Option Care Health to exceed commercial goals for chronic therapies.
Create an annual roadmap for all chronic marketing activities, including digital campaigns, industry conferences, customer programs, and sales resources.
Lead program execution in partnership with sales, training, marketing, and business development, and provide scorecards and KPI reports.
Execute marketing campaigns and sales solutions aligned to chronic business objectives.
Develop and update annual and long‑range strategic plans.
Maintain subject‑matter expertise for prioritized therapies.
Report quarterly measurements and tracking updates.
Create new product launch and execution plans.
Qualifications
Bachelor’s Degree (MBA preferred).
6+ years of marketing and/or product management experience.
Healthcare industry experience in physician office and hospital/IDN settings preferred.
Preferred Qualifications
Product management and P/L mindset.
Multi‑channel marketing experience.
Strategic planning skills.
Customer centricity.
Passion for patient care.
Energetic and fun with a "can do" attitude.
Travel Requirements Up to 20% travel.
Salary Pay Range: $88,853.42 - $148,111.54, determined by education, experience, skills, and internal equity.
Benefits
Medical, Dental, & Vision Insurance
Paid Time Off
Bonding Time Off
401K Retirement Savings Plan with Company Match
HSA Company Match
Flexible Spending Accounts
Tuition Reimbursement
myFlexPay
Family Support
Mental Health Services
Company Paid Life Insurance
Award/Recognition Programs
Option Care Health subscribes to a policy of equal employment opportunity, making employment available without regard to race, color, religion, national origin, citizenship status according to the Immigration Reform and Control Act of 1986, sex, sexual orientation, gender identity, age, disability, veteran status, or genetic information.
#J-18808-Ljbffr