Nashville Public Radio
Media/Marketing Administrator (Hybrid) - Bernard Becker Medical Library
Nashville Public Radio, Saint Louis, Missouri, United States, 63146
Scheduled Hours
37.5
Position Summary This position serves Bernard Becker Medical Library, working closely with library leadership and reporting to the library director. The Media-Marketing Administrator plans, develops, refines, and implements targeted marketing initiatives based on library needs and priorities. Responsibilities include creating, managing, and publishing marketing content across websites, social media, newsletters, and print materials. The role also involves analyzing market trends, measuring campaign effectiveness, and staying current with emerging technologies in library marketing and communication.
Primary Duties & Responsibilities
Develop and manage marketing content for diverse platforms, including websites, social media, email campaigns, and print materials.
Create and implement marketing strategies to increase awareness and engagement with library services, programs, and resources.
Manage and curate the library's social media presence to promote initiatives and engage users.
Conduct market research to understand user needs, preferences, and identify new marketing opportunities.
Collaborate with librarians, faculty, and staff to coordinate marketing efforts and ensure consistent messaging.
Promote library events and workshops through various marketing channels and provide basic event planning support (room reservations, catering, registration).
Track and analyze the effectiveness of marketing campaigns and make data‑driven decisions.
Stay abreast of emerging technologies and trends in library marketing and communication.
Working Conditions
Normal office environment.
Physical Effort
Typically sitting at a desk or table.
Repetitive wrist, hand, or finger movement.
Occasional lifting (25 lbs or less).
Equipment
Office equipment.
Education and Experience Required Qualifications: Bachelor’s degree.
Work Experience: Marketing (3 Years).
Preferred Qualifications: Master’s degree. No additional certifications required.
Skills Backbase Front‑End Web Development, Communication, Electronic Media, Interpersonal Communication, Microsoft Office, Oral Communications, Print Media, Project Leadership, Website Content Development, Written Communication.
Grade and Salary Grade: G11
Salary Range: Base pay is commensurate with experience. The salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.
Accommodation If you are unable to use our online application system and would like an accommodation, please email CandidateQuestions@wustl.edu or call the dedicated accommodation inquiry number at 314‑935‑1149 and leave a voicemail with the nature of your request. All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship.
Pre‑Employment Screening All external candidates receiving an offer for employment will be required to submit to pre‑employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.
Benefits Statement Personal
Up to 22 days of vacation, 10 recognized holidays, and sick time.
Competitive health insurance packages with priority appointments and lower copays/coinsurance.
Take advantage of our free Metro transit U‑Pass for eligible employees.
WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
Wellness
Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
Family
We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We’ve got you covered.
WashU covers the cost of tuition for you and your family, including dependent undergraduate‑level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
For policies, detailed benefits, and eligibility, please visit: https://hr.wustl.edu/benefits/
EEO Statement Washington University in St. Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups. It is the University’s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status or genetic information. Washington University is dedicated to building a community of individuals who are committed to contributing to an inclusive environment – fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives. Individuals with a commitment to these values are encouraged to apply.
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Position Summary This position serves Bernard Becker Medical Library, working closely with library leadership and reporting to the library director. The Media-Marketing Administrator plans, develops, refines, and implements targeted marketing initiatives based on library needs and priorities. Responsibilities include creating, managing, and publishing marketing content across websites, social media, newsletters, and print materials. The role also involves analyzing market trends, measuring campaign effectiveness, and staying current with emerging technologies in library marketing and communication.
Primary Duties & Responsibilities
Develop and manage marketing content for diverse platforms, including websites, social media, email campaigns, and print materials.
Create and implement marketing strategies to increase awareness and engagement with library services, programs, and resources.
Manage and curate the library's social media presence to promote initiatives and engage users.
Conduct market research to understand user needs, preferences, and identify new marketing opportunities.
Collaborate with librarians, faculty, and staff to coordinate marketing efforts and ensure consistent messaging.
Promote library events and workshops through various marketing channels and provide basic event planning support (room reservations, catering, registration).
Track and analyze the effectiveness of marketing campaigns and make data‑driven decisions.
Stay abreast of emerging technologies and trends in library marketing and communication.
Working Conditions
Normal office environment.
Physical Effort
Typically sitting at a desk or table.
Repetitive wrist, hand, or finger movement.
Occasional lifting (25 lbs or less).
Equipment
Office equipment.
Education and Experience Required Qualifications: Bachelor’s degree.
Work Experience: Marketing (3 Years).
Preferred Qualifications: Master’s degree. No additional certifications required.
Skills Backbase Front‑End Web Development, Communication, Electronic Media, Interpersonal Communication, Microsoft Office, Oral Communications, Print Media, Project Leadership, Website Content Development, Written Communication.
Grade and Salary Grade: G11
Salary Range: Base pay is commensurate with experience. The salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.
Accommodation If you are unable to use our online application system and would like an accommodation, please email CandidateQuestions@wustl.edu or call the dedicated accommodation inquiry number at 314‑935‑1149 and leave a voicemail with the nature of your request. All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship.
Pre‑Employment Screening All external candidates receiving an offer for employment will be required to submit to pre‑employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.
Benefits Statement Personal
Up to 22 days of vacation, 10 recognized holidays, and sick time.
Competitive health insurance packages with priority appointments and lower copays/coinsurance.
Take advantage of our free Metro transit U‑Pass for eligible employees.
WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
Wellness
Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
Family
We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We’ve got you covered.
WashU covers the cost of tuition for you and your family, including dependent undergraduate‑level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
For policies, detailed benefits, and eligibility, please visit: https://hr.wustl.edu/benefits/
EEO Statement Washington University in St. Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups. It is the University’s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status or genetic information. Washington University is dedicated to building a community of individuals who are committed to contributing to an inclusive environment – fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives. Individuals with a commitment to these values are encouraged to apply.
#J-18808-Ljbffr