Findlay Automotive Group, Inc.
CRM Manager – Automotive Dealership
Location:
Las Vegas, NV
Type:
Full-Time
Compensation:
Performance-based; Base pay range: $75,000.00/yr - $135,000.00/yr
We are hiring a
CRM Manager
to own CRM execution, discipline, and performance across phone, internet, and showroom operations. This is a hands‑on, accountability‑driven role—not an admin position. You will inspect daily activity, train teams, enforce process, and drive appointment show rates and sold results.
Responsibilities
Daily CRM inspection
Lead response times, task completion, contact attempts, and data integrity
Lead aging, orphaned leads, and follow‑up compliance
Notes quality, disposition accuracy, and pipeline hygiene
Appointment setting & show process
Standardize and enforce appointment‑setting processes
Monitor appointment confirmations, reschedules, and no‑shows
Own the
missed appointment recovery process
(same‑day + next‑day)
Phone, internet, & showroom up processes
Ensure consistent handling of inbound calls, web leads, chats, and texts
Enforce showroom “up” logging, outcomes, and follow‑up execution
Track outbound activity and conversion performance
Unsold showroom process
Enforce same‑day and long‑term follow‑up on all unsold opportunities
Ensure proper next‑step commitments are logged and executed
Eliminate lead leakage and “lost to neglect” deals
Training & coaching
Train new hires and retrain existing staff on CRM usage and workflows
Conduct regular refreshers on best practices and required standards
Partner with Sales and BDC leadership to correct behavior gaps
CRM health & discipline ownership
Be the single point of accountability for CRM cleanliness and compliance
Build and maintain CRM dashboards, reports, and alerts
Identify breakdowns early and drive corrective action immediately
Qualifications
Automotive dealership experience (Sales, BDC, Internet, or CRM leadership)
Deep understanding of CRM workflows, lead management, and follow‑up discipline
Strong operational mindset—inspection, accountability, and consistency matter
Comfortable holding people accountable at all levels
High attention to detail with the ability to see patterns and performance gaps
Why This Role Matters The CRM is the heartbeat of the dealership. If it’s sloppy, sales suffer. If it’s disciplined, results follow. This role directly impacts
contact rate, appointments, show rates, closing percentages, and revenue .
Seniority Level Entry level
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Las Vegas, NV
Type:
Full-Time
Compensation:
Performance-based; Base pay range: $75,000.00/yr - $135,000.00/yr
We are hiring a
CRM Manager
to own CRM execution, discipline, and performance across phone, internet, and showroom operations. This is a hands‑on, accountability‑driven role—not an admin position. You will inspect daily activity, train teams, enforce process, and drive appointment show rates and sold results.
Responsibilities
Daily CRM inspection
Lead response times, task completion, contact attempts, and data integrity
Lead aging, orphaned leads, and follow‑up compliance
Notes quality, disposition accuracy, and pipeline hygiene
Appointment setting & show process
Standardize and enforce appointment‑setting processes
Monitor appointment confirmations, reschedules, and no‑shows
Own the
missed appointment recovery process
(same‑day + next‑day)
Phone, internet, & showroom up processes
Ensure consistent handling of inbound calls, web leads, chats, and texts
Enforce showroom “up” logging, outcomes, and follow‑up execution
Track outbound activity and conversion performance
Unsold showroom process
Enforce same‑day and long‑term follow‑up on all unsold opportunities
Ensure proper next‑step commitments are logged and executed
Eliminate lead leakage and “lost to neglect” deals
Training & coaching
Train new hires and retrain existing staff on CRM usage and workflows
Conduct regular refreshers on best practices and required standards
Partner with Sales and BDC leadership to correct behavior gaps
CRM health & discipline ownership
Be the single point of accountability for CRM cleanliness and compliance
Build and maintain CRM dashboards, reports, and alerts
Identify breakdowns early and drive corrective action immediately
Qualifications
Automotive dealership experience (Sales, BDC, Internet, or CRM leadership)
Deep understanding of CRM workflows, lead management, and follow‑up discipline
Strong operational mindset—inspection, accountability, and consistency matter
Comfortable holding people accountable at all levels
High attention to detail with the ability to see patterns and performance gaps
Why This Role Matters The CRM is the heartbeat of the dealership. If it’s sloppy, sales suffer. If it’s disciplined, results follow. This role directly impacts
contact rate, appointments, show rates, closing percentages, and revenue .
Seniority Level Entry level
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