TikTok
TikTok Shop – Methodology & Strategy Operations Expert
TikTok, Los Angeles, California, United States, 90079
About the Team
With the rapid expansion of TikTok Shop's business in the US market, the Marketing & Methodology team supports the platform’s e-commerce growth by building standardized marketing frameworks, data-driven methodologies, and scalable go-to-market best practices. The team bridges strategic methodology with marketing execution, enabling cross-functional teams to make consistent decisions, optimize resource allocation, and drive high-impact, sustainable growth across markets and categories.
Responsibilities
Develop general merchant operation methodologies and industry-specific solutions. Evaluate merchant performance through data analysis, merchant research, and hands‑on case follow‑ups, and distill scalable e‑commerce operating methodologies for the US market to guide merchants in achieving business results at different growth stages.
With the goal of helping merchants acquire traffic and improve operational performance, lead key strategic initiatives such as creator matching, merchant‑generated content, and search, recommendation, and marketplace operations. Identify key operational metrics, build a high‑quality best‑practice case library, and drive broad adoption and education among US merchants.
Build localized training and curriculum systems, and drive methodology education and enablement for merchants, improving overall merchant satisfaction on TikTok Shop.
Drive the productization of merchant operation methodologies and solutions, including but not limited to data products, operational tools, and marketing tools, to improve merchant efficiency at scale.
Minimum Qualifications
Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field.
5+ years of experience in research‑driven roles within content‑driven e‑commerce, including strategy research, central strategy teams, business analytics, or roles focused on scaling operating models through data and insights.
Preferred Qualifications
Strong research, analytical, and abstraction capabilities, with the ability to identify merchant operating patterns, uncover underlying drivers of performance, and synthesize insights into structured, scalable methodologies; deep understanding of the e‑commerce value chain.
Excellent cross‑functional collaboration and influence skills, with a strong sense of ownership and strategic perspective; ability to work closely with product, marketing, and industry operations teams to translate research insights into frameworks, tools, and scalable solutions.
#J-18808-Ljbffr
Responsibilities
Develop general merchant operation methodologies and industry-specific solutions. Evaluate merchant performance through data analysis, merchant research, and hands‑on case follow‑ups, and distill scalable e‑commerce operating methodologies for the US market to guide merchants in achieving business results at different growth stages.
With the goal of helping merchants acquire traffic and improve operational performance, lead key strategic initiatives such as creator matching, merchant‑generated content, and search, recommendation, and marketplace operations. Identify key operational metrics, build a high‑quality best‑practice case library, and drive broad adoption and education among US merchants.
Build localized training and curriculum systems, and drive methodology education and enablement for merchants, improving overall merchant satisfaction on TikTok Shop.
Drive the productization of merchant operation methodologies and solutions, including but not limited to data products, operational tools, and marketing tools, to improve merchant efficiency at scale.
Minimum Qualifications
Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field.
5+ years of experience in research‑driven roles within content‑driven e‑commerce, including strategy research, central strategy teams, business analytics, or roles focused on scaling operating models through data and insights.
Preferred Qualifications
Strong research, analytical, and abstraction capabilities, with the ability to identify merchant operating patterns, uncover underlying drivers of performance, and synthesize insights into structured, scalable methodologies; deep understanding of the e‑commerce value chain.
Excellent cross‑functional collaboration and influence skills, with a strong sense of ownership and strategic perspective; ability to work closely with product, marketing, and industry operations teams to translate research insights into frameworks, tools, and scalable solutions.
#J-18808-Ljbffr