Logo
Career Strategies

External Marketer

Career Strategies, Tampa, Florida, us, 33646

Save Job

Base pay range $100,000.00/yr - $110,000.00/yr

Long Term Care Executive Recruiter at Career Strategies Position Summary:

The External Marketer is responsible for building and maintaining strong referral relationships to support census growth for a skilled nursing facility. This role focuses on developing partnerships with local hospitals, physicians, case managers, and community organizations while promoting the facility’s clinical services and outcomes.

Key Responsibilities:

Develop and maintain referral relationships with local hospitals, discharge planners, case managers, physicians, and community partners

Drive admissions and census growth through consistent external marketing efforts

Represent the facility professionally in the community and at networking events

Educate referral sources on the facility’s services, clinical programs, and outcomes

Collaborate with internal admissions, nursing, and leadership teams to ensure smooth transitions of care

Track and report referral activity, trends, and market intelligence

Support facility marketing initiatives and outreach strategies

Qualifications:

Proven experience as an External Marketer in

skilled nursing / long-term care

required

Established relationships with

Tampa-area hospitals and community referral sources

required

Strong knowledge of SNF referral processes and payer mix

Excellent communication, relationship‑building, and follow‑up skills

Self‑motivated with the ability to work independently

Preferred Qualifications:

Experience working with Medicare, Managed Care, and Medicaid populations

Background in healthcare sales or business development within post-acute care

What We Offer:

Competitive compensation

Supportive leadership and collaborative team environment

Opportunity to make a direct impact on census growth

Equal Opportunity Employer

Seniority level Not Applicable

Employment type Full-time

Job function Marketing

Industries Nursing Homes and Residential Care Facilities

Benefits

Medical insurance

Vision insurance

401(k)

#J-18808-Ljbffr