Sanofi
## US Head of Respiratory Patient ExperienceMain Responsibilities * Own and Operationalize the End-to-End Patient Journey* Lead deep, data-driven journey mapping to uncover unmet needs, pain points, and decision moments.* Align R&D, Medical, Market Access, Patient Support Services, and Digital teams around a unified journey framework.* Own the patient KPIs, identify success measures and create feedback loop for continuous improvement.* Promote customer experience design as a core marketing capability.* Encourage field immersion and insight programs to keep marketers close to patients.* Lead Alliance cross-functional planning and execution* Build and maintain a patient forum* Manage the franchise patient ambassador program* Insight-Driven Decision Making* Foster a culture of data fluency and performance mindset.* Leverage real-time data and predictive analytics to inform engagement strategies.* Champion test-and-learn experimentation across marketing teams.* Omnichannel Excellence* Build next-generation omnichannel strategy and partner with marketers and US Go-To-Market-Capabilities, GTMC, to deliver personalized content* Partner with Digital and GTMC to activate data across channels (email, rep-triggered, paid media, etc.).* Invest in digital and omnichannel proficiency for marketers.* Precision Engagement (Patient)* Design AI-powered, behaviorally informed strategies for patient acquisition and engagement.* Integrate behavioral science into targeting and messaging frameworks.* Build and operationalize strategies to find and engage patients based on in-depth understanding of their journey* Retention & Adherence Strategy* Apply behavioral design to maximize adherence drivers and minimize barriers.* Serve as key liaison with Public Affairs, Patient Advocacy, and Patient Support Services.* External Innovation & Trends* Bring outside-in thinking through competitive insights and external experimentation.* Monitor emerging trends in patient experience, digital health, and engagement.* Journey Orchestration & Experience Design* Lead human-centered design initiatives to improve experience across touchpoints.* Develop non-branded value content (e.g., affordability, mental health, prescribing simplification).* Education: Bachelor’s degree required; advanced degree (MBA, MPH, PharmD, or similar) strongly preferred.* Experience: 7+ years in pharmaceutical, healthcare or direct to consumer industry. Respiratory therapeutic area experience is considered to be an asset.* Key Proficiencies:* Strategic leadership and cross-functional alignment* Journey mapping and behavioral insight application* Omnichannel and digital marketing expertise* Data analytics and performance optimization* Human-centered design and experience strategy* Strong communication and stakeholder engagement* Bring the miracles of science to life alongside a supportive, future-focused team.* Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.* Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.* Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
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