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SAL Management Group

Assisted Living Senior Placement Specialist

SAL Management Group, Layton, Utah, United States, 84041

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Job Summary The Senior Placement Specialist serves as a trusted advisor to seniors and their families, guiding them through the process of finding appropriate assisted living or memory care solutions. This role blends relationship-building, needs assessment, and sales execution while advocating for the best possible outcomes for each family.

Key Responsibilities Client & Family Support

Conduct phone and in-person assessments to understand care needs, budget, preferences, and urgency

Educate families on assisted living, memory care, and senior housing options

Serve as a compassionate guide during emotionally sensitive transitions

Community Partnerships

Build and maintain relationships with assisted living and memory care communities

Stay knowledgeable on availability, pricing, services, and care levels

Coordinate tours and facilitate introductions between families and communities

Sales & Placement Execution

Match seniors with appropriate communities based on clinical, financial, and lifestyle needs

Follow up consistently with families and referral sources

Track leads, activity, and placements in CRM

Meet or exceed monthly placement goals

Referral & Outreach

Network with hospitals, rehab centers, case managers, social workers, and community partners

Attend networking events and represent the company professionally

Collaborate with SAL Management communities when appropriate (while remaining client-first)

Qualifications Required

2+ years in senior living, healthcare sales, placement, or related field

Strong communication and relationship-building skills

Compassionate, professional, and confident demeanor

Comfortable with consultative sales and follow-up

Ability to manage multiple families simultaneously

Preferred

Experience in assisted living or memory care

CRM experience (sales or healthcare CRM)

Local senior care market knowledge

Key Success Metrics

Number of move-ins per month

Conversion rate from inquiry to placement

Family satisfaction and trust

Community partner engagement

CRM accuracy and follow-through

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