Harvey Nash
Be among the first 25 applicants within 4 days.
This range is provided by Harvey Nash. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range Details available upon application.
Job Description
Experiment Design & Strategy – Develop robust test plans (A/B, multivariate, geo-tests, incrementality studies, lift tests) to evaluate media tactics, creative, audience segments, and bidding strategies.
Execution & Optimization – Collaborate with channel managers (social, search, display, video, programmatic) to implement tests, ensure flawless QA, and proactively adjust tactics based on early performance indicators.
Data Analysis & Insights – Synthesize results into clear business narratives, translating statistical findings into actionable recommendations for budget allocation and campaign strategy.
Innovation & Learning Agenda – Maintain a prioritized testing roadmap to explore emerging platforms, AI/ML bidding, value-based strategies, and automation opportunities.
Cross-Functional Collaboration – Partner with analytics, strategy, and planning teams to ensure test designs align with business goals and measurement frameworks.
Knowledge Sharing – Create best-practice documentation and present learnings to leadership, influencing future investment and audience strategy.
Basic Qualifications
Experience:
3+ years in paid media, digital marketing, or growth experimentation (agency, in-house, or platform).
Technical Skills:
Strong understanding of testing methodologies (incrementality, causal inference, geo-split), platform reporting (Meta, Google, TikTok, YouTube, DSPs), and analytics tools (GA, SQL, Excel/Sheets).
Analytical Mindset:
Comfortable with statistical significance, confidence intervals, and interpreting complex data sets.
Communication:
Exceptional ability to distill technical concepts into concise, executive-ready insights.
Collaboration:
Proven track record working across teams to execute high-impact tests at scale.
Preferred Qualifications
Establishing an iterative testing framework that accelerates media learning.
Delivering clear, data-backed insights that improve efficiency and ROI across channels.
Driving adoption of AI/automation in paid media strategies through well-designed experiments.
Required Education
Bachelor's Degree or equivalent.
Seniority Level
Associate
Employment Type
Contract
Job Function
Marketing, Advertising, and Art/Creative
Industries
Entertainment Providers
IT Services and IT Consulting
Benefits
Medical insurance
Referrals increase your chances of interviewing at Harvey Nash by 2x.
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This range is provided by Harvey Nash. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range Details available upon application.
Job Description
Experiment Design & Strategy – Develop robust test plans (A/B, multivariate, geo-tests, incrementality studies, lift tests) to evaluate media tactics, creative, audience segments, and bidding strategies.
Execution & Optimization – Collaborate with channel managers (social, search, display, video, programmatic) to implement tests, ensure flawless QA, and proactively adjust tactics based on early performance indicators.
Data Analysis & Insights – Synthesize results into clear business narratives, translating statistical findings into actionable recommendations for budget allocation and campaign strategy.
Innovation & Learning Agenda – Maintain a prioritized testing roadmap to explore emerging platforms, AI/ML bidding, value-based strategies, and automation opportunities.
Cross-Functional Collaboration – Partner with analytics, strategy, and planning teams to ensure test designs align with business goals and measurement frameworks.
Knowledge Sharing – Create best-practice documentation and present learnings to leadership, influencing future investment and audience strategy.
Basic Qualifications
Experience:
3+ years in paid media, digital marketing, or growth experimentation (agency, in-house, or platform).
Technical Skills:
Strong understanding of testing methodologies (incrementality, causal inference, geo-split), platform reporting (Meta, Google, TikTok, YouTube, DSPs), and analytics tools (GA, SQL, Excel/Sheets).
Analytical Mindset:
Comfortable with statistical significance, confidence intervals, and interpreting complex data sets.
Communication:
Exceptional ability to distill technical concepts into concise, executive-ready insights.
Collaboration:
Proven track record working across teams to execute high-impact tests at scale.
Preferred Qualifications
Establishing an iterative testing framework that accelerates media learning.
Delivering clear, data-backed insights that improve efficiency and ROI across channels.
Driving adoption of AI/automation in paid media strategies through well-designed experiments.
Required Education
Bachelor's Degree or equivalent.
Seniority Level
Associate
Employment Type
Contract
Job Function
Marketing, Advertising, and Art/Creative
Industries
Entertainment Providers
IT Services and IT Consulting
Benefits
Medical insurance
Referrals increase your chances of interviewing at Harvey Nash by 2x.
#J-18808-Ljbffr