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Confidential

Vice President, Digital Strategy

Confidential, New York, New York, us, 10261

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Vice President, Digital Strategy

About the Company

Internationally recognized banking group

Industry Financial Services

Type Subsidiary of a Public Company

Founded 1996

Employees 10,001+

Categories

Financial Services Consulting & Professional Services Banking & Mortgages Banking Finance

Specialties

advisory capital markets & investment banking corporate & institutional client banking derivatives equity research sales & trading fx / treasury services global trade finance lease finance leveraged finance mergers & acquisitions project finance and real estate finance

Business Classifications

B2B B2C Enterprise

About the Role

The Company is in search of a Digital Strategy Lead, Vice President or Director to spearhead the development and execution of a comprehensive digital content and social media strategy. The successful candidate will be responsible for aligning digital and social media efforts with the company's business priorities, including both paid and organic campaigns. This role demands a professional with a B.A. or B.S. degree and 5-8 years' of experience, preferably in financial services or a similarly regulated industry. Key responsibilities include monitoring and analyzing performance metrics, partnering with internal stakeholders, and continuously enhancing the company's digital presence. The role also requires a deep understanding of social media platforms, content management systems, and digital publishing tools, as well as experience with analytics platforms and a data-driven approach to content strategy.

Applicants for the Digital Strategy Lead position at the company should possess strong writing and editing skills, the ability to manage multiple priorities, and a proactive approach to identifying opportunities for innovation and improvement. Familiarity with design tools such as the Adobe Creative Suite is essential, and knowledge of AI applications in communications is a strong advantage. The role involves cross-functional collaboration with senior leaders and social teams in various global locations, making the ability to engage in such collaboration a key requirement. The ideal candidate will be an intellectual and curious individual with a proven track record in digital and social media management, capable of providing strategic guidance and training on social media trends, tools, and emerging platforms.

Hiring Manager Title Head of Communications, Americas Division

Travel Percent Less than 10%

Functions

Strategy