Per Scholas
For 30 years, Per Scholas has been on a mission to drive mobility and opportunity in the ever-advancing technology landscape by unlocking the untapped potential of individuals, uplifting communities, and meeting the needs of employers through rigorous tech training. By teaming up with dynamic employer partners, ranging from Fortune 500 companies to innovative startups, we're forging inclusive tech talent pipelines, fulfilling an ever-increasing need for skilled talent. With national remote training and campuses in 20+ cities and counting, Per Scholas offers no-cost training programs in the most sought-after tech skills, spanning Cloud, Cybersecurity, Data Engineering, IT Support, Software Engineering, and more. To date, 30,000+ individuals have been trained through Per Scholas, propelling their professional trajectories into high-growth tech careers with salaries three times higher than their pre-training earnings. Learn more by visiting PerScholas.org and follow us on LinkedIn , X , Facebook , Instagram , and YouTube .
Job Title:
Chief Marketing Officer (CMO)
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below. Location:
Hybrid (New York City preferred) Reports to:
President About Per Scholas
Per Scholas is a national nonprofit advancing economic equity through rigorous training for tech careers and connecting skilled talent to leading businesses. For over 30 years, we have provided tuition-free training to individuals often excluded from access to high-growth careers, helping them launch thriving careers and transforming communities. We work in over 20 U.S. cities with a growing national remote training model. Position Overview
The Chief Marketing Officer (CMO) is a key member of Per Scholas’ national leadership team, responsible for shaping and executing a comprehensive marketing, communications, and brand strategy that supports organizational growth, employer partnerships, learner engagement, and philanthropic investment. This leader will elevate Per Scholas’ national profile, grow brand visibility, and drive measurable results in support of our mission. The CMO will oversee a cross-functional team that manages digital marketing, content strategy, media relations, brand integrity, executive visibility, internal communications and national and local marketing campaigns. The CMO will be a strategic advisor to the CEO and a collaborative partner across Development, Admissions, Program, and Innovation teams. Key Responsibilities
Brand Leadership & Strategy Develop and steward a bold, cohesive brand strategy that reflects Per Scholas' mission and future vision. Boost brand recognition and messaging to support scaling efforts and deepen emotional connection with target audiences. Ensure brand consistency across all platforms, materials, and stakeholder experiences at the national and local market levels.
Design and implement national and local marketing strategies to drive learner recruitment, employer engagement, and donor investment. Oversee targeted, data-driven campaigns across digital (email, display, SEO, video), social, print, experiential channels and earned media/ PR. Use analytics to refine and optimize marketing efforts, ensuring high ROI and alignment with organizational goals.
Executive & Institutional Communications Serve as a key thought partner to the CEO and President on executive communications and institutional positioning. Oversee press strategy and proactive media relations to increase visibility and thought leadership. Lead crisis communications and support change management messaging as needed. Partner closely with our People and Inclusion & Culture teams on internal communication strategies to drive employee engagement and organizational culture.
Build, manage, and mentor a diverse, high-performing remote/hybrid team across brand, content, communications, digital marketing and marketing operations. Create a team culture of accountability, ensuring all team members have the tools, professional development and resources to produce high quality deliverables that support Per Scholas’ brand and organizational goals. Partner with Development, Program and Enterprise Talent Solutions teams to align messaging and campaigns with business goals. Serve as a visible organizational leader actively championing psychological safety, wellness, equity, and collaboration.
Qualifications
15+ years of progressive experience in marketing, communications, or brand strategy, with at least 5 years in a senior leadership role. Experience successfully building brands of mission-driven organizations, making significant improvements in visibility, revenue and culture. Deep understanding of corporate social responsibility, brand partnership, philanthropy and/or workforce development. Demonstrated success leading national brand campaigns and measurable marketing initiatives. Deep understanding of digital marketing, social media strategy, and audience segmentation. Exceptional storytelling, writing, and public speaking skills. Strong management experience, with a track record of building inclusive teams and mentoring talent. Ability to thrive in a dynamic, fast-paced, and mission-driven environment.
Preferred Attributes
Passion for economic mobility and education. Data-driven decision-maker with creative instincts and a growth mindset. Comfortable navigating ambiguity and building infrastructure for scale. Collaborative leader who listens well and communicates with humility and clarity.
Compensation and Benefits
Per Scholas offers a competitive compensation package aligned with the responsibilities and scope of the role, including health, dental, vision, retirement match, generous PTO, and professional development opportunities. To Apply
Please submit your resume and a cover letter detailing your interest in the role and how your experience aligns with Per Scholas’ mission and goals. QUESTIONS? If you have any questions about this role, please feel free to email our Talent team at jobs@perscholas.org . We look forward to viewing your application! We're proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or national origin. Interested in building your career at Per Scholas? Get future opportunities sent straight to your email. Apply for this job * indicates a required field First Name * Last Name * Email * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf Education School Select... Degree Select... Select... LinkedIn Profile Website Are you legally authorized to work in the US? * Select... Will you now, or in the future, require employment sponsorship from Per Scholas? * Select... What is your desired salary for this role? * Are you engaged in any activity or venture deemed or could potentially suggest a conflcit of interest with the role you've applied for? * Select... Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Per Scholas’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of DisabilityForm CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
#J-18808-Ljbffr
Chief Marketing Officer (CMO)
The experience expected from applicants, as well as additional skills and qualifications needed for this job are listed below. Location:
Hybrid (New York City preferred) Reports to:
President About Per Scholas
Per Scholas is a national nonprofit advancing economic equity through rigorous training for tech careers and connecting skilled talent to leading businesses. For over 30 years, we have provided tuition-free training to individuals often excluded from access to high-growth careers, helping them launch thriving careers and transforming communities. We work in over 20 U.S. cities with a growing national remote training model. Position Overview
The Chief Marketing Officer (CMO) is a key member of Per Scholas’ national leadership team, responsible for shaping and executing a comprehensive marketing, communications, and brand strategy that supports organizational growth, employer partnerships, learner engagement, and philanthropic investment. This leader will elevate Per Scholas’ national profile, grow brand visibility, and drive measurable results in support of our mission. The CMO will oversee a cross-functional team that manages digital marketing, content strategy, media relations, brand integrity, executive visibility, internal communications and national and local marketing campaigns. The CMO will be a strategic advisor to the CEO and a collaborative partner across Development, Admissions, Program, and Innovation teams. Key Responsibilities
Brand Leadership & Strategy Develop and steward a bold, cohesive brand strategy that reflects Per Scholas' mission and future vision. Boost brand recognition and messaging to support scaling efforts and deepen emotional connection with target audiences. Ensure brand consistency across all platforms, materials, and stakeholder experiences at the national and local market levels.
Design and implement national and local marketing strategies to drive learner recruitment, employer engagement, and donor investment. Oversee targeted, data-driven campaigns across digital (email, display, SEO, video), social, print, experiential channels and earned media/ PR. Use analytics to refine and optimize marketing efforts, ensuring high ROI and alignment with organizational goals.
Executive & Institutional Communications Serve as a key thought partner to the CEO and President on executive communications and institutional positioning. Oversee press strategy and proactive media relations to increase visibility and thought leadership. Lead crisis communications and support change management messaging as needed. Partner closely with our People and Inclusion & Culture teams on internal communication strategies to drive employee engagement and organizational culture.
Build, manage, and mentor a diverse, high-performing remote/hybrid team across brand, content, communications, digital marketing and marketing operations. Create a team culture of accountability, ensuring all team members have the tools, professional development and resources to produce high quality deliverables that support Per Scholas’ brand and organizational goals. Partner with Development, Program and Enterprise Talent Solutions teams to align messaging and campaigns with business goals. Serve as a visible organizational leader actively championing psychological safety, wellness, equity, and collaboration.
Qualifications
15+ years of progressive experience in marketing, communications, or brand strategy, with at least 5 years in a senior leadership role. Experience successfully building brands of mission-driven organizations, making significant improvements in visibility, revenue and culture. Deep understanding of corporate social responsibility, brand partnership, philanthropy and/or workforce development. Demonstrated success leading national brand campaigns and measurable marketing initiatives. Deep understanding of digital marketing, social media strategy, and audience segmentation. Exceptional storytelling, writing, and public speaking skills. Strong management experience, with a track record of building inclusive teams and mentoring talent. Ability to thrive in a dynamic, fast-paced, and mission-driven environment.
Preferred Attributes
Passion for economic mobility and education. Data-driven decision-maker with creative instincts and a growth mindset. Comfortable navigating ambiguity and building infrastructure for scale. Collaborative leader who listens well and communicates with humility and clarity.
Compensation and Benefits
Per Scholas offers a competitive compensation package aligned with the responsibilities and scope of the role, including health, dental, vision, retirement match, generous PTO, and professional development opportunities. To Apply
Please submit your resume and a cover letter detailing your interest in the role and how your experience aligns with Per Scholas’ mission and goals. QUESTIONS? If you have any questions about this role, please feel free to email our Talent team at jobs@perscholas.org . We look forward to viewing your application! We're proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or national origin. Interested in building your career at Per Scholas? Get future opportunities sent straight to your email. Apply for this job * indicates a required field First Name * Last Name * Email * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf Education School Select... Degree Select... Select... LinkedIn Profile Website Are you legally authorized to work in the US? * Select... Will you now, or in the future, require employment sponsorship from Per Scholas? * Select... What is your desired salary for this role? * Are you engaged in any activity or venture deemed or could potentially suggest a conflcit of interest with the role you've applied for? * Select... Voluntary Self-Identification For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in Per Scholas’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of DisabilityForm CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability.
Disabilities include, but are not limited to: Alcohol or other substance use disorder (not currently using drugs illegally) Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS Blind or low vision Cancer (past or present) Cardiovascular or heart disease Celiac disease Cerebral palsy Deaf or serious difficulty hearing Diabetes Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders Epilepsy or other seizure disorder Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome Intellectual or developmental disability Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD Missing limbs or partially missing limbs Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS) Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities Partial or complete paralysis (any cause) Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema Short stature (dwarfism) Traumatic brain injury Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
#J-18808-Ljbffr