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Sparktek

Web Analytics

Sparktek, San Jose, California, United States, 95199

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This role requires 5+ years of hands-on experience with Adobe/Google Analytics and a deep understanding of web analytics and data interpretation Experience with Google and Adobe Analytics, including implementation, management, and analysis. Strong understanding of web analytics concepts, including segmentation, funnel analysis, and attribution modeling Proficiency in Adobe Launch for managing tracking codes and tags Experience with data visualization tools such as Looker, Tableau, or similar.