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My Melrose

Web Content Processor - 815

My Melrose, San Antonio, Texas, United States, 78201

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Web Content Processor

We are seeking a creative and detail-oriented Web Content Processor to keep our website up to date with the latest fashion content and utilize a reputation management platform to enhance our customer experience and ensure accurate information about our store locations is available. This role involves writing optimized product descriptions, using Google Suite tools to enhance SEO, analyzing reports, tracking campaigns, crafting fashion blog content that aligns with our brand voice and contribute to promotional email campaigns. You will work closely with leadership and the social media coordinator to create landing pages, develop content, ensure that products are on our website ready to be promoted in a timely manner, assist in providing imagery for social media platforms and promotional email campaigns, engaging our target audience effectively. Prior experience in managing web content is essential, and excellent grammar and writing skills are required for this position. Qualifications: Strong writing skills and intermediate knowledge of SEO to effectively manage the website. Basic proficiency in graphic design, capable of creating images for social media and our blog. Willingness to travel frequently within San Antonio to our stores for content creation, including photography and videography for photo shoots. Collaborate with the social media coordinator on photo shoots for our website, as well as for producing social media posts, e-blasts, and in-store visual presentation materials. Experience with Google Suite tools to analyze website traffic, highlight trends and enhance SEO. Self-motivated and capable of working independently. Collaborate with team members to gather content for web products and social media. Able to multitask, prioritize, and manage time effectively. Stay updated on fashion trends. Bachelor's degree (preferred). Two years of experience in web content management (preferred). Experience managing web content for an e-commerce platform a major plus! GA4 Certification (preferred). Bilingual in English and Spanish (preferred). Responsibilities: Photograph, edit, and upload new products with SEO optimized titles, descriptions and alt text to ensure our website's merchandise is up to date Collaborate with the team on social media posts by writing captions through Hootsuite or directly on the platform. Write a fashion blog on a weekly or bi-weekly basis, maintaining a voice that is consistent with our brand. Utilize a third-party reputation management system to keep store location information accurate across various online platforms and respond to customer reviews and questions. Organize and assist in executing photoshoots by scheduling photographers, models, and coordinating styling and accessories. Report on analytics performance and work with the team to strategize future campaign initiatives. Contribute to team efforts and special projects by achieving related results as needed. Requirements: Experience in maintaining web content with an eye for detail and being mindful of the customer's experience on our website. Exceptional verbal and written communication skills Strong organizational skills Ability to manage multiple projects in a fast-paced, deadline-driven environment Proficiency in Microsoft Office Familiarity with Adobe Photoshop and basic knowledge of Illustrator Intermediate understanding of SEO best practices Knowledge of Google Analytics 4 (GA4) Strong attention to detail