The Judge Group
Our client is currently seeking a
Social Media Manager . This position is onsite in Peabody, MA, with occasional travel across MA. Qualifications
This role is ideal for someone with a
digital agency background
who thrives in a fast-paced environment, can generate
C-level reports
showcasing campaign performance, and is eager to advance their career. Bachelor's degree in marketing or a related field 3-5 years of experience in B2C digital marketing, preferably in the aesthetics, health, or wellness industry Specific Responsibilities
Content Creation Create engaging imagery, videos, written content, infographics, polls, and other materials to drive online conversations and conversions. Social Media Management Plan, manage, and execute organic social media campaigns on Facebook, Instagram, YouTube, and TikTok. Engage with followers, respond to inquiries, and foster community relationships. Monitor trends and adjust strategies to maximize engagement. Generate insights and new ideas to grow followers and engagement. Analyze performance metrics and prepare reports on campaign effectiveness. Local Marketing Campaigns Develop hyper-local campaigns using a multi-channel approach to support brand awareness and lead generation. Assist with promotional efforts like referral programs, loyalty incentives, in-clinic specials, and business referrals. Track ROI of seasonal or local campaigns and refine strategies accordingly. Additional Marketing Activities Collaborate with internal and external resources to craft compelling local content. Assist with influencer selection and management. Support initiatives across all PESO channels and customer lifecycle stages. Work with the CMO on awareness and lead generation plans adaptable to various locations. Prepare reports and derive insights to guide marketing strategies. Perform other duties as assigned. Specific Requirements
Bachelor's degree in marketing or a related field 3-5 years of experience in B2C digital marketing, preferably in aesthetics, health, or wellness Proven success in social media marketing with a strong campaign portfolio Experience with Meta platforms (Facebook and Instagram) Creative, data-driven marketing mindset Passion for storytelling through visual content In-depth knowledge of Meta platforms Experience with social media scheduling tools like Later Ability to run digital campaigns and generate performance reports Strong relationship management skills Excellent proofreading and attention to detail, with familiarity in modern MarTech tools Proficiency with Adobe Creative Suite (Photoshop, Premiere Pro) Experience with HubSpot CRM and influencer marketing is a plus Knowledge of GA4 analytics and reporting is a plus Strong organizational skills for managing multiple projects
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Social Media Manager . This position is onsite in Peabody, MA, with occasional travel across MA. Qualifications
This role is ideal for someone with a
digital agency background
who thrives in a fast-paced environment, can generate
C-level reports
showcasing campaign performance, and is eager to advance their career. Bachelor's degree in marketing or a related field 3-5 years of experience in B2C digital marketing, preferably in the aesthetics, health, or wellness industry Specific Responsibilities
Content Creation Create engaging imagery, videos, written content, infographics, polls, and other materials to drive online conversations and conversions. Social Media Management Plan, manage, and execute organic social media campaigns on Facebook, Instagram, YouTube, and TikTok. Engage with followers, respond to inquiries, and foster community relationships. Monitor trends and adjust strategies to maximize engagement. Generate insights and new ideas to grow followers and engagement. Analyze performance metrics and prepare reports on campaign effectiveness. Local Marketing Campaigns Develop hyper-local campaigns using a multi-channel approach to support brand awareness and lead generation. Assist with promotional efforts like referral programs, loyalty incentives, in-clinic specials, and business referrals. Track ROI of seasonal or local campaigns and refine strategies accordingly. Additional Marketing Activities Collaborate with internal and external resources to craft compelling local content. Assist with influencer selection and management. Support initiatives across all PESO channels and customer lifecycle stages. Work with the CMO on awareness and lead generation plans adaptable to various locations. Prepare reports and derive insights to guide marketing strategies. Perform other duties as assigned. Specific Requirements
Bachelor's degree in marketing or a related field 3-5 years of experience in B2C digital marketing, preferably in aesthetics, health, or wellness Proven success in social media marketing with a strong campaign portfolio Experience with Meta platforms (Facebook and Instagram) Creative, data-driven marketing mindset Passion for storytelling through visual content In-depth knowledge of Meta platforms Experience with social media scheduling tools like Later Ability to run digital campaigns and generate performance reports Strong relationship management skills Excellent proofreading and attention to detail, with familiarity in modern MarTech tools Proficiency with Adobe Creative Suite (Photoshop, Premiere Pro) Experience with HubSpot CRM and influencer marketing is a plus Knowledge of GA4 analytics and reporting is a plus Strong organizational skills for managing multiple projects
#J-18808-Ljbffr