Pegasystems
Picture Yourself At Pega
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
We are seeking a strategic Global Head of Brand to lead our brand marketing initiatives as a growth catalyst, driving measurable brand outcomes while navigating organizational transformation. This role has evolved beyond traditional brand management to encompass change leadership, technological integration, and data-driven decision making. Picture Yourself At Pega
We are seeking a strategic Global Head of Brand to lead our brand marketing initiatives as a growth catalyst, driving measurable brand outcomes while navigating organizational transformation. This role has evolved beyond traditional brand management to encompass change leadership, technological integration, and data-driven decision making.
What You'll Do At Pega
Develop and execute comprehensive brand growth strategies aligned with company objectives Lead cross-functional teams through digital transformation initiatives and AI integration Drive measurable brand performance outcomes using advanced analytics and attribution modeling Navigate and champion organizational change management processes across marketing functions Integrate AI-enhanced marketing strategies into brand positioning and customer engagement Collaborate with agencies and external partners on strategic brand campaigns and creative direction Establish brand governance frameworks and ensure consistent brand experience across all touchpoints
Who You Are
Strategic thinking with demonstrated ability to translate vision into measurable execution Emotional intelligence combined with analytical rigor and data-driven decision making Exceptional communication and cross-functional collaboration expertise Agility in rapidly evolving marketing environments with continuous learning orientation Innovation mindset with technological adaptability and business value focus
What You've Accomplished
10+ years of progressive brand marketing leadership experience with demonstrated P&L impact Proven track record of leading teams through digital transformation and technology adoption Advanced proficiency in marketing analytics, attribution modeling, and performance measurement Experience with AI-powered marketing tools and automation platforms Strong change management and stakeholder management capabilities Bachelor's degree required; MBA preferred
Pega Offers You
Gartner Analyst acclaimed technology leadership across our categories of products Continuous learning and development opportunities An innovative, inclusive, agile, flexible, and fun work environment Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company
Job ID: 22351
Seniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesSoftware Development and IT Services and IT Consulting Referrals increase your chances of interviewing at Pegasystems by 2x Get notified about new Head of Brand Marketing jobs in
Waltham, MA . Vice President of Marketing, North AmericaHead of Apparel Marketing, North America Cambridge, MA $176,000.00-$282,000.00 3 days ago Senior Director, Marketing and Client Engagement Cambridge, MA $191,000.00-$287,000.00 5 days ago Sr Director, Marketing (LATAM) - Shark Beauty Boston, MA $160,000.00-$215,000.00 5 months ago Waltham, MA $253,000.00-$300,000.00 3 weeks ago Senior Director, Global Marketing - Brand Lead, PoveDirector, Social Media & Influencer Marketing Strategy, Boston, MA Boston, MA $123,750.00-$200,000.00 2 weeks ago Waltham, MA $171,000.00-$235,000.00 2 weeks ago Vice President, Marketing & Communications Boston, MA $165,000.00-$180,000.00 2 weeks ago Boston, MA $165,000.00-$180,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience.
We are seeking a strategic Global Head of Brand to lead our brand marketing initiatives as a growth catalyst, driving measurable brand outcomes while navigating organizational transformation. This role has evolved beyond traditional brand management to encompass change leadership, technological integration, and data-driven decision making. Picture Yourself At Pega
We are seeking a strategic Global Head of Brand to lead our brand marketing initiatives as a growth catalyst, driving measurable brand outcomes while navigating organizational transformation. This role has evolved beyond traditional brand management to encompass change leadership, technological integration, and data-driven decision making.
What You'll Do At Pega
Develop and execute comprehensive brand growth strategies aligned with company objectives Lead cross-functional teams through digital transformation initiatives and AI integration Drive measurable brand performance outcomes using advanced analytics and attribution modeling Navigate and champion organizational change management processes across marketing functions Integrate AI-enhanced marketing strategies into brand positioning and customer engagement Collaborate with agencies and external partners on strategic brand campaigns and creative direction Establish brand governance frameworks and ensure consistent brand experience across all touchpoints
Who You Are
Strategic thinking with demonstrated ability to translate vision into measurable execution Emotional intelligence combined with analytical rigor and data-driven decision making Exceptional communication and cross-functional collaboration expertise Agility in rapidly evolving marketing environments with continuous learning orientation Innovation mindset with technological adaptability and business value focus
What You've Accomplished
10+ years of progressive brand marketing leadership experience with demonstrated P&L impact Proven track record of leading teams through digital transformation and technology adoption Advanced proficiency in marketing analytics, attribution modeling, and performance measurement Experience with AI-powered marketing tools and automation platforms Strong change management and stakeholder management capabilities Bachelor's degree required; MBA preferred
Pega Offers You
Gartner Analyst acclaimed technology leadership across our categories of products Continuous learning and development opportunities An innovative, inclusive, agile, flexible, and fun work environment Competitive global benefits program inclusive of pay + bonus incentive, employee equity in the company
Job ID: 22351
Seniority level
Seniority levelExecutive Employment type
Employment typeFull-time Job function
Job functionMarketing and Sales IndustriesSoftware Development and IT Services and IT Consulting Referrals increase your chances of interviewing at Pegasystems by 2x Get notified about new Head of Brand Marketing jobs in
Waltham, MA . Vice President of Marketing, North AmericaHead of Apparel Marketing, North America Cambridge, MA $176,000.00-$282,000.00 3 days ago Senior Director, Marketing and Client Engagement Cambridge, MA $191,000.00-$287,000.00 5 days ago Sr Director, Marketing (LATAM) - Shark Beauty Boston, MA $160,000.00-$215,000.00 5 months ago Waltham, MA $253,000.00-$300,000.00 3 weeks ago Senior Director, Global Marketing - Brand Lead, PoveDirector, Social Media & Influencer Marketing Strategy, Boston, MA Boston, MA $123,750.00-$200,000.00 2 weeks ago Waltham, MA $171,000.00-$235,000.00 2 weeks ago Vice President, Marketing & Communications Boston, MA $165,000.00-$180,000.00 2 weeks ago Boston, MA $165,000.00-$180,000.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr